How to Market for Car Care Month [E015‪]‬ The Auto Repair Marketing Podcast

Did you know that April is National Car Care Month and October is Fall Car Care Month? These two months are a great way to bring awareness to auto repair while also marketing your shop. Listen in as Brian and Kim talk about marketing your shop through these months and planning a car care clinic.
Talking Points
October + April - Car Care MonthsWhat we did at our shopWhere to find resources: EVERYWHERE. Google, YouTube, Organizations, Other ShopsToolkits, social graphics, press releases, videosA Saturday clinicQuick overview/check-overNot a sales eventAll preventativeBring in parts suppliers, complimentary businesses, jump houses, child safety seat inspections & demonstrations, rafflesGet organizedAll month longBe open to “Car Care Month Inspections” all month.Consider making a donation to a local charity for each inspection.Take photos of each inspection and share on socialDo “Live” videos, reels, TikToks throughout the monthPromote your event: press releases, FB events, Chambers of Commerce, BNI groups, radio stations, your events page of your website
How To Get In Touch
Group - Auto Repair Marketing Mastermind
Website - shopmarketingpros.com 
Facebook - facebook.com/shopmarketingpros 
Get the Book - shopmarketingpros.com/book
Instagram - @shopmarketingpros 
Questions/Ideas - podcast@shopmarketingpros.com 
Lagniappe (Books, Links, Other Podcasts, etc)
Host a Car Care EventCar Care GuideSocial GraphicsArticlesVideos
Thanks to our partner, RepairPal. Visit the Web HERE