245 episodes

The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video.

We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content:
Live Video Fear
Live Video Gear
Live Video Content & Marketing Sphere

The show is focussed towards an audience are established entrepreneurs who have an online-based business - both men and women at all ages. However, the particular focus will be generation X-ers and older. But millennials and younger are obviously very welcome!

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

Confident Live Marketing Show Ian Anderson Gray

    • Business
    • 5.0 • 12 Ratings

The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video.

We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content:
Live Video Fear
Live Video Gear
Live Video Content & Marketing Sphere

The show is focussed towards an audience are established entrepreneurs who have an online-based business - both men and women at all ages. However, the particular focus will be generation X-ers and older. But millennials and younger are obviously very welcome!

This podcast uses the following third-party services for analysis:

Chartable - https://chartable.com/privacy

    Studio Setups: Behind the Scenes with Mike Allton

    Studio Setups: Behind the Scenes with Mike Allton

    Have you ever wondered how top creators design their content creation studios to boost productivity?
    What must-have gear do the most successful creators swear by?
    How can you transform your studio space to reflect your personal flair and maximise creativity?
    🔗 Read / Listen more: https://iag.me/219
    In this episode, we'll uncover the secrets behind building a top-notch live video studio. Mike Allton joins us to share his expertise, from essential gear to personal touches that make a difference.
    Join us as Mike reveals the evolution of his own studio setup and offers practical tips to help you elevate your content creation game.
    This episode is sponsored by Adobe Express:
    https://iag.me/go/adobe-express/
    🎙️ In this episode:
    00:00 Kicking Off with Smart Home Tech for Live Streaming
    00:31 Introducing the Confident Live Marketing Podcast
    00:56 Special Guest Spotlight: Mike Alton's Journey
    03:46 Deep Dive into Microphone Choices and Challenges
    09:21 Elevating Video Quality: Cameras and Lighting Insights
    17:49 Optimizing Your Content Creation Setup
    20:49 Personalizing Your Studio Space
    23:05 Quick Fire Round: Content Creation Preferences
    24:22 Wrapping Up: Connecting with Mike and Future Projects
    🕺More about Mike Allton
    Mike is a Strategic Marketing Leader in AI and Data-Driven Solutions, international keynote speaker & author at The Social Media Hat, and Head of Strategic Partnerships at Agorapulse where he strengthens relationships with social media educators, influencers and partner brands. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop.
    Connect with Mike:
    Website: https://www.TheSocialMediaHat.com
    X/Twitter: https://twitter.com/mike_allton
    Instagram: https://instagram.com/mike.allton
    YouTube: https://youtube.com/MikeAllton
    LinkedIn: https://www.linkedin.com/in/mikeallton/

    What's your biggest challenge with setting up your content creation studio? Share your thoughts in the comments section below, and don't forget to subscribe and leave a review!

    —----------------------------

    🎤 About the Confident Live Marketing Podcast
    The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority, and profits through the power of live video, webinars, and podcasts. We focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - live video camera fear, live video tech & gear, and the content marketing sphere.

    🔗 Find out more at https://iag.me/podcast

    —----------------------------

    🕺More about Ian Anderson Gray
    Ian is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority, and profits by using live video confidently. He's the founder of Seriously Social - a blog focused on live video and social media tools. He's an international speaker, trainer, teacher, and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.

    —----------------------------

    🤗 Connect with Ian
    Website: https://iag.me/
    X/Twitter: https://www.twitter.com/iagdotme
    YouTube: https://www.youtube.com/ianandersongray
    LinkedIn: https://www.linkedin.com/in/ianandersongray/
    Instagram: https://www.instagram.com/iagdotme
    Threads:...

    • 28 min
    Can AI Help Create More Authentic Video?

    Can AI Help Create More Authentic Video?

    Have you ever wondered how AI can transform your live video marketing while keeping it authentic?
    What about the ethics involved in integrating AI into your content creation?
    In this short bonus episode of The Confident Live Marketing Podcast, I'm diving deep into the world of AI and video marketing. We’ll explore the ethical aspects of using AI in your content and how to strike the perfect balance between authenticity and technology.
    As I prepare for TubeFest in Birmingham, UK, I’ll share my personal experiences and insights on using AI tools like ChatGPT to enhance your content creation process. We’ll discuss the debate around AI’s role in maintaining authenticity and offer practical tips on integrating AI into your workflow.
    🎙️ In this episode:
    00:00 Welcome to the Confident Live Marketing Podcast
    00:31 Exploring AI in Authentic Communication
    02:25 The Ethical Considerations of AI in Content Creation
    04:13 Integrating AI into Marketing and Content Creation
    05:54 Concluding Thoughts and Future Directions

    🕺More about Ian Anderson Gray
    Ian is the founder of the Confident Live Marketing Academy and is the host of The Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority, and profits by using live video confidently. He's the founder of Seriously Social - a blog focused on live video and social media tools. He's an international speaker, trainer, teacher, and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.

    🤗 Connect with Ian
    Website: https://iag.me/
    X/Twitter: https://www.twitter.com/iagdotme
    YouTube: https://www.youtube.com/ianandersongray
    LinkedIn: https://www.linkedin.com/in/ianandersongray/
    Instagram: https://www.instagram.com/iagdotme
    Threads: https://threads.net/@ianandersongray

    What's your biggest challenge with setting up your content creation studio? Share your thoughts in the comments section below, and don't forget to subscribe and leave a review!

    🎤 About the Confident Live Marketing Podcast
    The Confident Live Marketing Podcast is aimed at established entrepreneurs who want to level up their impact, authority, and profits through the power of live video, webinars, and podcasts. We focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - live video camera fear, live video tech & gear, and the content marketing sphere.
    🔗 Find out more at https://iag.me/podcast


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 6 min
    Studio Setups: Behind the Scenes with Mike Russell

    Studio Setups: Behind the Scenes with Mike Russell

    Are you intrigued by how creative professionals set up their studios to maximize productivity and creativity? Wondering what gear can make a significant difference in audio and video quality? Interested in how AI tools are shaping content creation? In this behind-the-scenes episode of the Confident Live Marketing Podcast, where we dive deep into the studio setups of industry experts.
    🎙️ Today, I'm excited to have Mike Russell, a master of audio and an Adobe Certified Professional, as my guest. We'll explore his unique approach to integrating high-end audio equipment and AI enhancements in his content creation process, giving us a peek into his personalized studio that’s shaped by his extensive background in radio.
    📕 Read more here: https://iag.me/218
    🎬  In this episode
    00:00 - Welcome to the Confident Live Marketing Podcast
    00:45 - Introducing Mike Russell: The AI and Audio Expert
    01:25 - Deep Dive into Mike's Unique Studio Setup
    03:21 - Exploring the World of Advanced Audio Gear
    07:55 - The Magic of Cameras in Content Creation
    13:29 - Lighting: Setting the Scene for Perfect Video
    16:05 - The Powerhouse Behind the Scenes: Computer and Software Insights
    22:29 - Personalizing Your Creative Space for Productivity and Creativity
    24:51 - Quickfire Round: Getting to Know Mike Better
    26:06 - Wrapping Up and Where to Find Mike Russell
    🎤 Mike Russell's Gear:
    🎙️ Microphone: Neumann U87🎤 Boom: RODE PSA1🎚️ Audio Interface/Mixer: UA Apollo Twin X for mic processing / Mackie DLZ Creator to mix📷 Main Camera: Sony Alpha a6300📸 Secondary Camera: Sigma 30 mm F1.4📺 Teleprompter: Elgato Prompter💻 Computer: Mac Studio📹 Streaming Tool: OBS💡 Lights: Elgato Key Lights🎛️ Switchers: Elgato Stream Deck🎧 Headphones: Beyerdynamic DT 770 PRO X🪑 Desk: Big wooden desk!🖱️ Other: Kensington Expert Trackball

    About Mike Russell:
    Mike Russell, founder of Creator Magic and Creative Director at Music Radio Creative, is a YouTubeer dedicated to providing cutting-edge AI insights for content creators. As an Adobe Certified Professional, Mike blends creativity with technology to innovate in the digital media space.
    Connect with Mike:
    Website: https://creatormagic.aiInstagram: https://www.instagram.com/imikerussellYouTube: https://www.youtube.com/@CreatorMagicAILinkedIn: https://in.linkedin.com/in/imikerussell

    Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
    The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
    It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live...

    • 27 min
    Studio Setups: Behind the Scenes with Jeff Sieh

    Studio Setups: Behind the Scenes with Jeff Sieh

    Are you curious about what goes into a professional live video studio setup? Want to know how you can leverage simple tools for high-quality production? Or perhaps you’re wondering how to personalize your creative space to boost productivity? Join me, in this behind-the-scenes episode with visual marketing expert Jeff Sieh.
    In This Episode:
         [00:00] Welcome to the Confident Live Marketing Podcast!     [00:35] Behind the Scenes with Jeff Sieh: Visual Marketing Expert     [01:50] Jeff Sieh's Journey: From Flash Websites to Social Media Guru     [03:54] Exploring Jeff's Unique Live Video Studio Setup     [05:44] Diving Into the Gear: Audio and Microphone Choices     [08:58] The Evolution of Video: Cameras and Lighting     [12:09] Jeff's High-Performance Computing Setup for Live Streaming     [13:57] Innovative Camera Techniques and Software for Dynamic Shots     [15:30] Diving Into Stream Decks and Teleprompters     [17:22] Exploring Essential Software for Content Creation     [19:13] Personalizing the Creative Space     [23:00] Rapid Fire Round: Solo vs. Guests and More     [26:16] Final Thoughts and Where to Find More
    Jeff’s Studio Gear:
    ●      Microphones: Blue Yeti, Heil PR 40, Shure SM7B
    ●      Camera: Canon M50 with a 22mm lens
    ●      Lighting: Elgato Key Lights
    ●      Audio Interface: Rodecaster Pro
    ●      Computer: Mac Studio with M1 Max chip
    ●      Software: Ecamm Live, Descript, Adobe Suite
    Resources:
    ●     Social Media News Live
    ●     Jeff’s Visual Marketing Tools
    ●     Descript Tutorial - Use Code 'Ian30' for 30% Off
    Jeff Sieh is an international speaker and visual marketing consultant known for his engaging and informative content. As the host of the Social Media News Live show and podcast and "Head Beard" at Manly Pinterest Tips, Jeff has honed his skills in creating dynamic visual content. His collaborations with industry giants like Guy Kawasaki, Kim Garst, Social Media Examiner, and Tailwind have made him a respected figure in the digital marketing world.
    Show Notesiag.me/213
    Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
    The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content...

    • 28 min
    Adobe Max London Highlights

    Adobe Max London Highlights

    Have you ever wondered what it's like to be immersed in the world of creative innovation with leading industry experts? What happens when you blend creativity with cutting-edge technology like AI?
    In this solo episode, I take you on a journey through the bustling streets of London to the heart of Adobe Max, revealing the thrilling future of content creation and marketing. And a first-hand account of the Adobe Express Summit, engaging conversations with fellow creatives, and a sneak peek into the exciting developments Adobe has in store!
    This episode is sponsored by Adobe Express. Find out more: https://iag.me/adobeexpress
    [00:30] Recapping my lively Adobe Max adventures and the value of post-conference networking.
    [01:14] Unveiling the Adobe Express Summit, where I, along with fellow ambassadors, shared visionary ideas.
    [01:51] Reflecting on AI's dual nature and my upcoming talk at Tube Fest.
    [03:00] Discussing AI's ethical use and Adobe's approach to human-centred technology.
    [03:54] Sharing my system for remembering new connections, using Notion as a networking aid.
    [04:55] Overcoming imposter syndrome and discovering accessible design tools at Adobe Max.
    [06:23] Experimenting with Adobe Firefly for AI-powered image creation.
    [10:37] Networking highlights, featuring an inspiring talk by Louis Theroux on success and authenticity.
    [11:45] The challenges and triumphs of live streaming on the go.
    [12:36] Introducing a new Belkin gadget that enhances iPhone-to-laptop video integration.


    This podcast uses the following third-party services for analysis:

    Chartable - https://chartable.com/privacy

    • 16 min
    Brief Hiatus

    Brief Hiatus

    Welcome to a special bonus episode of the Confident Live Marketing Podcast! In this episode, I take a moment to share a personal update and give you a sneak peek behind the curtain of what’s coming up for the podcast.
    Episode Summary:[00:00] Welcome to the Bonus Episode![00:15] Exciting upcoming season tease – What to expect in terms of topics and guests focusing on confidence and communication.[00:55] A personal update and behind-the-scenes look at the podcast’s new format.[01:12] Upcoming events and my excitement about attending Adobe Max in London as an Adobe Express ambassador. Find out more about Adobe Max here.[01:31] Discussing the importance of taking breaks to prevent burnout and keep our creative juices flowing.[02:35] Announcement of a short hiatus due to a busy schedule – what this means for the podcast.[03:11] Tease of future content focused on new, efficient recording techniques to help you streamline your content creation.[03:36] My upcoming speaking engagements, including TubeFest. Learn more about TubeFest.[04:18] Introduction of my other project, the Smart ADHD Podcast, aimed at supporting smart creators, entrepreneurs, and business owners with ADHD. Check out the Smart ADHD Podcast.[05:08] Closing thoughts and an invitation for feedback and suggestions for future episodes.[05:36] Podcast outro and a heartfelt thanks to all our listeners.
    Resources:Adobe Max LondonTubeFestSmart ADHD Podcast
    We’re on a brief hiatus, but fear not! I am gearing up to bring you more engaging and insightful episodes soon. Until then, I encourage you to reach out via social media or email with your feedback, questions, or suggestions for future topics. Your input is invaluable as it helps shape the show to better serve you, our audience.
    Thank you for tuning in, and I look forward to reconnecting soon with more fantastic content. Stay creative and stay confident!
    Show Notesiag.me/217
    Please Subscribe! Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.
    The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.
    It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As...

    • 6 min

Customer Reviews

5.0 out of 5
12 Ratings

12 Ratings

tanyasmithonline ,

So down to earth, fun and super smart!

I was a recent guest on Ian’s show and the entire process from invite to after the recording was done was STELLAR. He was so genuine and talking to him on the show was like talking to a long time friend. The discussion flowed well, he made me feel at ease, and I am sure the audience benefited from the easygoing, informative flow. I would highly recommend listening to the show and I suggest you bring a notepad when you do!

Katie Fawkes ,

Ian gives time and space for creators to shine

Here’s the thing: content creation, live streaming, podcasting… it’s all pretty daunting sometimes, especially if you’re new. That’s one of the many reasons why I love what Ian is doing with The Confident Live Marketing Show.
In each episode, Ian is giving us the tools we need to be better broadcasters - whether it’s understanding the gear, building confidence, or hearing someone else’s journey as inspiration. Plus, he always makes the content feel approachable and doable in his typical friendly Ian way. I highly recommend this show to anyone who wants to succeed in streaming, video, podcasting, and everything in between.

philpallen ,

THIS PODCAST IS FANTASTIC!

Ian has given me so many ideas and framework for going live and feeling confident doing it. In fact, he introduced me to Ecamm (live streaming software for Mac) back in the day, and today I did my first collaboration with them. THANKS FOR GREAT MATERIAL, IAN! YOU ROCK!

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