Scaling Japan Podcast Tyson Batino

This is the fourth episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. 



In this fourth episode, we are delighted to welcome David Macdonald, founder and CEO of DJMAC. His company specializes in corporate consulting and advisory, particularly in global and intercultural business challenges, drawing upon his extensive experience at Docomo, Disney, and YouTube, as well as his role as an outside director at KADOKAWA Corporation.



Join us as David shares his journey as one of YouTube's early executives in Japan and Asia, and how he led the team that expanded the creator economy in the region. Starting with just 5 team members, David grew it to over 50 in 5 years, benefiting tens of thousands of YouTubers and businesses.



Show notes:

00:00 Introduction

1:26 What is the “Creator Economy”?

2:38 Competitive Advantage

3:17 Stage 1 and the History of Youtube in Japan

7:25 Localization of the Market

10:12 Talent Scouting Youtubers and Partners

16:05 Tips on Getting Partners on Board

19:07 The Turning Point of Youtube

28:35 Importance of Localized Content

34:40 Who are the Right People to Hire?

37:22 What Defines Stage 2?

41:46 Challenges of Youtube

47:55 Takeaways from the Interview

49:08 What’s Next?

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Links from Guest Appearance :
Linkedin | DJMAC

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Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

⁠⁠⁠https://scalingyourcompany.com/salespamphlet/⁠⁠⁠

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Send in a voice message:

⁠⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠


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Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

This is the third episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes so make sure to follow us on social media and stay up to date with the podcast. 

In this third episode, Elizabeth Anne Kyle shares her journey of growing Arigato Travel from its humble beginnings as a cooking class to becoming an prominent inbound tourism company in Japan. As the founder and CEO of a company with over 500 trained guides and is the #1 Culinary Tours Company in Japan, she reflects on her experiences as a solopreneur and how her vision turned into a successful tourism business. Join us as we delve into Elizabeth's story to discover how she turned her passion into a successful venture, enriching guests' experiences with profound and unforgettable experiences.

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This Episode is brought to you by Hashi Media, your agency for doing influencer marketing in Japan. They have helped major brands like Asus, Subway, and Alibaba, but they have also helped smaller companies with their social media and influencer marketing in Japan for both the foreign population and the Japanese market. Learn more at ⁠hashimedia.com⁠

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Show notes:

00:00 Introduction and about Arigato Travel

03:59 Target market & competitive advantage

07:56 Stage 1

12:28 : Challenges & Solution in Stage 1

19:33 : Advantages for a foreigner in Stage 1

32:41 Adapting your personality to the business

34:47 Stage 2 (going from food tour to full plan inbound)

40:51 Importance of a good Internship program for a business

44:15 Having good accounting in Stage 2

49:10 Challenges during the pandemic

54:51 How to maintain service quality as you scale

57:42 What's next for Arigato Travel?

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Links from Guest Appearance :

⁠Linkedin⁠ | Arigato Travel

---

Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

⁠⁠https://scalingyourcompany.com/salespamphlet/⁠⁠

---

Send in a voice message:

⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠


---

Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

Welcome to another episode of the Scaling Japan Podcast. Today we're joined by Scott Scofield, CEO of COVUE. COVUE is well-known as a brand operator in Japan where they provide a full-service market entry platform into Japan. From import to logistics to retail, COVUE is a one-stop solution for foreign brands who wish to enter Japan. 

We are gonna do a two-part series with Scott with part one on e-commerce systems in Japan and part two will focus on logistics, compliance, and the other parts after selling.

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This Episode is brought to you by Hashi Media, your agency for doing influencer marketing in Japan. They have helped major brands like Asus, Subway, and Alibaba, but they have also helped smaller companies with their social media and influencer marketing in Japan for both the foreign population and the Japanese market. Learn more at ⁠hashimedia.com⁠

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Links from Guest Appearance:



COVUE

Scott Scofield LinkedIn

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Show Notes:

00:00: Introduction2:36: What is Rakuten?8:24: Challenges of creating an account10:35: Restrictions on opening an account13:26: Unique insights on Rakuten’s loyalty point system20:21: About Amazon34:17: Further insights on Amazon36:10: About Yahoo Shopping53:12: Is it easy to create an account in Yahoo Shopping?

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Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

⁠⁠https://scalingyourcompany.com/salespamphlet/⁠⁠

---

Send in a voice message:

⁠⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠








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Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

In this episode of the Scaling Japan Podcast, we welcome Takuo Urushihara, who serves as the Program Manager (international) for Venture Café Tokyo. Recommended by acquaintances for his expertise in community building, Takuo has spearheaded the growth of Venture Cafés, initially beginning with events in Tokyo and expanding to numerous other cities across Japan and throughout Asia.

His efforts have successfully attracted both Japanese locals and foreigners to participate in their events, showcasing the inclusive nature of their initiatives. In this podcast, Takuo discusses communities that exist in Japan, what Japanese and Foreign guests seek from venture cafes, and insights on building a community!

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This Episode is brought to you by Hashi Media, your agency for doing influencer marketing in Japan. They have helped major brands like Asus, Subway, and Alibaba, but they have also helped smaller companies with their social media and influencer marketing in Japan for both the foreign population and the Japanese market. Learn more at ⁠hashimedia.com⁠

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Links from Guest Appearance:

LinkedIn

Venture Cafe Tokyo

Venture Cafe Tokyo - Events



Show Notes:

00:00: Introduction

3:31: About CIC and venture cafes

7:35: What type of communities exist in Japan?

14:42: The concept of "online salon" communities in Japan

19:03: What do both Japanese and Foreign guests seek from venture cafes and start-up events in a multicultural community?

27:28: What do both Japanese and Foreign guests seek from venture cafes and start-up events in a Japanese community?

29:52 Insights on building the core group of a community

42:19: Networking culture in Japan vs. America

45:10: Tips for growing your community

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Coaching with Tyson

Looking to take your business to the next level? Let our host Tyson Batino help you scale your business from $100,000 to $10,000,000 dollars with his coaching and advisory services.

⁠⁠⁠⁠⁠⁠Visit here to learn how he can help⁠⁠⁠⁠

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Send in a voice message:

⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠


---

Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

This is the second episode of our new series Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episodes, so make sure to follow us on social media and stay up to date with the podcast.

In this second episode, Bela Schweiger will share his story as an expert in scaling Häagen-Dazs. With an impressive track record including collaborations with major brands like The Coca-Cola Company, Nokia, General Mills, and L’Orèal, Bela shares his knowledge into spearheading the transformation of Häagen-Dazs in Japan and pioneering AI-driven ESG solutions for the Japanese market. Join us in today's episode as we look into Bela's experiences with innovative strategies and strategic partnerships that drove the successful revamp of Häagen-Dazs, imparting valuable lessons for businesses in the Japanese market.

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This Episode is brought to you by Hashi Media, your agency for doing influencer marketing in Japan. They have helped major brands like Asus, Subway, and Alibaba, but they have also helped smaller companies with their social media and influencer marketing in Japan for both the foreign population and the Japanese market. Learn more at hashimedia.com

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Show notes:

00:00: Introduction

02:14: What type of companies do you typically help to expand the Japanese market?

11:05: Advice on scaling your business and brand in Japan

14:50: About Häagen-Dazs coming into the Japanese market

24:40: About innovation and new product development

31:32: What was the situation when Häagen-Dazs first brought you in?

35:46: Dynamic change in Häagen-Dazs Japan

39:22: Brainstorming and its role in scaling up your business

45:10: Case Study of Costco Japan wanting a product due to a Korean Manga

46:32: Problems faced with Häagen-Dazs

49:28: Overcoming problems through the use of vending machines

53:05: Secret to scaling

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Links from Guest Appearance :

Linkedin | Life-Lab

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Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

⁠https://scalingyourcompany.com/salespamphlet/⁠

---

Send in a voice message:

⁠⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠⁠


---

Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message

This is a very special episode of the Scaling Japan Podcast. It will be our first of many episodes on Japan Scalers. In this series, we will only interview guests who have surpassed 100 million yen in revenue annually. We have many interesting guests lined up for the upcoming episode, so make sure to follow us on social media and stay up to date with the podcast.

In this first episode, Tyson himself will share his story as the co-founder of One Coin English, an English language school. With over 8000 students and a team of 200+ employees, Tyson shares how he scaled the company from scratch, leveraging unbeatable pricing and strategic locations. Overcoming initial trust hurdles, he overcame challenges like teacher recruitment and promotional overflow. Tyson walks us through the stages of growth, from proving the business model to expanding to multiple schools. He emphasizes the importance of building a resilient team, seizing timing advantages, and transitioning from founder to business leader.


Show Notes :

0:00: Introduction1:12: What company do you scale?2:35: What was your company’s competitive advantage?2:57: Problems faced during this scaling process4:42: Stage 1: What were the stages of One Coin English?5:17: Advantages and how you utilized them8:39: Challenges faced at this stage10:24: Unique insights12:50: How did you adapt your personality at this stage?16:05: Stage 2 of Once Coin English: can we actually scale this business model or not?17:09: Advantages and how you utilized them in stage 2?20:10: Challenges faced at this stage21:35 Unique insights22:44: How did you adapt your personality at this stage?26:33: Stage 3: Becoming a professional company.& advantages at this stage30:30: Challenges faced at this stage36:07: Unique insights
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Exciting News for Getting More Sales in Japan !!

We are thrilled to launch our live cohort course: "Mastering Sales Decks for the Japanese Market" hosted by Tyson Batino.

This online program is for CEOs and sales professionals eager to enhance their sales pitches and improve their chances of securing meetings with Japanese corporate decision-makers.

https://scalingyourcompany.com/salespamphlet/

---

Send in a voice message:

⁠⁠⁠⁠https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message⁠⁠




---

Send in a voice message: https://podcasters.spotify.com/pod/show/scalingjapanpodcast/message