105 episodes

The Ignite Your Business® Podcast presented by GREENCREST is a resource for business owners, entrepreneurs, CEOs and other central Ohio business leaders to exchange ideas and learn from interviews with other highly respected business professionals. The subject matter includes an in-depth look at a multitude of business topics, including leadership, management, marketing and company culture.

Join us and Ignite Your Business℠!

Ignite Your Business® Podcast presented by GREENCREST GREENCREST

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    • 5.0 • 1 Rating

The Ignite Your Business® Podcast presented by GREENCREST is a resource for business owners, entrepreneurs, CEOs and other central Ohio business leaders to exchange ideas and learn from interviews with other highly respected business professionals. The subject matter includes an in-depth look at a multitude of business topics, including leadership, management, marketing and company culture.

Join us and Ignite Your Business℠!

    Ignite Your Business® Podcast presented by GREENCREST - Angelo Mazzocco, Vice President of Advisory Services, Avaap - What Every Business Owner Should Know About Information Technology

    Ignite Your Business® Podcast presented by GREENCREST - Angelo Mazzocco, Vice President of Advisory Services, Avaap - What Every Business Owner Should Know About Information Technology

    In this Ignite Your Business® Podcast, GREENCREST CEO and Chief Strategy Officer, Kelly Borth, talks with Angelo Mazzocco, Vice President of Avaap, an information technology management and advisory firm in Columbus, Ohio. Angelo shares tips and strategies for business owners on how to deal with current and future obstacles and opportunities in the IT industry, including cybersecurity, ERPs and building an IT dream team. 

    • 37 min
    Ignite Your Business® Podcast - GREENCREST Episode 105 - Kelly Borth, CEO and Chief Strategy Officer, GREENCREST -- Marketing Your Business on a Budget

    Ignite Your Business® Podcast - GREENCREST Episode 105 - Kelly Borth, CEO and Chief Strategy Officer, GREENCREST -- Marketing Your Business on a Budget

    While there are companies across industries who spend large amounts of money on marketing, you don't have to break the bank to increase awareness, tell your company's story and grow your business. In this Ignite Your Business®Podcast, GREENCREST CEO and chief strategy officer, Kelly Borth, shares five affordable strategies to market your business on a budget.

    • 6 min
    Ignite Your Business® Podcast presented by GREENCREST - Episode 104 - Rusty Cagle, ASE Financial Advisory Group, Strategies to Save Taxes and Build Wealth

    Ignite Your Business® Podcast presented by GREENCREST - Episode 104 - Rusty Cagle, ASE Financial Advisory Group, Strategies to Save Taxes and Build Wealth

    How can business owners create a championship team of advisors that helps them accomplish long-term goals? In this episode of the Ignite Your Business® Podcast, Rusty Cagle, president and founder of ASE Financial Advisory Group, discusses how business owners can align their top advisors to build strategy that leads to success.

    • 21 min
    Ignite Your Business® Podcast - GREENCREST - Episode 103 - Greg Stockmaster, Preparing for a World Without 3rd-Party Cookies. - Greg Stockmaster

    Ignite Your Business® Podcast - GREENCREST - Episode 103 - Greg Stockmaster, Preparing for a World Without 3rd-Party Cookies. - Greg Stockmaster

    Did you know that starting in 2023, Google will be banning third-party cookies from the Chrome browser? In this episode of the Ignite Your Business® Podcast, find out how third-party cookies work and how to update your company’s marketing strategy to better adapt to this change.

    • 11 min
    Ignite Your Business® Podcast presented by GREENCREST - Episode 102 - Eric Pennington, Managing Partner, Spirit of EQ, Why EQ is as Important as IQ for Your Business

    Ignite Your Business® Podcast presented by GREENCREST - Episode 102 - Eric Pennington, Managing Partner, Spirit of EQ, Why EQ is as Important as IQ for Your Business

    Business owners and CEOs are faced with thousands of decisions every day, correct and complete data is critical to intelligent decision making, but what role do our emotions play in making the best decisions. In this episode of the Ignite Your Business® Podcast, Eric Pennington, managing partner of Spirit of EQ, discusses how Emotional Intelligence, or EQ, can help your business and shares tips on how to identify and improve weaknesses in your organizational EQ. 

    • 36 min
    Ignite Your Business® Podcast - GREENCREST Episode 101 - Greg Stockmaster, Sunsetting Google Analytics: What Does GA4 Mean for Your Business?

    Ignite Your Business® Podcast - GREENCREST Episode 101 - Greg Stockmaster, Sunsetting Google Analytics: What Does GA4 Mean for Your Business?

    In March, Google annouced they will be sunsetting Universal Analytics, replacing it with Google Analytics 4 (GA4). GREENCREST digital marketing manager, Greg Stockmaster, discusses what this means for your business and how you can get ahead of the change. 

    • 10 min

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