41 min

Impact Starts By Identifying The Problems That Need To Be Solved - Ryan Scalera - Revenue Today - Episode # 036 Revenue Today

    • Business

A lot of success in sales and even in running whole businesses comes not only from experience in the industry but also from working for customers and knowing the problems that need to be solved.

In this episode of the Revenue Today podcast, Jared has a great conversation with his long-time friend Ryan Scalera, Head of Business Development at Flosum. Ryan debunks a myth about generating revenue, shares the key metrics he typically follows, and provides insight into the opportunities in a Business Development Representative (BDR) role.



Takeaways

Revenue Myth: Most companies and founders have no idea about the actual business problem that they solve for
Finding the north star metrics is usually easier said than done
Strengthen your weaknesses instead of just doubling down on your strengths
The BDR role might return to the roots of full cycle in the incoming years



Quote of the Show

"That's why I'm glad I went to AE before I went into this role because I was an SDR, then I was an AE, and I sold to sales leaders so I started to understand them and what they measure. That's how I became a better sales leader is by selling to them and really just running great discovery on them to learn what good looks like and where you can spot problems in a funnel." - Ryan Scalera



Connect with Ryan in the links below:

LinkedIn: https://www.linkedin.com/in/ryanscalera/
Tiktok: https://www.tiktok.com/@ryanscalesales



Ways to tune in:

Amazon Music
Apple Podcast
Spotify
Google Podcast
YouTube: https://youtu.be/6KEho9RSaHs

A lot of success in sales and even in running whole businesses comes not only from experience in the industry but also from working for customers and knowing the problems that need to be solved.

In this episode of the Revenue Today podcast, Jared has a great conversation with his long-time friend Ryan Scalera, Head of Business Development at Flosum. Ryan debunks a myth about generating revenue, shares the key metrics he typically follows, and provides insight into the opportunities in a Business Development Representative (BDR) role.



Takeaways

Revenue Myth: Most companies and founders have no idea about the actual business problem that they solve for
Finding the north star metrics is usually easier said than done
Strengthen your weaknesses instead of just doubling down on your strengths
The BDR role might return to the roots of full cycle in the incoming years



Quote of the Show

"That's why I'm glad I went to AE before I went into this role because I was an SDR, then I was an AE, and I sold to sales leaders so I started to understand them and what they measure. That's how I became a better sales leader is by selling to them and really just running great discovery on them to learn what good looks like and where you can spot problems in a funnel." - Ryan Scalera



Connect with Ryan in the links below:

LinkedIn: https://www.linkedin.com/in/ryanscalera/
Tiktok: https://www.tiktok.com/@ryanscalesales



Ways to tune in:

Amazon Music
Apple Podcast
Spotify
Google Podcast
YouTube: https://youtu.be/6KEho9RSaHs

41 min

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