Innovative Solutions for Tackling Tyre Pollution | Gunnlaugur 'G' Erlendsson | CEO, ENSO The Brand Called You

In a world increasingly concerned with environmental sustainability, innovative solutions are needed to address pollution across all industries. Gunnlaugur 'G' Erlendsson founded a company, ENSO which is leading the charge in revolutionising the tyre industry. With a focus on creating sustainable tyres for electric vehicles, ENSO aims to combat the significant environmental and health impacts of tyre pollution. In a recent interview, Erlendsson shared insights into the inspiration behind ENSO, the challenges faced, and the company's vision for a cleaner, greener future. 

[00:34] - About Gunnlaugur 'G' Erlendsson


Gunnlaugur 'G' Erlendsson is the Founder & CEO of ENSO, an innovative tyre technology company that makes better tyres for electric vehicles.


With a background in law and experience in private equity and venture capital, Erlendsson brings a diverse skill set to his role as CEO.






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