The Brand Called You

The Brand Called You

Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place. Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world. Find out what is shaping the world.

  1. Unlocking Pharma’s Data Bottleneck: Justin Byers, Founder & CEO of Axio BioPharma

    8h ago

    Unlocking Pharma’s Data Bottleneck: Justin Byers, Founder & CEO of Axio BioPharma

    In this episode of The Brand Called You, we welcome Justin Byers, Founder & CEO of Axio BioPharma, for an insightful discussion on transforming the biopharma industry through data coordination and infrastructure innovation. The conversation focused on lessons from Justin’s experience at leading pharmaceutical companies, the challenges of fragmented process data, and why connecting siloed systems—not the science itself—is the industry's greatest hurdle. The discussion explored how a unique combination of biotechnology and cybersecurity expertise shaped Axio BioPharma’s federated, vendor-neutral architecture. One key concept was the importance of providing a coordination layer that enables AI models to reach their full potential by connecting and structuring high-quality data across multiple platforms. A key theme that emerged was the importance of neutrality and trust when handling sensitive pharmaceutical data, and why large manufacturers cannot easily serve as neutral coordination layers. The conversation also explored the technical challenges of standardizing data across disparate systems, the parallels between the future of biomanufacturing and financial networks, and the value of firsthand operational experience. Tune in to discover how Justin and Axio BioPharma are bridging operational realities with digital innovation to accelerate breakthroughs in pharmaceutical manufacturing and AI-driven process development.

    24 min
  2. Transforming Higher Education: Prof. Chua Kee Chaing, President of the Singapore Institute of Technology (SIT), on Applied Learning and Innovation

    3d ago

    Transforming Higher Education: Prof. Chua Kee Chaing, President of the Singapore Institute of Technology (SIT), on Applied Learning and Innovation

    Discover the remarkable journey and visionary leadership of Prof. Chua Kee Chaing, President of the Singapore Institute of Technology (SIT), in this insightful episode of The Brand Called You (TBCY). The conversation traces Prof. Chua's inspiring path—from becoming the first member of his family to attend university to leading Singapore's first university of applied learning. Along the way, he shares lessons from his career in academia, research, industry collaboration, and national innovation. A central theme of the discussion is how higher education must evolve to meet the demands of a rapidly changing world. Prof. Chua explains how SIT is redefining applied learning through deep industry partnerships, work-integrated education, and innovative teaching models that prepare graduates for real-world challenges. The episode also explores SIT's groundbreaking initiatives, including Singapore's first Competency-Based Stackable Micro-Credential Pathway, designed to support lifelong learning, continuous upskilling and reskilling, and flexible educational journeys for learners at every stage of their careers. Several important topics are discussed, including the university's Learn for Life initiative, the new campus at Punggol Digital District, and SIT's long-term vision of becoming a Platform University by 2034. Prof. Chua also shares why universities must become lifelong partners in career development and how stronger collaboration between academia and industry can help shape the future workforce. Watch this episode to discover how SIT is setting a new benchmark for applied learning and why lifelong education will be essential for future generations.

    49 min
  3. Unlocking AI and Digital Well-Being: Jan Romportl, PhD, CEO & Co-Founder of Elin.aiUnlocking AI and Digital Well-Being: Jan Romportl, PhD, CEO & Co-Founder of Elin.ai

    4d ago

    Unlocking AI and Digital Well-Being: Jan Romportl, PhD, CEO & Co-Founder of Elin.aiUnlocking AI and Digital Well-Being: Jan Romportl, PhD, CEO & Co-Founder of Elin.ai

    In this episode of The Brand Called You (TBCY), Stephen Ibaraki speaks with Jan Romportl, PhD, CEO & Co-Founder of Elin.ai, about his remarkable journey through applied linguistics, cybernetics, philosophy, and artificial intelligence. The conversation explores how Jan has bridged the gap between cutting-edge AI research and real-world applications, drawing on an interdisciplinary approach that combines philosophy, cognitive science, neuroscience, and technology. From his early fascination with programming to the rapid evolution of large language models, Jan shares insights into the future of AI, digital well-being, and Artificial General Intelligence (AGI). A central theme of the discussion is the growing need to protect young people in the digital age. Jan explains the motivation behind founding Elin.ai and introduces the concept of cognitive antivirus—AI-powered technology designed to help safeguard children from the harmful effects of social media algorithms while supporting healthier digital habits. The episode also examines the ethical implications of AI, responsible data use, machine consciousness, AI alignment, and the future trajectory of increasingly capable intelligent systems. Jan shares his perspectives on the opportunities, challenges, and responsibilities that accompany the next generation of AI technologies. Whether you're fascinated by the philosophical questions surrounding AI consciousness or interested in practical applications that improve digital safety and mental well-being, this episode offers valuable insights into one of today's most important technological conversations.

    58 min
4.3
out of 5
12 Ratings

About

Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place. Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world. Find out what is shaping the world.

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