Is Childhood Disappearing‪?‬ A Little Perspective

In the 1980s, Lip Smacker’s flavored lip balms were advertised to adult women. Now, the brand's fanbase is primarily composed of tween girls. Is childhood gradually disappearing?

Sources
https://www.researchgate.net/publication/242068991_KGOY_reconsidered_Kids_just_want_to_be_kids
https://web.p.ebscohost.com/ehost/detail/detail?vid=3&sid=f97af410-eb9d-4a43-b990-7162fb10653c%40redis&bdata=JnNpdGU9ZWhvc3QtbGl2ZQ%3d%3d#AN=25549995&db=asn
https://www.ippf.org/sites/default/files/ippf_right_to_decide_01.pdf
https://www.allure.com/story/lip-smacker-crayola-collection-lip-gloss-tinted-balms