Just Curious by The Spotlight India The Spotlight India

Welcome to a deep dive into the dynamic world of marketing with our special guest, Aarti Samant! In this episode, we trace Aarti's inspiring journey from her early days to becoming a force in the marketing realm, touching upon her experiences, insights, and predictions for the future.

Aarti shares her wisdom on the importance of community in branding, practical advice for social media enthusiasts, and a glimpse into what the future holds for marketing in 2024. Whether you're a seasoned marketer or just starting, this episode is a treasure trove of insights.

🎙️ Connect with Aarti Samant:
LinkedIn:- https://www.linkedin.com/in/aartisamant/?originalSubdomain=in
Instagram:- https://www.instagram.com/thesortedgirl/?hl=en

🎧 Listen to us on Spotify: https://open.spotify.com/show/57VyH1fi9pTEBxV0X63Fwt?si=993abcddf7a64987

Engage with us in the comments, hit the like button, and subscribe for more enriching conversations with industry leaders. Ready to elevate your marketing game? Let's dive in! 🔥 #MarketingMinds #AartiSamant #SocialMediaCareer #2024MarketingTrends

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)

Timestamps-
0:00-intro
1:34- Introduction of Aarti Samant
3:44- Beginnings of Samant
15:08- The social media journey
19:00- Working for Hotstar
22:44- Why did Samant like to Study marketing?
24:05- Basic Fundamentals to use for a marketing career
29:45- “A brand without community is a joke”
34:31- How to make Social Media your career?
42:22- 2024 Predictions for Marketing
53:02- Productivity tips
59:14- How to have a flexible team?
1:01:27- Repetitive patterns in brands
1:08:49- How to know your Audience as a creator?
1:20:11- Outro

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Subscribe to The Spotlight Clips Channel :
https://youtube.com/@Justcuriousclips

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

===

Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

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🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious #podcast

In today's fun episode of the Just Curious Podcast, we have a special guest, Vishwaa Joshi, who's also known as the "The Other Vishwaa." She's super popular on Instagram with more than 170,000 followers!In this episode, it's like two friends having a nice chat in a cafe. They talk about all kinds of stuff related to work and life, and it's not boring at all, I promise!In this podcast, Utsav and Vishwaa talk about what happens when you become famous as a content creator. They also chat about Vishwaa's favourite TV shows, what she thinks about sharing your love life online, and even using your partner in your content. And guess what? Vishwaa is only 21 years old, but she talks and thinks like an 40 year old women with great wisdom. So, sit back, relax, and enjoy this cool episode, my friends!Follow Vishwaa Joshi:Instagram:- https://instagram.com/the.other.vishwaa?igshid=MzRlODBiNWFlZA==🎧 Listen to us on Spotify: https://open.spotify.com/show/57VyH1fi9pTEBxV0X63Fwt?si=993abcddf7a64987

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)

Timestamps:
00:00 - Intro
02:15 - Self-Obsession of Vishwaa
05:30 - How Content Journey Started ( the other Vishwaa)
08:38- First Viral Video
09:35- Favorite Reality Show's of Vishwaa
12:58- What changes have come after fame
18:40- How to stay rooted after being famous
23:20- Future Content plans of Vishwaa as a Creator
26:40- Vishwaa's Content Creation Process
29:20- First Experience on Stage
30:40- Preparation for being an Actor
32:22- Ranveer Singh or Ranbir Kapoor who's Favorite?
33:22- Koffee with Karan Favorite Episode of Vishwaa
34:24- Ranbir Kapoor's performance in Animal
35:20- The graph of staying family gradually decreases after the age of 21
38:12- Opinion on Relationship
45:00- Who is the one and only person for Vishwaa
47:03- What do girls look for in a guy?
49:00- GenZ are more self-aware than any other generations
52:20- How to Deal with Hate?
57:00- Smriti Irani follows me
01:00:15- Movie Promotion Experience
01:00:25- Meeting with Rishab Shetty, Katrina Kaif, Sidharth Chaturvedi
01:01:52- Fukrey Promotion and Richa Chaddha
01:02:53- Highest Viewed Reel
01:03:57- How did the Idea of Surti Aunty in Kashmir come?
01:05:48- Like, Share & Subscribe its Free
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Subscribe to The Spotlight Clips Channel :
https://youtube.com/@Justcuriousclips

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

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Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

===

🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious #Vishwaajoshi #Podcast

Do Read Hannah Lalhlanpuii & Tanushree Singh:-Postcard from the Lushai Brigade: https://amzn.eu/d/6lXhYoP The Letter to Lahore https://amzn.eu/d/8Thf3XQ On today’s episode of Just Curious Podcast, we have with us Tanushree Singh and Hannah Lalhlanpuii. Tanushree and Hannah both are authors. They have written books under the series called “Songs of Freedom”. Tanushree’s book name is The Letter to Lahore and Hannah’s book name is Postcard from the Lushai Brigade.

In this podcast episode Utsav, Tanushree, and Hannah talked about the meaning of freedom for different people. They talked about caste, religion, and issues around the northeast of India. Hannah shared stories about Mizoram people who are still under the trauma of the Insurgency Period of Mizoram from 1960 to 1980. Tanushree talked about the caste system problem in India. What are some of the values we should develop to stop doing this?

🎧 Listen to us on Spotify: https://open.spotify.com/show/57VyH1fi9pTEBxV0X63Fwt?si=993abcddf7a64987

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)

===

Subscribe to The Spotlight Clips Channel :
https://youtube.com/@Justcuriousclips

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

===

Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

===

🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious

Unlock the Secrets of Social Media Marketing and Branding with Nikhil Kant: A FREE Masterclass You Can't Miss!

On today’s episode of Just Curious Podcast, we have with us Nikhil Kant. Nikhil is a Head of Brand Marketing, PR, and Social at Even. Previously he was the Global Social Media Head of Uber. He is also an angel investor. Nikhil has over 13+ years of experience working in the Advertising and Marketing Industry. Nikhil has worked on marketing campaigns for brands like Coca-Cola, Micromax, Durex, Sony, etc. He also worked on the 2014 BJP’s General Election Marketing campaign “Abki Baar Modi Sarkar.”

In this podcast episode, Utsav and Nikhil talked about Genius Branding Strategy behind Coke Studio and Zomaland. How content and social media marketers can evoke emotions in the consumers by the content? How to build a brand’s social media page from scratch? Marketing Strategies brands can learn from BJP’s 2014 Marketing Campaign.

If you are into the Social Media Marketing industry or you are into content creation, you can learn many things that a 1000rs course will also not teach you. This is an absolutely FREE Masterclass on Social Media Marketing and Branding.

🎧 Listen to us on Spotify: https://open.spotify.com/show/57VyH1fi9pTEBxV0X63Fwt?si=993abcddf7a64987

Timestamps:
0:00 - Intro
2:30 - Story Behind Nikhil's Long Hair
6:00 - Nikhil's Journey in Advertising Industry
8:30 - Losing His Father at a Young Age
14:05 - Working on Coca Cola, BJP Election and Micromax Marketing
18:20 - "Hack Number 1" Coke Studio and Zomaland - Genius Branding Strategy
22:25 - "Hack Number 2" Causes & Purposes in Marketing
27:30 - "Hack Number 3" Use these Triggers to Evoke Emotions
29:55 - "Hack Number 4" Being Serious in Marketing is USELESS
36:40 - "Hack Number 5" Is Funny Content Require to Grow Followers on SM?
43:30 - "Hack Number 6" How to Build a Brand's Page from Scratch on Social Media?
49:35 - "Hack Number 7" How to find a Target Audience for a Social Media Page?
56:15 - "Hack Number 8" Hero, Hub, Hygiene - Content Framework
1:00:37 - "Hack Number 9" BJP's Marketing Campaign for Elections in 2014 - Abki Baar Modi Sarkar
1:07:00 - "Bonus PR Tip": PR Machinery to Spread Hate
1:09:15 - Parting Thoughts
1:09:37 - Zero Cost Support - Subscribe, Share, Like and Comment

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)

===

Subscribe to The Spotlight Clips Channel :
 @JustCuriousclips 

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

===

Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

===

🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious #Podcast

On today’s episode of Just Curious Podcast, we have with us Srikanth Acharya. Srikanth is a Founder and CEO of Offineeds. Offineeds is one of the most important trusted corporate gifting companies in India.

In this podcast episode, Utsav and Srikanth talked about the Merchandising market in India. Srikanth shared stories about How Star Wars, Marvel, and Barbie sort of movies make 60% of their revenues from the merchandise. Also, he talked about Taylor Swift’s Era tour and how she is earning revenue in millions from just merchandise.

Apart from that they talked about the Future of Employment in India. Leadership mental models Srikanth uses in making important decisions and growing a business.

Timestamp:
0:00 - Intro
2:32 - Srikanth's Entrepreneurial Journey
5:20 - B2B is a Boring Business
7:30 - Different Skills for Different Scale of Business
10:52 - Content Creation important for Business
14:15 - Facebook Ads are becoming extremely expensive
18:31 - Marvel and Taylor Sweift Merchandise Revenue
22:00 - Different types of Gifting in Business
26:42 - Why Employee Gifting is Important?
29:00 - Future of Jobs/Employment in India
38:55 - Leadership Mental Models of Srikanth
47:25 - Magnify vs Multiply (Two ways to grow a business)
52:15 - Srikanth's 3 CRORE Debt Story - Darkest Phase of his Life
1:00:20 - Harvard makes 18$ Million Dollars of Merchandise
1:03:30 - Merchandising as a Coach/Creator
1:07:38 - Partng Thoughts
1:09:05 - Zero Cost Support - Subscribe, Like, Share and Comment

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
===

Subscribe to The Spotlight Clips Channel :
https://youtube.com/@thespotlightindiaclips

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

===

Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

===

🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious

In this podcast episode, Utsav and Prachi talked about a lot of common question that young people has in their minds regarding fitness and weight loss. They talked about Instant Weight Loss Culture’s side effects on the human body, Gym vs. Home Workouts, and Strength Training vs. Body Weight Training.

They also talked about whether Is Vaping a good substitute for Smoking. If not, then what are the negative effects of it on the human mind and body? Lastly, Prachi revealed shocking myths about the consumption of Milk in Indian culture.

On Just Curious Podcast, we have with us once again, Nutritionist and Founder of Health Habitat, Prachi Shah.
Follow Prachi Shah:Linkedin: https://www.linkedin.com/in/prachishaahInstagram: https://instagram.com/shahprachi?igshid=MzRlODBiNWFlZA==
🎧 Listen to us on Spotify: https://open.spotify.com/show/57VyH1fi9pTEBxV0X63Fwt?si=993abcddf7a64987

Timestamp:
0:00 - Intro
2:35 - Instant Weight Loss
11:30 - Gym vs Home Workout
13:45 - How much Calories person needs to Burn?
17:55 - Best Workout Plan
23:45 - Difference in Men vs Women's Body
24:55 - Warm Water vs Cold Water
26:05 - Effect of Alcohol, Marijuana, Smoking on Body & Mind
36:03 - Smoking vs Vaping
41:00 - Gym Culture
46:10 - Strength Training vs Body Weight Training
48:05 - Nutrition for Women Body Transformation
52:20 - Milk is good or not?
55:05 - Zero Cost Suppport - Subscribe, Share, Comment and Like

Host: Utsav Brahmbhatt (https://instagram.com/utsavbrahmbhatt...)
Editor: Deep Bhensala (https://instagram.com/deepbhensala?ut...)
Thumbnail: Deep Bhensala (https://instagram.com/deepbhensala?ut...)

===

Subscribe to The Spotlight Clips Channel :
https://youtube.com/@thespotlightindiaclips

Just Curious Podcast Playlist:
https://youtube.com/playlist?list=PLUsCFzcUqnImvg-ZxIYoq62vKtuyu7q-k

===

Let's Connect Online:
📱Instgram: https://www.instagram.com/thespotlightindiaa/
👨🏻‍💻Linkedin: https://www.linkedin.com/company/thespotlightmedia/
😄Facebook:https://www.facebook.com/thespotlightentertainment
📩To get in touch with us drop a mail at - thespotlightvadodara@gmail.com

===

🙋‍♂️Who are we:

‘The Spotlight India' is a channel where we want to evoke curiosity in our viewers about different things. We believe that Curiosity is extremely important if you want to evolve faster in your life and have a long-term career where your work can impact society and the world. That's why we have our own podcast called "Just Curious" where we decode the mindset of our guests on different topics through curiosity.

#TheSpotlightIndia #JustCurious #Prachishah #Podcast