Kelli Ponting on How to charge more for branding‪!‬ Designer Boss

In this ep, Anna chats with the one and only Kelli Ponting. Kelli (and her fab team of creatives) developed the Brand Discovery Kit, a set of tools that lets any designer, brand specialist or marketer lead a client through a practical and interactive workshop to identify and define a brand. The kit was developed for use in her own business - The Marketing Lab - an agency specialising in the franchise industry. When fellow creatives saw, loved (and borrowed!) the kit, Brand Discovery Kit was born.
Kelli holds an MBA and post-grad qualifications in branding from Columbia University.


HOSTS / GUESTS:
Kelli Ponting
https://branddiscoverykit.com


Anna Dower
https://annadower.com/
FB & Insta: @annacreativementor


RESOURCES:
Designer Boss Summit: http://designerboss.co/


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