Launching Harry's and Hims brands, Direct WITH Consumers, and building an emotional connection with a spatula with Suze Dowling, Co founder of Pattern Brands The Bridge

Suze Dowling, Co founder and Chief Business Officer of Pattern Brands, joins the show to talk about
Unlocking direct to consumer businesses and creating a successful multi-brand model.The value in developing a brand that resonates with your personal stage of life, and how to define successful brand and buying personas.The differences between operating an agency and operating a startup.Direct WITH consumer vs. Direct TO Consumer and creating with your customer.Suze's evaluation framework for M&A and the brands that Pattern acquires.When it does and doesn't make sense for a brand to open up a brick and mortar location.The secret sauce to finding an underserved category for DTC disruption.