Lessons in Leadership and Marketing at amazon.com with John Rossman The Virtual CMO

In episode 119, host Eric Dickmann talks with John Rossman - Founder and Managing Partner of Rossman Partners, a digital transformation marketing agency. Previously, John served as an executive at Amazon.com where he played a key role in launching the Amazon Marketplace business as the Director of Merchant Integration and went on to have responsibilities for the enterprise business.  He leverages Amazon's leadership principles to help others innovate, compete and win in the digital era. 
John is also the author of "The Amazon Way: Amazon's 14 Leadership Principles" and writes a weekly newsletter titled "The Digital Leader Newsletter" on Substack.

For more information and access to the resources mentioned in this episode, visit:  https://fiveechelon.com/leadership-principles-amazaon-s8e4/
A fractional CMO can help build out a comprehensive marketing strategy and execute targeted campaigns designed to increase awareness and generate demand for your business...without the expense of a full-time hire. The Five Echelon Group - Fractional CMO and strategic marketing advisory services designed for SMBs looking to grow. Learn more at: 
https://fiveechelon.com