Made For Us

Tosin Sulaiman
  • 4.6 (13)
  • DESIGN
  • UPDATED WEEKLY
Made For Us

Made For Us is an award-winning podcast for anyone who’s curious about how to design for inclusivity. An Apple Podcasts Editors' Choice, Made For Us entered Apple's top 10 Design chart this year, reaching #2 in Canada and #3 in the U.S. and Australia. Join us each week for conversations with founders, designers, product inclusion leaders and other creative minds who are challenging the status quo of how everyday products are designed. Each episode will bring you insights from people who've spent years thinking, perhaps even obsessing, about how to develop products or build companies that are inclusive from the start. AWARDS 2025 International Women's Podcast Awards: Runner-up: Moment of Absolute Honesty Finalist: Moment of Behind-the-Scenes Briliance 2024 Signal Awards: Bronze winner: Most Inspirational Podcast 2024 International Women's Podcast Awards: Finalist: Moment of Insight from a Role Model & Moment of Visionary Leadership

  1. The power of compassionate design, with Marcus Engel

    JUN 19

    The power of compassionate design, with Marcus Engel

    If some of the conversations you've heard in this season of Made For Us have felt like a glimpse into the future, then you're not alone.  Our final guest of season 2, Marcus Engel, feels like he's already living in the future, thanks to AI, apps like Be My Eyes and other assistive devices. Marcus is a speaker, author and compassion consultant. He's also an advisor to Haptic, whose founder, Kevin Yoo, was our guest last week. Haptic is the company behind one of the world's first touch-based navigation apps and it was a meeting with Marcus that inspired Kevin to start the company. Today, we'll hear Marcus' story, how surviving massive trauma led him to become a compassion consultant and how he thinks haptic technology could impact mobility for people who are blind or visually impaired.  You’ll learn: Haptic technology's potential to guide people living with sight lossMarcus’s four-part definition of compassion and how it’s different to empathy Which products Marcus considers to be ‘compassionate' Enjoyed the episode? Text it to a friend. Loved the episode? Tell the world with a 5-star review. You might also like: Navigation you can feel: the startup making the world accessible through touch How to design a fairer healthcare system --- About Marcus Engel Marcus Engel is an adjunct professor at the University of Notre Dame teaching compassion science to pre-meds. He's also a survivor of massive trauma, a keynote speaker, author and hospital/system consultant. He's written two books that have been adopted by scores of nursing and health profession programs across the country.  Learn more about Marcus Engel: www.MarcusEngel.com Compassion & Courage podcast Compassion is Action training video Follow Marcus on LinkedIn --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/

    38 min
  2. Navigation through touch: the haptic tech startup mapping an accessible future | Kevin Yoo

    JUN 12

    Navigation through touch: the haptic tech startup mapping an accessible future | Kevin Yoo

    Help shape the next season of this podcast! Please answer a few quick questions and tell us how we can make this show better for you: https://bit.ly/madeforuspod --- What if navigating the world didn't rely on sight at all? In this episode, Kevin Yoo, the CEO and founder of Haptic, joins us to tell the story of one of the world’s first haptic navigation apps.  Kevin shares how he was motivated by his friend’s experience of becoming blind, how haptic technology is shaping a more accessible future and the challenges that come with rethinking how we move through the world. This episode dives into:    - Why the sense of touch has been underutilized in tech and how Haptic is trying to change that - What guiding a blind runner at the New York City Marathon revealed about the potential of haptic technology for blind and visually impaired runners - Kevin’s experience of putting himself in the shoes of a blind person for a few weeks and the lessons that came from it ⭐️Enjoyed the episode? Leave us a 5-star rating on Apple Podcasts and help more listeners discover the show! You might also like: Be My Eyes: the app powering a global volunteer movement for accessibility | Hans Jørgen Wiberg 'I don't need fixing - the world does.' Lucy Edwards on redefining disability --- About Kevin Yoo Kevin is the CEO and Founder of Haptic, a technology company creating a universal language of touch. Haptic is developing products and experiences that communicate information through vibrations. Kevin’s mission is to redefine the way we intake information through technology, especially for people with disabilities. Haptic's flagship product, HapticNav, made history by guiding the first blind runner in the NYC Marathon without sighted or audio assistance. Learn more about Haptic: https://haptic.works/ Download HapticNav on IOS and Android Follow Haptic on Instagram and LinkedIn Follow Kevin Yoo on Instagram --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/

    38 min
  3. How to design a fairer healthcare system, with Layal Liverpool and Tessa Davis

    JUN 5

    How to design a fairer healthcare system, with Layal Liverpool and Tessa Davis

    Help us make this podcast better for you! Our quick listener survey is your chance to shape the next season: https://bit.ly/madeforuspod --- When science journalist Layal Liverpool was finally diagnosed with eczema as a teenager, it came as a shock. Not because of the condition itself, but because only one doctor had recognized it on her skin tone. Pediatrician Tessa Davis had a similar wake-up call: she noticed that a Google search for common skin conditions only returned images of white patients. So she started collecting images of conditions on diverse skin tones, and launched a movement in the process. In this episode, Layal Liverpool, author of Systemic: How Racism is Making Us Ill, and Tessa Davis, a consultant at the Royal London Hospital, shed light on how racial inequities show up in diagnosis, treatment and outcomes — and how more inclusive care can lead to better health for all. We discuss: How racial health inequities harm not just marginalised communities, but all of usThe alarming disparities in maternal health in the UK and US that can’t be explained by income aloneThe lack of diversity in medical textbooks and efforts to diversify the medical curriculum If you found this episode as eye-opening as we did, share it with a friend and leave us a 5-star review on Apple Podcasts or Spotify to spread the word! --- About Layal Liverpool: Layal Liverpool is a science journalist and author of SYSTEMIC: How Racism is Making Us Ill,’ a book exploring the health harms of racism. She was a reporter for Nature and New Scientist and worked as a biomedical researcher at University College London and the University of Oxford. She holds a PhD in virology and immunology from the University of Oxford. Learn more about Layal Liverpool: https://layalliverpool.com/ Follow Layal Liverpool on Instagram About Tessa Davis: Tessa is a Paediatric Emergency Medicine Consultant at the Royal London Hospital, and an Honorary Clinical Reader at Queen Mary University of London. She is also an interview coach helping doctors in the UK prep for their NHS Consultant Interviews. Learn more about Skin Deep: www.DFTBSkinDeep.com Follow Tessa on Instagram --- Connect with Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/ Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/

    40 min
  4. REPLAY: Reflections on creating the headscarf emoji, with Rayouf Alhumedhi

    MAY 29 · BONUS

    REPLAY: Reflections on creating the headscarf emoji, with Rayouf Alhumedhi

    This week, we’re rewinding back to one of our most popular episodes from Season 1, with Rayouf Alhumedhi, creator of the headscarf emoji. (The episode was also shortlisted for last year's International Women’s Podcast Awards in the ‘Moment of Insight from a Role Model’ category.)  Rayouf launched the Hijab Emoji Project at the age of 16 to push for digital representation for Muslim women around the world. She was named one of Time magazine’s most influential teens and also featured on the Forbes 30 under 30 list.  Rayouf has a Bachelor’s degree in Product Design and an MS in Mechanical Engineering from Stanford University. She currently works as an investor at Bessemer Venture Partners.  In this episode, Rayouf shares: Her motivation for creating the headscarf emojiWhat it takes to design a brand new emoji and get it approvedThe praise and backlash she received during her campaignHow Gen Z is pushing inclusive design to the forefront Know someone who’d be inspired by this? Why not share it with them - and help even more people discover this show by leaving a 5-star rating or review wherever you listen!  You might also like:  The emoji puzzle: how to fit everyone in --- Learn more about Rayouf Alhumedhi: https://www.rayouf.com/ Follow Rayouf on Instagram --- Connect with Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and InstagramNewsletter: https://madeforuspodcast.beehiiv.com/

    29 min
  5. Where is the female crash test dummy? | Astrid Linder and Emily Thomas

    MAY 22

    Where is the female crash test dummy? | Astrid Linder and Emily Thomas

    Help us make this podcast better for you! Our quick listener survey is your chance to shape the next season: https://bit.ly/madeforuspod --- What happens when women aren’t considered in car safety design? For decades, crash test dummies have been modeled on the average male, but studies now show that women are more likely to be injured or killed in certain types of crashes. As the data mounts, so does the urgency to fix the gender gap in car safety. This week, we’re joined by Emily Thomas, PhD, Associate Director of Automotive Safety at Consumer Reports, and Astrid Linder, Professor of Traffic Safety at the Swedish National Road and Transport Research Institute, who developed the world’s first crash test dummy representing an average woman. Together, we’ll explore what it will take to design truly inclusive and safe cars. The conversation covers: Why women face higher injury risks in car crashesWhat’s involved in designing a female crash test dummyHow the shift to driverless cars presents a chance to correct past biases --- Resources Astrid Linder’s research University of Virginia study U.S. Government Accountability Office recommendations --- About Professor Astrid Linder Astrid Linder is Professor of Traffic Safety at Swedish National Road and Transport Research Institute, VTI, and an Adjunct Professor of Injury Prevention at Chalmers University. She received her PhD in traffic safety from Chalmers from where she also has a MSc in Engineering Physics. Prof Linder initiated and led the research resulting in the world’s first physical dummy model based on the average female, the Seat Evaluation Tool (SET 50F) and was named one of the BBC's 100 most inspiring and influential women in 2023. Learn more about Astrid Linder: https://www.vti.se/en/employees/astrid-linder Follow Astrid Linder on LinkedIn: https://www.linkedin.com/in/astrid-linder-2a0b5a53/ About Emily Thomas, PhD Emily Thomas leads the occupant protection and vulnerable road user safety programs at Consumer Report’s Auto Test Center. Her expertise extends to crash safety, vehicular heatstroke prevention, and child passenger safety. Emily has 15 years of automotive safety experience and holds a PhD in pediatric injury biomechanics from Drexel University and The Children’s Hospital of Philadelphia. Learn more about Emily Thomas: https://www.consumerreports.org/about-us/our-people/our-experts/emily-thomas/ --- Connect with Made For Us Show notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and InstagramNewsletter:

    29 min
  6. Crossover episode with Narratives of Purpose: On building a global ecosystem for FemTech pioneers with Marija Butkovic

    MAY 15 · BONUS

    Crossover episode with Narratives of Purpose: On building a global ecosystem for FemTech pioneers with Marija Butkovic

    Welcome to our second crossover episode of season 2! This week, we’re spotlighting Narratives of Purpose podcast, hosted by Claire Murigande - but we’ll be back next week with a new episode of Made For Us. Narratives of Purpose showcases stories of impact-driven founders. Covering diverse topics from youth empowerment to global health equity to sustainable food systems, it’s one to have on your radar if you’re interested in purpose-led innovation. In this conversation from their Women’s Health Series, host Claire delves into the world of FemTech and women’s health with Marija Butkovic, Founder and CEO of Women of Wearables, a global organisation that supports female innovators in wearable tech and health tech. Claire and Marija discuss: Challenges women face in the health industryThe role of investment in advancing women’s healthThe evolution of FemTech and the untapped potential for investment and entrepreneurship in the sector  Learn more about Narratives of Purpose: https://narratives-of-purpose.podcastpage.io/ — Connect with  Made for Us on LinkedIn and Instagram Show notes and transcripts: https://made-for-us.captivate.fm/

    38 min
  7. Ingrid Silva on building a legacy in ballet, one pointe shoe at a time

    MAY 8

    Ingrid Silva on building a legacy in ballet, one pointe shoe at a time

    Season 2 is wrapping up and we want to hear your feedback. Loved something? Have a question you want answered? Tell us in this quick survey: https://bit.ly/madeforuspod --- This week's episode: What does it take to thrive as a Black ballerina in an art form that prizes uniformity?   In this episode, renowned Brazilian ballerina Ingrid Silva reflects on the professional breakthroughs and battles behind her rise in the ballet world - from spending 11 years dyeing her pointe shoes by hand to match her skin tone, to persuading the industry to prioritize inclusivity. She shares her journey from Rio de Janeiro to Dance Theatre of Harlem and how becoming a mother has impacted her career. The episode also dives into: Ingrid's childhood in Brazil and how a kind neighbour changed the course of her lifeThe unspoken emotional and financial costs for dancers of colour in balletHow her personal experience drove her to create the Blacks in Ballet movementWhat ballet still gets wrong about representation, motherhood, and belonging  Enjoyed the episode? Text it to a friend and leave us a 5-star rating on Apple Podcasts to help more listeners discover the show! You might also like: Cassa Pancho on designing the future of ballet 'The door is opening for us': Cira Robinson on ballet's turning pointe --- About Ingrid Silva Ingird Silva is a celebrated Brazilian ballerina and changemaker with Dance Theatre of Harlem. Born in Rio de Janeiro, she began dancing at age 8 through a social project in the Mangueira favela and later earned a full scholarship to study in New York. She has performed leading roles in works by George Balanchine, Alvin Ailey, and others, and collaborated with renowned choreographers worldwide. A dedicated advocate for equity in the arts, she is the founder of podHER and co-founder of Blacks in Ballet. Her accomplishments have been recognized globally –  from having her pointe shoes exhibited at the Smithsonian, to working on global brand campaigns. Learn more about Ingrid Silva: https://www.ingridsilvaballet.com/ Follow Ingrid Silva on Instagram: @ingridsilva   Follow Dancers and Motherhood: @dancersandmotherhood Follow Blacks in Ballet: @blacksinballet Follow PodHer: https://www.podher.org/ --- Connect with  Made for Us Show notes and transcripts: https://made-for-us.captivate.fm/Social media: LinkedIn and InstagramNewsletter: a href="https://madeforuspodcast.beehiiv.com/" rel="noopener noreferrer"...

    31 min
  8. Making navigation inclusive: the QR code you don't need to see | Oran McAllister

    MAY 1

    Making navigation inclusive: the QR code you don't need to see | Oran McAllister

    Your feedback matters to us - shape the future of Made For Us by taking our quick survey: https://bit.ly/madeforuspod --- This week's episode: It's been called 'a phenomenal example of inclusive design' and it's spreading across subway stations, museums and supermarkets around the world. NaviLens is a new technology designed to help blind and partially sighted people navigate cities and indoor spaces by scanning a QR code with their phone. Unlike traditional QR codes, users don’t need to focus on the code or know its precise location. In this episode, we sit down with Oran McAllister, NaviLens’ Client Engagement Officer, to explore this new frontier in accessibility and how it can help visually impaired people gain more independence. We also cover:   NaviLens’ origins in Spain and how the technology has gained traction in over 100 countries, from the US to Australia Why major transport systems from London to Tokyo and brands like Kellogg’s and P&G are signing on How NaviLens makes grocery shopping more accessible for everyone, from travellers to people with autism Loved the episode? Leave us a 5-star rating on Apple Podcasts and help more listeners discover the show! You might also like: 'I don't need fixing - the world does' Lucy Edwards on redefining disability 'No going back': lessons from P&G's product inclusion journey with Sam Latif --- About Oran McAllister Oran McAllister is the Client Engagement Officer at NaviLens. Oran is tasked with developing new relationships and sustaining established partnerships with organisations, associations and users of NaviLens around the world. His passion in the pursuit of accessibility not only comes from his professional background but also stems from his personal experience. Learn more about NaviLens: https://www.navilens.com/en/ Youtube: https://www.youtube.com/@NaviLens LinkedIn: https://www.linkedin.com/company/navilens/ Reach out to NaviLens:  info@navilens.com --- Connect with Made for Us Show notes and transcripts: https://madeforuspodcast.beehiiv.com/ LinkedIn: https://www.linkedin.com/company/madeforuspodcast Instagram: https://www.instagram.com/madeforuspodcast/ Newsletter: https://madeforuspodcast.beehiiv.com/

    31 min
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Trailers

Ratings & Reviews

4.6
out of 5
13 Ratings

About

Made For Us is an award-winning podcast for anyone who’s curious about how to design for inclusivity. An Apple Podcasts Editors' Choice, Made For Us entered Apple's top 10 Design chart this year, reaching #2 in Canada and #3 in the U.S. and Australia. Join us each week for conversations with founders, designers, product inclusion leaders and other creative minds who are challenging the status quo of how everyday products are designed. Each episode will bring you insights from people who've spent years thinking, perhaps even obsessing, about how to develop products or build companies that are inclusive from the start. AWARDS 2025 International Women's Podcast Awards: Runner-up: Moment of Absolute Honesty Finalist: Moment of Behind-the-Scenes Briliance 2024 Signal Awards: Bronze winner: Most Inspirational Podcast 2024 International Women's Podcast Awards: Finalist: Moment of Insight from a Role Model & Moment of Visionary Leadership

Information

  • Creator
    Tosin Sulaiman
  • Years Active
    2023 - 2025
  • Episodes
    44
  • Rating
    Clean
  • Copyright
    © Copyright 2025 Tosin Sulaiman
  • Show Website
    Made For Us

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