16 min
Marketing at the Speed of Culture | Nick Tran Dean's Thought Leadership Series
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- Business
Nick Tran MBA ’11, global head of marketing for TikTok.
In his current role at TikTok, Tran oversees all aspects of the company’s global marketing efforts, including brand strategy, media and advertising, social media and co-marketing partnerships. Tran led TikTok's first global marketing campaign, "It Starts on TikTok," to celebrate the global TikTok community for propelling unique and inspiring content into memorable cultural moments and movements.
Before joining TikTok, Nick was vice president of brand and culture marketing at Hulu, where he helped to reinvent the brand, working on memorable campaigns such as "Better Ruins Everything," "Hulu Has Live Sports"(including the Tom Brady Super Bowl ad) and the "World Record Egg."
Nick Tran MBA ’11, global head of marketing for TikTok.
In his current role at TikTok, Tran oversees all aspects of the company’s global marketing efforts, including brand strategy, media and advertising, social media and co-marketing partnerships. Tran led TikTok's first global marketing campaign, "It Starts on TikTok," to celebrate the global TikTok community for propelling unique and inspiring content into memorable cultural moments and movements.
Before joining TikTok, Nick was vice president of brand and culture marketing at Hulu, where he helped to reinvent the brand, working on memorable campaigns such as "Better Ruins Everything," "Hulu Has Live Sports"(including the Tom Brady Super Bowl ad) and the "World Record Egg."
16 min