18 min
Earned Media for Food + Beverage Brands Marketing IQ
-
- Marketing
Episode 15 features Andy Larsen, VP/Director of Public Relations and Sam Burns, PR/Social Media Account Executive at B+L. Part 1 of this presentation from the Midwest Foodservice Expo dives into strategies for generating earned media hits and public relations results for food + beverage brands. Learn about pitching journalists, setting up media dinners, and leveraging unique stories to ultimately drive sales.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts
Google Play Music
Spotify
Follow Boelter + Lincoln on social:
Facebook
Twitter
Instagram
LinkedIn
boelterlincoln.com
Episode 15 features Andy Larsen, VP/Director of Public Relations and Sam Burns, PR/Social Media Account Executive at B+L. Part 1 of this presentation from the Midwest Foodservice Expo dives into strategies for generating earned media hits and public relations results for food + beverage brands. Learn about pitching journalists, setting up media dinners, and leveraging unique stories to ultimately drive sales.
Listen and subscribe to the podcast on your favorite platform:
Apple Podcasts
Google Play Music
Spotify
Follow Boelter + Lincoln on social:
Facebook
Twitter
Instagram
LinkedIn
boelterlincoln.com
18 min