28 episodes

If you're an e-commerce brand and need help understanding how to best leverage the Amazon marketplace to grow your sales and your impact, then you've come to the right place. The Masters of Marketplace podcast is a show for business owners and entrepreneurs who need help navigating the murky waters of the Amazon marketplace. Selling on Amazon isn’t easy, but it’s become necessary to most businesses to survive in the ever growing ecommerce and online buying world. Kathleen Kobel has been mastering the Amazon marketplace for the past 10 years and has helped hundreds of businesses launch and grow their brands on Amazon. Join her every Tuesday to hear tips, strategies and advice from her direct experience managing multiple brands while teaching everything she knows in her online membership program. Show notes and resources can be found at www.MastersOfMarketplace.com.

Masters of Marketplace Kathleen Kobel

    • Entrepreneurship
    • 5.0, 6 Ratings

If you're an e-commerce brand and need help understanding how to best leverage the Amazon marketplace to grow your sales and your impact, then you've come to the right place. The Masters of Marketplace podcast is a show for business owners and entrepreneurs who need help navigating the murky waters of the Amazon marketplace. Selling on Amazon isn’t easy, but it’s become necessary to most businesses to survive in the ever growing ecommerce and online buying world. Kathleen Kobel has been mastering the Amazon marketplace for the past 10 years and has helped hundreds of businesses launch and grow their brands on Amazon. Join her every Tuesday to hear tips, strategies and advice from her direct experience managing multiple brands while teaching everything she knows in her online membership program. Show notes and resources can be found at www.MastersOfMarketplace.com.

    27: Amazon Changes Because of COVID-19 and How You Can Help

    27: Amazon Changes Because of COVID-19 and How You Can Help

    Small businesses have been shut down. Millions of people have been ordered to stay at home. We are living through history in the making as we experience the global pandemic known as COVID-19. Last week, Amazon announced that they would no longer accept items other than household staples, groceries, medical supplies and other high demand products at its warehouses until at least April 5th. Tune in to learn what you can do about it.
    Notes: http://www.mastersofmarketplace.com/27

    • 16 min
    26: Creating a Contingency Plan for Your Amazon Store

    26: Creating a Contingency Plan for Your Amazon Store

    COVID-19 is the talk of well, everything, and is impacting businesses like we’ve never seen before. It’s difficult to formulate a contingency plan when it’s already too late. Do you know how to ensure your Amazon store and overall business is safe and able to stay afloat in troubling times like these? Learn how to prepare yourself and your business when circumstances arise so that you don’t have to shut down your shop or go out of business.
    Notes: www.mastersofmarketplace.com/26

    • 18 min
    25: Should You Sell on Amazon Seller or Amazon Vendor?

    25: Should You Sell on Amazon Seller or Amazon Vendor?

    If you’ve been wondering what the differences are between selling ON Amazon and selling TO Amazon, then this is the episode you’ve been waiting for. Many people don’t understand the pros and cons of selling on Amazon’s Seller platform versus Amazon’s Vendor platform and it really depends on your business priorities which is the right for you. This can be a confusing decision, especially if you are new to Amazon. Listen to learn which is best for you! Notes at https://www.mastersofmarketplace.com/2

    • 25 min
    24: Keywords You Should Never Use in Your Amazon Listings

    24: Keywords You Should Never Use in Your Amazon Listings

    Imagine one day you wake up to see that Amazon has removed them and you can’t figure out why. Often times it’s because you used restricted words in your product listings’ titles, bullets or backend keywords. Tune in to listen to this helpful episode to learn how Amazon detects forbidden keywords, what the consequences are for using these specific words, whether it’s possible to fix the issue and how to prevent the problems before they happen.
    Show notes: https://www.mastersofmarketplace.com/24

    • 18 min
    23: 6 Ways to Increase Your Profit Margins on Amazon

    23: 6 Ways to Increase Your Profit Margins on Amazon

    One of the biggest problems plaguing brands on Amazon is the ever decreasing profit margins across many different categories and products. Amazon has been squeezing its sellers, but the good news is there are solid ways to increase your brand’s profits across the Amazon marketplace. Whether you have small or large products, high priced or low priced items, listen in for 6 simple yet super effective ways to increase your profit margins on Amazon.
    Show notes: https://www.mastersofmarketplace.com/23

    • 21 min
    22: How to Price Your Products Across Online Sales Channels

    22: How to Price Your Products Across Online Sales Channels

    Pricing is something so many e-commerce brands struggle with as online retailers are always competing for the lowest price to serve their customers. Competitive pricing across your sales channels is critical to the success of your e-commerce brand. But be careful, there are some ways that Amazon will penalize you for this. Learn how to price your products for a profit across all e-commerce channels in this episode.
    Notes at https://www.mastersofmarketplace.com/22

    • 16 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

louseey ,

Actionable Amazon Advice

Great advice to perfect your Amazon brand presence. With the ever-changing landscape on Amazon, it’s nice to have an expert give you the inside scoop. Each episode gives actionable steps to implement right away. Kudos to Kathleen!

eenah ,

Great if you plan or been wondering about doing this

The ideas presented in this, and the other episodes really help you get an idea on how to PROMOTE yourself/business/etc... using Amazon, or when to not use it.

Solid advice presented clearly and makes you think perhaps outside your own zone of what you think is possible for you to use to expand your business.

Great way to inspire ideas and maybe get you on the way to a better path.

The 30min time length is perfect as well. Give it a listen. Advice for product seller, service sellers, etc...

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