67 episodes

Interviews and updates at the intersection of marketing, data, privacy, and technology. With an eye on a human-centric, demand-led future in which transparency, control, and personal agency play a crucial role.

Sergio Maldonado (host) is a dual-qualified lawyer, LL.M in IT & Internet Law, CIPP/E, and PrivacyCloud CEO.

Masters of Privacy is hosted and maintained by PrivacyCloud.

Masters of Privacy PrivacyCloud

    • Business
    • 5.0 • 3 Ratings

Interviews and updates at the intersection of marketing, data, privacy, and technology. With an eye on a human-centric, demand-led future in which transparency, control, and personal agency play a crucial role.

Sergio Maldonado (host) is a dual-qualified lawyer, LL.M in IT & Internet Law, CIPP/E, and PrivacyCloud CEO.

Masters of Privacy is hosted and maintained by PrivacyCloud.

    Amy Worley: US privacy compliance for B2B startups, cross-border AI regulation, and a first glance at the American Privacy Rights Act

    Amy Worley: US privacy compliance for B2B startups, cross-border AI regulation, and a first glance at the American Privacy Rights Act

    Amy Worley is Managing Director at BRG, a global leader in data protection, information security, and AI governance. A licensed attorney, certified privacy professional, and certified information systems security professional, Amy formerly served as the Chief Privacy Officer for a billion-dollar pharmaceutical and medical device company and now serves as a fractional Data Protection Officer for several multinational companies. 
    Amy’s consulting practice is focused on helping clients implement sustainable programs that result in meaningful compliance with state, national, and regional laws and build corporate trust. She is passionate about the intersection of data, people, and power.
     
    References:
    Amy Worley on LinkedIn BRG: Privacy and Data Protection services Draft: American Privacy Rights Act 2024 Dragos Tudorache: Dealing with foundation models, data protection, and copyright in the EU AI Act (Masters of Privacy) EDPB Guidelines 8/2020 on the targeting of social media users  

    • 29 min
    Luke Mulks: Brave’s privacy-preserving ads, publisher dilemmas, AI, and Google’s Privacy Sandbox

    Luke Mulks: Brave’s privacy-preserving ads, publisher dilemmas, AI, and Google’s Privacy Sandbox

    Luke Mulks is VP of Business Operations at Brave Software, makers of the Brave browser. He has previously worked in AdTech and print publishing, and he has also founded a few businesses. He is in charge of new business initiatives and strategic revenue growth and oversees the BAT community. 
    Our wide-range conversation has encompassed new business models for media owners, privacy-preserving ads, putting a price on personal data, the manner in which Apple’s bottleneck asphyxiates bolder or more creative approaches to monetizing people’s attention, and Google’s Privacy Sandbox.
     
    References:
    Basic Attention Token Brave Ads Manager Brave: Blocking annoying and privacy-harming cookie consent banners Brave: Privacy And Competition Concerns with Google’s Privacy Sandbox How we tried to fix advertising, ecommerce, and media by putting people in control of their data — from WeRule to PrivacyCloud

    • 48 min
    Ellison Anne Williams: Homomorphic Encryption and its interplay with other PETs

    Ellison Anne Williams: Homomorphic Encryption and its interplay with other PETs

    What is Homomorphic Encryption? Can it be leveraged in the context of cross-vertical challenges?
    Dr. Ellison Anne Williams is the Founder and CEO of Enveil, the pioneering data security startup protecting Data in Use. She has more than a decade of experience spearheading avant-garde efforts in the areas of large scale analytics, information security and privacy, computer network exploitation, and network modeling at the National Security Agency and the Johns Hopkins University Applied Physics Laboratory. In addition to her leadership experience, she is accomplished in the fields of distributed computing and algorithms, cryptographic applications, graph theory, combinatorics, machine learning, and data mining and holds a Ph.D. in Mathematics (Algebraic Combinatorics), a M.S. in Mathematics (Set Theoretic Topology), and a M.S. in Computer Science (Machine Learning).
     
    References:
    Dr. Ellison Anne Williams (full profile), Enveil Enveil Drives Data Value Across Silos with Enhanced Encrypted Search Offering ICO Guidance on Privacy Enhancing Technologies Matthias Eigenmann: Confidential Computing, contractual relationships, and legal bases for Data Clean Rooms (Masters of Privacy) Damien Desfontaines: Differential Privacy in Data Clean Rooms (Masters of Privacy)  

    • 24 min
    Radha Gohil: the marketer’s approach to privacy, progressive consent and MarTech vendor audits

    Radha Gohil: the marketer’s approach to privacy, progressive consent and MarTech vendor audits

    Is there a sweet spot between privacy compliance and marketing outcomes? What is “progressive consent”?
    Radha Gohil is a Data Governance and Privacy leader at Shell. She works on AdTech and MarTech data flows, as well as digital and programmatic supply chains, applying privacy compliance requirements to marketing-related practices. This includes consent management and, in general, acting as a bridge between Marketing, IT, CDO and legal. On top of that, Radha chairs the Digital Governance Steering Group at the ISBA (Incorporated Society of British Advertisers). She has previously worked at PwC and The Telegraph.
    With Radha we have covered the manner in which marketing teams navigate privacy compliance or even leverage a privacy-first approach as a competitive advantage. This includes dealing with transparency requirements or the difficult trade-offs involved in gathering proper consent when required to do so. 
     
    References:
    Radha Gohil on LinkedIn Incorporated Society of British Advertisers ICO: Upcoming action on making advertising cookies compliant  

    • 20 min
    Matthias Eigenmann: Confidential Computing, contractual relationships and legal bases for Data Clean Rooms

    Matthias Eigenmann: Confidential Computing, contractual relationships and legal bases for Data Clean Rooms

    Will Data Clean Rooms help us avoid consent, or personal data altogether, and make the most of first-party data for data collaboration and addressability purposes?
    Matthias Eigenmann is a Swiss lawyer with over 10 years of practical experience in technology and data protection law. He currently works as legal counsel and DPO at Decentriq (a Data Clean Room), and is also an advisor on data protection matters to a large hospital in Switzerland. Prior to this, he spent several years working in tech and data protection law at a law firm, as well as as an in-house counsel for IT contracts and data protection at PwC Switzerland. 
    References:
    Matthias Eigenmann, Enhanced Privacy for Data Analytics Matthias Eigenmann on LinkedIn Decentriq, a Data Clean Room Damian Desfontaines: Differential Privacy in Data Clean Rooms (Masters of Privacy) Nicola Newitt: The legal case for Data Clean Rooms (Masters of Privacy)

    • 34 min
    Rie Aleksandra Walle: The DPO’s guide to better sources, constructive debates, and a happier life

    Rie Aleksandra Walle: The DPO’s guide to better sources, constructive debates, and a happier life

    Rie Aleksandra Walle brings over seventeen years of professional experience across both the private and public sectors, having worked at Kristiania University College, Ernst & Young, Nordic Innovation and the Norwegian Agency for Public Management and eGovernment. 
    Rie is behind the DPO Hub, which helps busy DPOs by offering concise summaries and key practical takeaways from key CJEU rulings, EDPB documents and DPA decisions, as well as by putting together a community around it. She is also the host of the Grumpy GDPR podcast.
    With Rie we will explore her own tips and tricks to stay sharp and up to date, avoiding a myriad of shallow or confusing sources and digging for the best possible answers at all times - all of it while avoiding clickbait, radical opinions and the avalanche of so-called privacy experts clogging LinkedIn feeds.
    References:
    How to stay up to date as a DPO The Grumpy GDPR Podcast (NoTies Consulting) DPO Hub Rie Aleksandra Walle on LinkedIn  

    • 26 min

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