All About Agency Business Dev Mind Your Own Marketing Business

In this week's episode, Joe sits down with Christian Banach. The two discuss how Christian helps agencies, small to large, across marketing disciplines, land 6- and 7-figure opportunities predictably through consulting, training, and outsourced lead generation services. They also dive into Christian's background, promoting concerts and working with entertainers like Pitbull and Lady Gaga. Christian gives tips on outbound business dev, as well as mistakes that marketers and sales teams make when reaching out to agencies.