99 episodes

Are you a music studio owner or instructor looking to grow your music teaching business? This podcast will teach you how to apply marketing and business fundamentals so you can get more music students for longer.

Music Lessons and Marketing Dave Simon

    • Business
    • 5.0 • 21 Ratings

Are you a music studio owner or instructor looking to grow your music teaching business? This podcast will teach you how to apply marketing and business fundamentals so you can get more music students for longer.

    How to Market Your Music Lessons on Your Facebook Profile Page | Ep 154

    How to Market Your Music Lessons on Your Facebook Profile Page | Ep 154

    When it comes to organic reach on Facebook, your personal profile has considerably more reach than your studio's business page.

    In this episode, I discuss ways to promote your music school on your Facebook profile without ever making a sales pitch. 

    • 8 min
    What to do When Your Music School Won't Grow Part II | Ep 153

    What to do When Your Music School Won't Grow Part II | Ep 153

    In part II of "What to do When Your Music School Won't Grow" I dig deep with music school owner Eric Bourassa to explore some marketing strategies to supercharge his music school's growth. 

    • 50 min
    How to Manage Employees That Challenge Your Leadership | Ep 152

    How to Manage Employees That Challenge Your Leadership | Ep 152

    Have you ever introduced a new policy or procedure to your staff that's met with silent resistance or rolling eyes?  In this week's podcast, I explore some different strategies for how to handle pushback from your staff. 

    • 11 min
    How I Added $100K of New Revenue With 1 Group Class With Danny Thompson | Ep 151

    How I Added $100K of New Revenue With 1 Group Class With Danny Thompson | Ep 151

    In this episode, Danny Thompson host of Music Lesson Business Academy and owner of the Music Factory shares how he is able to generate over $100,000 a year with a single group class.

    • 47 min
    Why Musicians Are Natural Marketers | Ep 150

    Why Musicians Are Natural Marketers | Ep 150

    In this episode, I discuss how you can apply your musical knowledge to create more effective marketing for your music teaching business. 

    During the early years of my music school, I was reluctant to embrace marketing. I knew it was important for growing my business but it often felt like I was bragging and boasting. Once I discovered the creative side of marketing and messaging I began to see so many parallels between music and marketing. Specifically, songwriting and copywriting. 

    • 12 min
    What Your Customers Really Want Out of Music Lessons | Ep 149

    What Your Customers Really Want Out of Music Lessons | Ep 149

    In this episode, I share a recorded conversation with music school owner Deanna Mao and one of her customers about what hopes and dreams she has for her daughter and how she believes music lessons can help.

    I then borrow some of the words used by the customer to create sales and marketing language. 

    • 18 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

StefanoDrums ,

Great advice

Dave always delivers amazingly useful business advice, not only for music schools, but useful for business in general. I look forward to every episode. Thanks, Dave.

Pollorball20000 ,

Best Podcast For Music Business Owners!

Not enough can be said about Dave. He's a seasoned pro giving excellent advice on what is working now in the music lessons space right now. There is no better music lessons business podcast out there. Keep up the great work!

Hom3sl1c9 ,

Informative and approachable

Dave has a gift for getting great insights from his guests and his rich personal experience, and presenting them in a way that feels very familiar and approachable. Jam packed episodes offer great content value “per minute” - rare in the podcast world!

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