16 min

News: Shell is targeted by Brandalism | Asda's brand refresh | Are brands pitching for free ideas‪?‬ Campaign podcast

    • Marketing

Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.
The team discusses Asda's brand refresh and the use of humour in the supermarket category, how Shell and Havas were targeted by Brandalism in an out-of-home protest and adland's answers to Campaign's question of the week where we asked how big of a problem is brands pitching for free ideas.
Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.
Further reading:
Halfords appoints media planning and buying agency to £20m account
Assembly poaches managing partner from Group M
Group M broadens remit of Wavemaker global chief Toby Jenner
Craig Inglis re-emerges as Merlin Entertainment’s first CMO
Mother hires creative directors from Adam & Eve/DDB and Droga5
Monzo unveils debut work by Uncommon Creative Studio
East midlands appoints five agencies to roster


Hosted on Acast. See acast.com/privacy for more information.

Campaign's editorial team take you through some of the biggest stories of the week with the views from their news desks.
The team discusses Asda's brand refresh and the use of humour in the supermarket category, how Shell and Havas were targeted by Brandalism in an out-of-home protest and adland's answers to Campaign's question of the week where we asked how big of a problem is brands pitching for free ideas.
Taking you through the headlines and top stories, this episode is hosted by tech editor Lucy Shelley, joined by reporter Charlotte Rawlings and deputy news editor Marianne Calnan.
Further reading:
Halfords appoints media planning and buying agency to £20m account
Assembly poaches managing partner from Group M
Group M broadens remit of Wavemaker global chief Toby Jenner
Craig Inglis re-emerges as Merlin Entertainment’s first CMO
Mother hires creative directors from Adam & Eve/DDB and Droga5
Monzo unveils debut work by Uncommon Creative Studio
East midlands appoints five agencies to roster


Hosted on Acast. See acast.com/privacy for more information.

16 min