1 hr 13 min

NICD Chat - The Ubiquitous Presidency: Conversation with Joshua M. Scacco and Kevin Coe National Institute for Civil Discourse

    • Society & Culture

Recently, Oxford University Press has published The Ubiquitous Presidency: Presidential Communication and Digital Democracy in Tumultuous Times, written by Joshua M. Scacco and Kevin Coe. In this episode of NICD Chat, Timothy Shaffer speaks with Scacco and Kevin Coe about their recent book, what it means to think about the modern presidency reaching back to the time of Franklin D. Roosevelt to today.

Significantly, the book utilizes data to make arguments about the impact and significance of the presidency well beyond simply speeches.


Establishes a novel framework that incorporates the goals and contexts of modern presidential communication
Includes a wide-ranging variety of never before published quantitative and qualitative data, including thousands of presidential communications and media texts, massive Twitter datasets, national and regional survey data, and a national survey experiment
Provides detailed case studies of Barack Obama and Donald Trump, examining how both presidential administrations shared similar communication goals and contextual circumstances, but responded quite differently



Joshua M. Scacco is an Associate Professor of Communication at the University of South Florida. He is an expert on political communication and news media, having published more than 50 academic articles, book chapters, and public research papers as well as provided commentary for national and local news outlets.

Kevin Coe is a Professor of Communication at the University of Utah. He has published more than 50 academic articles and chapters, and is the coauthor of The God Strategy: How Religion Became a Political Weapon in America.

Recently, Oxford University Press has published The Ubiquitous Presidency: Presidential Communication and Digital Democracy in Tumultuous Times, written by Joshua M. Scacco and Kevin Coe. In this episode of NICD Chat, Timothy Shaffer speaks with Scacco and Kevin Coe about their recent book, what it means to think about the modern presidency reaching back to the time of Franklin D. Roosevelt to today.

Significantly, the book utilizes data to make arguments about the impact and significance of the presidency well beyond simply speeches.


Establishes a novel framework that incorporates the goals and contexts of modern presidential communication
Includes a wide-ranging variety of never before published quantitative and qualitative data, including thousands of presidential communications and media texts, massive Twitter datasets, national and regional survey data, and a national survey experiment
Provides detailed case studies of Barack Obama and Donald Trump, examining how both presidential administrations shared similar communication goals and contextual circumstances, but responded quite differently



Joshua M. Scacco is an Associate Professor of Communication at the University of South Florida. He is an expert on political communication and news media, having published more than 50 academic articles, book chapters, and public research papers as well as provided commentary for national and local news outlets.

Kevin Coe is a Professor of Communication at the University of Utah. He has published more than 50 academic articles and chapters, and is the coauthor of The God Strategy: How Religion Became a Political Weapon in America.

1 hr 13 min

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