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420 episodes
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Novel Marketing Author Media Podcasts
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- Arts
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4.9 • 285 Ratings
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The longest-running book marketing podcast in the world. This is the show for writers who want to build their platform, sell more books, and change the world with writing worth talking about. Whether you self publish or are with a traditional house, this podcast will make book promotion fun and easy. Thomas Umstattd Jr. interviews publishers, indie authors, and bestselling traditional authors about how to get published and sell more books.
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How to Avoid Book Marketing Overwhelm
Feeling overwhelmed by book marketing can lead authors to look for shortcuts. Shortcuts lead to expensive complications. Expensive complications lead to dead ends. Dead ends lead to suffering. Yoda would call this “The path to the dark side.”Does this sound familiar? How do you escape this overwhelming cycle?There are ten different stressors that can lead to book-marketing overwhelm. Most authors face at least one, and if you are completely overwhelmed, you may be facing all of them.In this w...
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The Savvy Authors Guide to Passwords
Being an author requires you to have hundreds of online accounts for different software and services. Websites such as Amazon, ConvertKit, Publisher Rocket, Patreon, K-lytics, Bookvault, AuthorMedia.social, AuthorsXP, BookBub, Kickstarter, Teachable, Bluehost, WordPress, Grammarly, and Plottr (to name a few) all require a username and password.Some authors avoid using helpful tools simply because they don’t want to create and remember yet another username and password. It seems like too much ...
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How Connor Boyack Sold Millions of Books Directly to Readers Without Using Amazon
Can you make a living as an author without selling through Amazon? Many authors wonder.Amazon is the sole revenue source for many indie authors, but Amazon’s algorithms can disable your KDP accounts and cut off your income without any human reviewing the action.Authors find themselves pleading with a computer to reactivate their accounts while their livelihoods hang in the balance. While this scenario is rare, it does occur.That’s why some authors connect with their readers without relying on...
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Are Pen Names Going Away?
With the rise of AI authors, how do you prove you are a human author? Most authors prove their humanity with their names and photos. Your identity protects you from being called a bot writer.But what if you use a pen name? Will AI bring the age of pen names to an end? While pen names are going out of style, there are some reasons you might still consider using one.In this week’s episode, you’ll learn seven reasons authors use pen names and if those reasons still make sense in an era wher...
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Why Your Book is Still Unfinished (Hint: It’s Your Phone’s Fault)
I remember watching Steve Jobs's keynote presentation for the original iPhone. This magical new device, he said, would revolutionize our productivity.And at first, it did.But then, along came apps. Soon, user experiences were scientifically optimized to be as addictive as possible. An author's productive output is inversely correlated with time spent on the phone.In this week's episode, we'll talk about how to spend less time on your phone and more time writing. You'll learnHow to boss your p...
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Printing the Future: Quality Offset Print-on-Demand with BookVAULT
Authors around the world are trying to reduce their reliance on Amazon. However, most of us still use and like Amazon. In fact, many authors earn most of their money from Amazon. But any company with a 90% market share can't be fully trusted.One way indie authors can reduce their reliance on Amazon is by selling directly from their own author websites. Selling directly provides protection from the changes at an international company. It allows you to retain more money, control, and flexibilit...
Customer Reviews
Marketing made simple
Thomas has a gift for taking complex ideas and making them easy to understand. His discernment and ability to read the signs of what’s ahead and give actionable steps will dummy proof your marketing strategy. Thank you Thomas for providing such a wealth of knowledge, insight and expertise!
Excellent advice
New listener - I have been really struggling to break my phone addiction and be more creative. The episode on “Why Your Book is Still Unfinished” had some excellent tips I had never heard before. I really appreciate fresh thinking and the judgement-free way the suggestions were presented.
Fantastic podcast.
I put off listening to this podcast for so long, mostly because I thought it would take too much mental energy that I didn’t have enough of already. But I finally started listening basically from the beginning, and wow, it’s already been so helpful, encouraging, and inspiring. Thank you for what you do.
Savanna Ammons
savannaammons.com