Off the Rock, On the Recor‪d‬ Obsidian Public Relations

When you treat your employees well, they treat your customers well. That is why maintaining employee morale is critical to the success of businesses. Brittany Mizell shares how your employee communication plans can adapt to the times and meet the shifting needs of your team in this episode of Off the Rock, On the Record.

When it comes to the wellbeing of animals, The Humane Society of Memphis and Shelby County’s Ellen Zahariadis is an expert. As the Humane Society works to eliminate animal homelessness, they develop programs that meet evolving community needs – both human and animal. She shares how the Humane Society stays relevant in this episode of Off the Rock, On the Record.

We’ve moved past the childhood mantra stating words can’t hurt you – they carry weight and can make or break a company’s reputation. Addison Walker joins Off the Rock, On the Record to discuss how companies can craft messages that relay genuine empathy.

From weddings to retirement parties, Memphis expert Toni Williams of Spring Creek Ranch has planned it all. She shares how you can create unique customer experiences for events of all types in this episode of Off the Rock, On the Record.

How do you ensure that your new product or service is a success? Meaningful communication as you prepare to launch is key. Gracie Lee shares her expertise with us in this episode of Off the Rock, On the Record.

As a brand, social media is a great tool to connect with your audience in a personal way. Obsidian’s own Twitter-famous employee, Addison, sits down to discuss how businesses can use social media as a customer service tool to build brand connections.