132 episodes

Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu

Ops Cast MO Pros

    • Business
    • 5.0 • 10 Ratings

Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu

    Mastering Nearbound Partnerships: Navigating Trust and Strategy with Will Taylor

    Mastering Nearbound Partnerships: Navigating Trust and Strategy with Will Taylor

    Unlock the secrets of partnership synergy with the astute Will Taylor, your guide to the Nearbound Go-To-Market strategy. As we traverse this new terrain alongside the head of Nearbound Partnerships at Reveal, you'll grasp how to encircle buyers with a halo of trust and value, impacting everything from brand recognition to customer fidelity and upselling opportunities. Prepare to reimagine the partnership ecosystem, where influencers, affiliates, tech integrations, and service providers becom...

    • 53 min
    Behind the Scenes of ABM Strategy with Marketing Pro Xander Broeffle

    Behind the Scenes of ABM Strategy with Marketing Pro Xander Broeffle

    Have you ever wondered how the lessons learned from managing a theater stage can revolutionize marketing operations? Xander Broeffle, our esteemed guest and the Senior Director of Marketing Operations at CS2, shares his story, one that elegantly weaves together his experiences from a family foster home to the spotlight of stage management and into the strategic folds of marketing operations. This episode peels back the layers of Xander's career trajectory, revealing how the skills of caregivi...

    • 53 min
    Enhancing Resilience: Blending Mental Well-Being with Physical Health and Workplace Innovations

    Enhancing Resilience: Blending Mental Well-Being with Physical Health and Workplace Innovations

    Struggling with the high-stakes demands of marketing ops, I recently found myself reflecting on the immense toll it can take on our mental health. But it's not all doom and gloom; in fact, my latest podcast is a beacon of hope, featuring Andy Mullings of Bluprintx, who joins me to share how feats like the National Three Peaks Challenge can fortify our mental resilience. Together, we trade stories of physical endeavors that underscore the intricate dance between mental well-being and physical ...

    • 55 min
    Exploring the Possibility of Alphabet's Acquisition of HubSpot

    Exploring the Possibility of Alphabet's Acquisition of HubSpot

    Could the acquisition of HubSpot by Alphabet spell a revolution or a step back for marketing automation? Join Naomi Liu, Mike Rizzo, and myself, Michael Hartmann, as we tackle this burning question. We dissect the ripple effects of such a corporate shake-up, drawing from historical tech giant acquisitions and project what it could mean for the innovative landscape of marketing tools. We don't just stop there; we also weigh in on the shifting tide towards bespoke marketing stacks, questioning ...

    • 39 min
    The Secret Sauce of Project Management in Marketing with Jo Gruszka

    The Secret Sauce of Project Management in Marketing with Jo Gruszka

    Ever wondered what ties the vibrant threads of a marketing campaign together? On our latest OpsCast episode, we're thrilled to have Jo Gruszka, the marketing operations wizard behind mo jogruszka, unravel this mystery with us. With a tapestry of experience that spans merchandising to overseeing operational programs, Joe stitches together an enlightening narrative on why project management is the quilt that comforts creative and operational teams, allowing them to shine. Her journey from indus...

    • 48 min
    Getting Started as a Freelancer with Lauren Aquilino and Sydney Mulligan

    Getting Started as a Freelancer with Lauren Aquilino and Sydney Mulligan

    Ever wondered what it takes to leave the 9-to-5 grind and shape your destiny in the world of freelance marketing ops? That's exactly what we're unpacking with the dynamic duo behind EMMIE Collective, Lauren Aquilino and Sydney Mulligan. We don't just scratch the surface; we get down to the nitty-gritty of establishing a freelancing business, taking you through the unexpected hurdles and sharing the unspoken benefits of being the architect of your own career. From the essential cushion of fina...

    • 52 min

Customer Reviews

5.0 out of 5
10 Ratings

10 Ratings

WebMikePDX ,

Most useful Marketing Operations podcast available!

I think marketing ops is one of the most dynamic professions out there because the technology, regulations, and executive expectations are constantly changing. So as a professional, I need to stay current by following voices that aren’t trying to sell me something. Since Ops Cast is sponsored by the Marketingops.com professional community, whose goal is to help me grow in my career, this podcast is the one I trust the most.

Michael Hartman, Mike Rizzo, and Naomi Lui ask deep questions of their guests and provide great insight from their own careers. I appreciate this greatly.

algno ,

My fave marketing operations podcast!

I am probably biased because I was a guest, but I love OpsCast! Lots of relevant topics. I like to listen on my lunch break.

misterizzo88 ,

Excellent Content

I thoroughly enjoy learning from each and every one of these episodes.

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