350 episodes
Optometry: The Ultimate O.D. Optometry: The Ultimate O.D. Podcast
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- Business
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4.8 • 17 Ratings
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Welcome to The Ultimate O.D. podcast with host, optometrist and practice owner, Dr. Nick Lillie. Join us weekly as Dr. Lillie brings the real talk with hard won wisdom and levity on all things Optometry such as practice management, practice specialties, business tips, and more all from his own personal experience!
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Quick Hitter: The One Mistake that Will Change the Trajectory of Your Practice - E211
Quick Hitter: The One Mistake that Will Change the Trajectory of Your Practice - E211
Highlights from this episode:
Quick Hitter: The One Mistake that Will Change the Trajectory of Your Practice (00:37)
Closing Thought: A Higher Calling (20:02)
There is one thing that can cause your practice to either sink into the depths of despair or catapult into the stratosphere: the story you tell yourself. This is true for not only your practice but life in general. You want to go places and do big things? You better be surrounding yourself with a narrative that matches.
Join in the conversation and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat! -
Quick Hitter: How to Not Let a Bad Situation Go To Waste - E210
Quick Hitter: How to Not Let a Bad Situation Go To Waste - E210
Highlights from this episode:
Quick Hitter: How to Not Let a Bad Situation Go To Waste (00:44)
Closing Thought: The Magic Pill is in the Work You're Trying To Avoid (17:02)
As private practice owners, there are going to be times when the crap hits the fan and things go sideways. It could be issues with your lab, being short staffed, your frame vendors aren't getting things to you, etc. The trick to not only surviving these issues but thriving because of them is to learn from them. When things go wrong, you are able to see your weaknesses with dazzling clarity. In this episode we will talk about how to learn and then grow from these situations to make your practice better than ever!
Join in the conversation and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat! -
Quick Hitter: Customer Service vs. Hospitality - E209
Quick Hitter: Customer Service vs. Hospitality - E209
Highlights from this episode:
Quick Hitter: Customer Service vs. Hospitality (00:39)
Closing Thought: What would you tell your 20 year old self? (18:30)
The term "customer service" carries a lot of weight in business. Everyone claims to have it but few actually do. Today we are talking about the difference between that and hospitality and what we should take from each to be better doctors and practice owners.
Join in the conversation and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat! -
Quick Hitter: How To Recognize & Improve Your Practice Identity - E208
Highlights from this episode:
Quick Hitter: How To Recognize & Improve Your Practice Identity (00:39)
Closing Thought: Quote from S. McNutt (14:38)
You've heard me say this time after time but to have a successful practice, you need to know who you are. Knowing your priorities as an office will help guide not only your decisions as the owner but your team's. Your homework is to get what you think it is down on paper and then have your staff do the same thing. Use this as a tool to create a unified mission!
Join in the conversation and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat! -
Quick Hitter: Fact or Fiction? The Customer is Always Right - E207
Quick Hitter: Fact or Fiction? The Customer is Always Right - E207
Highlights from this episode:
Quick Hitter: Fact or Fiction? The Customer is Always Right (00:38)
Closing Thought: Immanuel Kant (18:30)
This week we are talking about serving our patients. To serve them to the best of our ability, to be genuinely great doctors, is it better to be/provide whatever each of your patients wants? OR, is it better to practice to the best of your ability with certain specialties making your practice not the right fit for some people? We will discuss the pros and cons of each and see how we find the balance between being both a great doctor and a great business owner.
Join in the conversation and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat! -
Quick Hitter: How I Changed My Practice to Make My Specialty Stand Out - E206
Quick Hitter: How I Changed My Practice to Make My Specialty Stand Out - E206
Highlights from this episode:
Quick Hitter: How I Changed My Practice to Make My Specialty Stand Out (00:44)
Closing Thought: Quote from Steve Prefontaine (19:03)
In this week's episode we are talking about how to make what you love to do the breadwinner of your practice. People want to have an expert in their issue. People travel for experts. Become the master in one arena and patients will flock to you for your expertise!
Join in the fun and subscribe to the podcast to keep up with all the great content coming down the pipe! For exclusive content, be sure to register your email on our website and I will be sending out newsletters and other great bonuses as we go. I love getting feedback, questions, suggestions, etc. so contact me at www.theultimateod.com, on social media (click here for -> YouTube, Twitter, Instagram, Facebook) OR, just shoot me an email at drlillie@theultimateod.com and I’d be happy to chat!
Customer Reviews
Immensely helpful
I started listening to this podcast summer of 2022 after an old classmate sent me an episode. I have since gone back and listened to every one. During every episode I find my self writing down one or two thanks that I want to implement the next week in my cold start practice. Most other content that I have found elsewhere is either not entirely specific to where I am an in my cold start journey, or filled with industry marketing. Dr. Lillie tells it like it is, and my practice and team is much better for it. Thanks!
A First Class Podcast
Dr. Lillie truly cares about his listeners and brings information that is applicable and valuable to anyone who is in the World of Optometry!
Dynamite
We need more practical podcasts like this! This is loaded with actionable steps that improve life in the exam lane and as a business owner. Keep it up Dr. Lillie! Dynamite!