300 episodes

As business owners, we live the struggle between work and life everyday. Instead of sacrificing one for the other in a never ending game of whack-a-mole, we'll explore how you can create BOTH the business AND life of your dreams.

My name is Brett Ingram, and I am a digital marketing entrepreneur and award-winning software business owner. I'm also a proud husband and father of three, a sports and movie fan, and a fitness enthusiast. I started this podcast to shatter the myth that you need to choose between success at work and success at home.

I believe you can have your dream business and your dream life, and I want to share my experiences and journey and learn from yours too.

optYOUmize Brett Ingram

    • Business
    • 5.0 • 1 Rating

As business owners, we live the struggle between work and life everyday. Instead of sacrificing one for the other in a never ending game of whack-a-mole, we'll explore how you can create BOTH the business AND life of your dreams.

My name is Brett Ingram, and I am a digital marketing entrepreneur and award-winning software business owner. I'm also a proud husband and father of three, a sports and movie fan, and a fitness enthusiast. I started this podcast to shatter the myth that you need to choose between success at work and success at home.

I believe you can have your dream business and your dream life, and I want to share my experiences and journey and learn from yours too.

    12 Ways to Build a Powerful Professional Network as an Entrepreneur

    12 Ways to Build a Powerful Professional Network as an Entrepreneur

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryHost Brett Ingram, an entrepreneur and award-winning product creator, shares the importance of building a professional network for entrepreneurs. Reflecting on his personal journey, Brett emphasizes how he underestimated the value of networking earlier in his career, leading to missed opportunities and unnecessary struggles. He provides insightful advice on how to cultivate a supportive professional network, including attending networking events, joining professional organizations, leveraging social media, and more. Brett highlights the significance of genuine relationship building over merely accumulating contacts, and offers practical tips for engaging with and offering value to your network. The episode encourages entrepreneurs to be proactive in their networking efforts, stressing that business, like life, is a team sport where success is amplified through collaborative efforts.Chapters00:00 Introduction to Building a Professional Network00:29 The Importance of Networking for Entrepreneurs03:44 Practical Ways to Expand Your Professional Network06:46 The Power of Genuine Relationships in Networking12:18 Leveraging Events and Online Communities for Networking16:28 Investing in Mentorship and Following Up19:44 Hosting Your Own Networking Events and Staying Engaged21:10 Conclusion: The Lifelong Benefits of a Strong Network#networking #professionalnetwork #solopreneur #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 22 min
    8 Steps To Create a Compelling Vision and Mission For Your Business

    8 Steps To Create a Compelling Vision and Mission For Your Business

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryThis podcast, hosted by Brett Ingram, dives into the importance of creating meaningful and effective vision and mission statements for entrepreneurs looking to build both a successful business and a fulfilling personal life. Brett discusses the common pitfalls of generic and uninspired statements, emphasizing that a well-crafted mission and vision can unify an organization, attract top talent, and govern decision-making. By detailing an eight-step process, the podcast guides listeners on how to differentiate between mission and vision, reflect on core values, identify business strengths, think long-term, and maintain specificity and memorability. Additionally, it highlights the significance of soliciting feedback and the flexibility to iterate these statements as the business evolves. Through examples and actionable insights, Brett aims to inspire entrepreneurs to establish a clear purpose and direction, turning their business into a magnet for motivated employees and loyal customers.Chapters00:00 Introduction to Crafting Your Business Vision and Mission00:29 The Importance of Meaningful Mission and Vision Statements03:20 The Power of a Well-Defined Mission and Vision: A Case Study06:05 Crafting Effective Mission and Vision Statements: A Step-by-Step Guide22:11 Final Thoughts and Call to Action#missionstatement #vision #solopreneur #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 22 min
    15 Ways Entrepreneurs Can Increase Energy and Motivation

    15 Ways Entrepreneurs Can Increase Energy and Motivation

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryThis script, presented by entrepreneur Brett Ingram, explores 15 effective ways that entrepreneurs can boost their energy and motivation, especially during challenging times. Understanding that entrepreneurial success requires constant high levels of work and discipline, Ingram stresses the importance of overcoming personal and professional setbacks without compromising on productivity. By incorporating strategies like regular exercise, prioritizing sleep, healthy nutrition, staying hydrated, setting clear goals, celebrating progress, finding inspiration, managing stress, taking breaks, mixing up routines, visualizing success, creating a support system, staying organized, embracing failure, and staying connected to one's purpose, entrepreneurs can navigate the highs and lows of their journey more effectively. Ingram emphasizes that these strategies, while diverse, offer a toolkit for entrepreneurs to maintain momentum and ensure that they are setting themselves up for a better tomorrow, despite the inevitable ups and downs of business life.Chapters00:00 Introduction: Boosting Entrepreneurial Energy & Motivation00:29 The Importance of Energy and Motivation for Entrepreneurs03:16 15 Effective Ways to Increase Energy and Motivation03:45 1. Regular Exercise: A Foundation for Energy04:56 2. Prioritizing Sleep: The Key to Recharging05:46 3. Healthy Nutrition: Fueling Success06:59 4. Hydration: The Essence of Vitality08:50 5. Setting Clear Goals: Direction for Success10:26 6. Celebrating Progress: The Power of Acknowledgment12:23 7. Finding Inspiration: Cultivating a Motivating Environment15:12 8. Managing Stress: Techniques for Clarity16:38 9. Taking Breaks: Preventing Burnout17:55 10. Mixing Up Routine: Keeping Things Fresh19:01 11. Visualizing Success: The Power of the Mind20:21 12. Creating a Support System: The Strength of Community21:40 13. Staying Organized: The Key to Efficiency22:28 14. Embracing Failure: Learning from Setbacks23:20 15. Finding Your Purpose: Connecting to Your Why24:12 Conclusion: Navigating Entrepreneurial Challenges#motivation #increaseenergy #solopreneur #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 25 min
    10 Time Management Hacks for Entrepreneurs

    10 Time Management Hacks for Entrepreneurs

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryIn this podcast episode, hosted by entrepreneur Brett Ingram, listeners are introduced to 10 effective time management strategies tailored for entrepreneurs looking to optimize their productivity and achieve a balanced life. Ingram emphasizes the scarcity of time and the importance of being ruthlessly efficient with its use to ensure high leverage and quality in entrepreneurial activities. He shares personal insights and struggles with managing time while building a digital business and managing family responsibilities. The time management hacks discussed include prioritizing tasks, setting specific goals, time blocking, using productivity tools effectively, batching similar tasks, delegating, practicing the two-minute rule, limiting distractions, scheduling regular breaks, and reflecting to adjust strategies. Ingram underscores that effectively managing how we use time rather than time itself is a vital skill that can lead to increased efficiency, productivity, and ultimately, success in both business and personal life.Chapters00:00 Introduction to Time Management for Entrepreneurs00:30 The Importance of Time in Entrepreneurship05:17 Strategies for Effective Time Management05:25 Prioritizing Tasks for Maximum Efficiency06:56 Setting Goals to Drive Success08:32 Mastering Time Blocking for Productivity12:05 Leveraging Productivity Tools15:43 Batching Tasks for Efficiency17:29 Delegating to Scale Your Business18:38 Quick Wins with the Two-Minute Rule19:31 Minimizing Distractions for Focus20:38 The Power of Regular Breaks21:40 Reflecting and Adjusting for Continuous Improvement23:02 Conclusion and Call to Action#timemanagement #timemanagementhacks #solopreneur #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 23 min
    10 Marketing Mistakes Small Businesses and Solopreneurs Make (and How To Avoid Them)

    10 Marketing Mistakes Small Businesses and Solopreneurs Make (and How To Avoid Them)

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryHost Brett Ingram discusses the challenges small businesses and solopreneurs face in marketing due to limited resources and time. He emphasizes the importance of avoiding common pitfalls such as not defining a target audience, neglecting an online presence, ignoring customer feedback, underestimating the importance of branding, overlooking content marketing, failing to track and analyze results, relying solely on paid advertising, a lack of consistency, ignoring mobile users, and failing to adapt and evolve. Ingram provides insights and strategies to overcome these mistakes, focusing on proactive and effective marketing practices to ensure business growth and success. The episode is geared towards helping small business owners and individual entrepreneurs maximize their marketing efforts for long-term success without compromising their goals.Chapters00:00 Introduction: The Journey to Avoiding Marketing Mistakes00:30 The Challenges of Starting and Growing a Small Business01:21 The Importance of Marketing for Business Growth02:56 Common Marketing Mistakes and How to Avoid Them03:32 Mistake #1: Not Defining a Target Audience05:29 Mistake #2: Neglecting an Online Presence09:03 Mistake #3: Ignoring Customer Feedback12:03 Mistake #4: Underestimating the Importance of Branding15:46 Mistake #5: Overlooking Content Marketing19:09 Mistake #6: Failing to Track and Analyze Results20:42 Mistake #7: Relying Solely on Paid Advertising22:19 Mistake #8: Lack of Consistency in Marketing Efforts23:41 Mistake #9: Ignoring Mobile Users24:25 Mistake #10: Failure to Adapt and Evolve25:02 Conclusion: Maximizing Odds of Success in Marketing#marketingmistakes #solopreneur #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 25 min
    10 Must-Read Biographies for Every Entrepreneur

    10 Must-Read Biographies for Every Entrepreneur

    to watch this episode, subscribe to my YouTube channel: optYOUmize podcast Youtube (https://www.youtube.com/channel/UCWvxoLriASU4dJ11KhMg2dQ/)SummaryThis script emphasizes the importance of learning from successful entrepreneurs to achieve success in one's entrepreneurial journey. It begins with a personal anecdote about learning from expert bodybuilders to underline the value of drawing insights from those who have achieved greatness in their fields. The narrative then transitions to recommending biographies of ten business moguls, highlighting the diverse paths and philosophies that led them to success. These biographies include stories of figures such as Phil Knight, Elon Musk, Steve Jobs, Jeff Bezos, Richard Branson, Howard Schultz, Ray Kroc, John D. Rockefeller, Tetsuya Honda, and Joe Ricketts, spanning various industries from technology and retail to food and finance. The script posits that understanding these entrepreneurs' journeys provides a source of inspiration, lessons, and effective strategies while allowing listeners to discern their paths by applying relevant insights to their ventures.Chapters00:00 Introduction to Learning from Business Legends01:10 Personal Anecdote: Lessons from Bodybuilding04:21 The Power of Learning from the Best05:03 Top 10 Biographies for Entrepreneurs06:29 Deep Dive into Selected Entrepreneur Biographies24:18 Conclusion and Call to Action#biographies #successmindset #successhabits #believeinyourself #businesslessons #entrepreneur #worklifebalance #successhabits #digitalbusiness #personaldevelopment #successhacks #businesslessons #lifelessons #success #entrepreneurslife #entrepreneurialmindset #entrepreneurtips #entrepreneurmind #entrepreneurmotivation #optyoumize #brettingram #digitalmarketing #onlinemarketing #digitalmarketer #entrepreneurpodcast

    • 24 min

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