Out of Home Advertising with Melissa Howell | Wilkins Media Marketing Mistakes (And How To Avoid Them)

In this episode, Stacy sits down with Melissa Howell, who is the Director of Client Partnerships at Wilkins Media, an out of home specialist firm based in New York City. The two discuss Melissa's unique, millennial perspective of an old school industry, and how she convinces digital and social heavy brands to take a chance on out of home advertising. Check here for some notes

Hollywood Branded Refresher Episodes
Check out some of the past episodes we’ve covered on this topic:


EP 126: Web Optimization And How To Fix It With Chris Dayley | Disruptive Advertising
EP 99: Advertising Through Podcasts
EP 19: The Differences Between Advertising, PR And Entertainment Marketing

You can check out our playlist here

Hollywood Branded  Content Marketing Case Studies
The following content marketing case studies below provide even more insights.


Anime Takeover: Why Anime Is Advertising's Next Frontier
5 Opportunities For Advertising On Snapchat
4 Ways Brands Use Podcast Advertising To Drive Sales



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