Cultural Anthropology & Live Action RolePlaying Games with Rachel Thompson, Brand Strategist Ice Cream for Everyone Podcast

Thanks to Heather's introduction following a previous episode of the show, I've had a brilliant conversation with Rachel Thompson. Before falling into advertising and marketing Rachel was studying cultural anthropology and made Live Action RolePlaying games in the UK the main focus of her Masters. We had a great talking about her knitting, interest in science-fiction, comments about the recent trends in virtual reality headsets, loyalty for brand (or lack thereof),  live action roleplaying and much more. I hope you enjoy!
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Some of the information mentioned in this episode:
Follow Rachel on Twitter, or her website
Pepsi knitting
The Barbarian Group
Green-Wood Cemetary
Neil Gaiman
Neil Gaiman, commencement speech, University of the Arts, 2012
American Gods
American Gods TV series

Utrecht University: "When Seeing is Believing: The Construction of a Secondary World in Live Action Role Play"
Defiance (TV series)
Crispin Porter + Bogusky
Interview with Heather LeFevre, Heather on Twitter
How Scandinavian player "killed" Live Action Roleplay to save it
The 1985 Panic over Dungeons & Dragons
Vin Diesel playing Dungeons & Dragons - The Witch Hunter / Geek & Sundry
HTC Vive Virtual Reality demo
Catatonic: A wheelchair horror VR experience
Kill zombies in East London
This American Life
Reply All
Serial
Pepsi Pass application
How Brands Grow, Byron Sharpe
How the Mad Men lost the plot
Interview with Philippa White, The International Exchange