50 min

#581 Essential B2B Website Conversion Techniques with Alex Price, Founder of 93Digital The Internet Marketing Podcast

    • Marketing

Happy Holidays everyone!
In this episode, Alex Price, Founder of 93Digital, joins us to discuss conversion insights, techniques and considerations when building B2B websites.
In this episode we discuss:

How and why Alex ended up working in the niche space of B2B WordPress design and developmentHow Alex manages the balance of creativity and commercial balance within his design and development teamsHow setting client expectations on how to give feedback can improve end resultsThe major differences between B2C and B2B websitesThe role of customer journey mapping in B2B website buildingWhy hiding pricing information on your B2B website might not be such a good idea
Referenced on this episode:

https://wpengine.co.uk/https://www.cloudflare.com/https://yoast.com/wordpress/plugins/seo/https://rankmath.com/https://www.gravityforms.com/https://www.drift.com/https://segment.com/2021 Logo Design video: https://www.youtube.com/watch?v=q_O5fpBs5C8&feature=youtu.behttps://www.mitie.com/https://kadence.com/
CONNECT WITH ALEX / 93DIGITAL

https://93digital.co.uk/alex@93digital.co.ukhttps://www.linkedin.com/in/alxprce/
CONNECT WITH SCOTT:

scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenutt
CONNECT WITH SITEVISIBILITY:

https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility
For all show ideas, guest recommendations and feedback email marketing@sitevisibility.com

Hosted on Acast. See acast.com/privacy for more information.

Happy Holidays everyone!
In this episode, Alex Price, Founder of 93Digital, joins us to discuss conversion insights, techniques and considerations when building B2B websites.
In this episode we discuss:

How and why Alex ended up working in the niche space of B2B WordPress design and developmentHow Alex manages the balance of creativity and commercial balance within his design and development teamsHow setting client expectations on how to give feedback can improve end resultsThe major differences between B2C and B2B websitesThe role of customer journey mapping in B2B website buildingWhy hiding pricing information on your B2B website might not be such a good idea
Referenced on this episode:

https://wpengine.co.uk/https://www.cloudflare.com/https://yoast.com/wordpress/plugins/seo/https://rankmath.com/https://www.gravityforms.com/https://www.drift.com/https://segment.com/2021 Logo Design video: https://www.youtube.com/watch?v=q_O5fpBs5C8&feature=youtu.behttps://www.mitie.com/https://kadence.com/
CONNECT WITH ALEX / 93DIGITAL

https://93digital.co.uk/alex@93digital.co.ukhttps://www.linkedin.com/in/alxprce/
CONNECT WITH SCOTT:

scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenutt
CONNECT WITH SITEVISIBILITY:

https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility
For all show ideas, guest recommendations and feedback email marketing@sitevisibility.com

Hosted on Acast. See acast.com/privacy for more information.

50 min