46 min
Glow.fm an EASY Way to Accept Money From Your Audience School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast
-
- Marketing
TABLE OF CONTENTS 00:00:58 Slow Down When You Talk About Yourself
00:03:08 Podcast Magazine
00:08:50 Glow.fm Interview
00:31:38 Fun with Math
00:42:28 Question of the Month
00:43:26 Podcasting Events
00:45:33 schoolofpodcasting.com/start
Different Ways of Accepting Money From Your Podcast Today I talk with Amira Valliani the CEO of Glow.fm
If you can make it EASY for your audience to give you money in either a one time, monthly, or yearly format. You can provide suggested amounts but they can change it (if you let them). The key is you want to make it easy for people to sign up. The easier it is to give you money, the less value that needs to be present.
Patreon.com
This is a website and app that allows you to create tiers of support. Think of it as a crowdfunding site like Kickstarter that keeps on going. You can also upload audio directly to Patreon and provide a private RSS feed for the use. If they cancel their subscription they lose access. Patreon 8% for their pro plan (does not include processing fees which are typically around 3%). This means the podcaster keeps 89%.
MyLibsyn.com
This is a website and custom app where you can have public and private information. You can set your podcast to have the latest (X amount) of episodes for free and then the older episodes you need to pay to hear. This is a "Set it and forget it" system. The podcaster keeps 70-80% based on the number of members you have.
Glow.fm
For those who just want to accept donations/payments (one time, monthly, or yearly) you only pay the processing fees (as they use stripe that would be 2.9% + 30¢). If you want to have bonus content or private content, they charge .55 per user. If someone pays you $2 that means you keep 73%. Keep in mind the more people pay, the higher the percentage. For example, if someone pays $5 a month that means you keep 89%
Never Forget the Rule of 3% While it would be great to get 50% or 30% or even 10% of your audience, most people find that 3% is based in reality with 5% being a really good example.
How is Glow Different? There are tools like Paypal that allow you to make branded landing pages see http://paypal.me/podcastcoach or https://cash.app/$schoolofpodcasting With the cash.app you need to download an app and create an account. With Paypal you need to provide an email address to pay with a credit card (you can pay without having a paypal account). They all seem to take the same 3%.
With Glow after you pay a podcast it will ask you if you want to complete your setup (optional), but if you continue you choose a password and now you have a Glow.fm account. I could be missing something, but I'm not seeing a ton of difference except glow.fm gives you a little more control over your brand (although I wish companies would tell you what size of the image to use instead of letting up guess).
Premium Plans
If you have a listener pay you $5/month you would
Keep $4.30 with Glow.fm (5 - (.55+.15))
Keep $4.45 with Patreon (5 - (.4+.15)
In doing the math, you don't make more money selling bonus/private content until you charge $13/month. In that instance, you would keep $11.36 with Glow, and $11.28 with Patreon.
Also, keep in mind with Patreon you can upload audio (and get ZERO stats on downloads). With Glow.fm you can use most media hosts to provide private feed for your bonus content.
Buy Dave a Coffee If you've like to support the show as well as see Glow in action CLICK HERE
or go to www.schoolofpodcasting.com/glow
Podcast Magazine Launching in January I will be appearing in the inaugural edition of Podcast Magazine. In having some email back and forth with Editor in Chief Seve Olsher he said there are three reasons for starting this magazine.
1) We are passionate about podcasting and want to do our part to support its growth.
Podcasting has, we believe, reached an important tipping point for either attaining critical mass or returning to its roots as a compelling tool for hobbyists. We are unabashedl
TABLE OF CONTENTS 00:00:58 Slow Down When You Talk About Yourself
00:03:08 Podcast Magazine
00:08:50 Glow.fm Interview
00:31:38 Fun with Math
00:42:28 Question of the Month
00:43:26 Podcasting Events
00:45:33 schoolofpodcasting.com/start
Different Ways of Accepting Money From Your Podcast Today I talk with Amira Valliani the CEO of Glow.fm
If you can make it EASY for your audience to give you money in either a one time, monthly, or yearly format. You can provide suggested amounts but they can change it (if you let them). The key is you want to make it easy for people to sign up. The easier it is to give you money, the less value that needs to be present.
Patreon.com
This is a website and app that allows you to create tiers of support. Think of it as a crowdfunding site like Kickstarter that keeps on going. You can also upload audio directly to Patreon and provide a private RSS feed for the use. If they cancel their subscription they lose access. Patreon 8% for their pro plan (does not include processing fees which are typically around 3%). This means the podcaster keeps 89%.
MyLibsyn.com
This is a website and custom app where you can have public and private information. You can set your podcast to have the latest (X amount) of episodes for free and then the older episodes you need to pay to hear. This is a "Set it and forget it" system. The podcaster keeps 70-80% based on the number of members you have.
Glow.fm
For those who just want to accept donations/payments (one time, monthly, or yearly) you only pay the processing fees (as they use stripe that would be 2.9% + 30¢). If you want to have bonus content or private content, they charge .55 per user. If someone pays you $2 that means you keep 73%. Keep in mind the more people pay, the higher the percentage. For example, if someone pays $5 a month that means you keep 89%
Never Forget the Rule of 3% While it would be great to get 50% or 30% or even 10% of your audience, most people find that 3% is based in reality with 5% being a really good example.
How is Glow Different? There are tools like Paypal that allow you to make branded landing pages see http://paypal.me/podcastcoach or https://cash.app/$schoolofpodcasting With the cash.app you need to download an app and create an account. With Paypal you need to provide an email address to pay with a credit card (you can pay without having a paypal account). They all seem to take the same 3%.
With Glow after you pay a podcast it will ask you if you want to complete your setup (optional), but if you continue you choose a password and now you have a Glow.fm account. I could be missing something, but I'm not seeing a ton of difference except glow.fm gives you a little more control over your brand (although I wish companies would tell you what size of the image to use instead of letting up guess).
Premium Plans
If you have a listener pay you $5/month you would
Keep $4.30 with Glow.fm (5 - (.55+.15))
Keep $4.45 with Patreon (5 - (.4+.15)
In doing the math, you don't make more money selling bonus/private content until you charge $13/month. In that instance, you would keep $11.36 with Glow, and $11.28 with Patreon.
Also, keep in mind with Patreon you can upload audio (and get ZERO stats on downloads). With Glow.fm you can use most media hosts to provide private feed for your bonus content.
Buy Dave a Coffee If you've like to support the show as well as see Glow in action CLICK HERE
or go to www.schoolofpodcasting.com/glow
Podcast Magazine Launching in January I will be appearing in the inaugural edition of Podcast Magazine. In having some email back and forth with Editor in Chief Seve Olsher he said there are three reasons for starting this magazine.
1) We are passionate about podcasting and want to do our part to support its growth.
Podcasting has, we believe, reached an important tipping point for either attaining critical mass or returning to its roots as a compelling tool for hobbyists. We are unabashedl
46 min