6 min
The Real Reason David Beat Goliath Content Inc with Joe Pulizzi
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- Marketing
David beat Goliath because he played a different game. As content entrepreneurs, we can't fall into the trap of playing the same game as larger businesses. Time to rethink our strategies.
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See all Content Inc episodes at the Content Inc. podcast home.
Get more by subscribing to TheTilt.com newsletter.
Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)
David beat Goliath because he played a different game. As content entrepreneurs, we can't fall into the trap of playing the same game as larger businesses. Time to rethink our strategies.
-------
See all Content Inc episodes at the Content Inc. podcast home.
Get more by subscribing to TheTilt.com newsletter.
Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)
6 min