36 min

Podcasting Power: A Mighty Medium for Marketing Ops The Art of Marketing Operations

    • Marketing

Why did we start a podcast?

It wasn’t just because it’s fun (even though it is).

We did it because it works.And it can work for you, too.

In this episode, Lindsay Tjepkema CEO & Co-Founder at Casted, shares why podcasts are such effective tools for marketers and the secrets to finding success with one in your business.

Join us as we discuss:
How podcasts help establish credibility and build trust with your audienceThe B2B podcast maturity curve and why it’s essential to understand before you launchWhy Marketing Ops leaders need to prioritize activities based on the business model and customer motivations

Why did we start a podcast?

It wasn’t just because it’s fun (even though it is).

We did it because it works.And it can work for you, too.

In this episode, Lindsay Tjepkema CEO & Co-Founder at Casted, shares why podcasts are such effective tools for marketers and the secrets to finding success with one in your business.

Join us as we discuss:
How podcasts help establish credibility and build trust with your audienceThe B2B podcast maturity curve and why it’s essential to understand before you launchWhy Marketing Ops leaders need to prioritize activities based on the business model and customer motivations

36 min