17 min

Praestabilis: Excelllence in Marketing Praestabilis - Marketing Excellence with Connie Ragen Green

    • Business

Welcome to Episode 68 of Praestabilis: Excellence in Marketing



In episode 68 the topic is “Consistency… in regards to short-term profits or long-term legacy. I’m talking about the importance of being willing to do the work and put in the time every day to reach, achieve, and even surpass your goals.

I use the example of my writing as a starting point. I was not a writer when I came online in 2006. Every day I wrote a short – 250 word – article that was first published on my blog and then to the article directories that were popular at that time. This writing was good enough to get me started and in the spring of 2006 someone clicked on a link I had included and purchased an affiliate product for $37. My commission was $21.60 and it felt like a lottery win to me at the time. This small success encouraged me to keep going and to stay consistent with my writing.

Those short and simple articles written during my first few years online led to blogging on three separate sites these days, as well as to my full-length books.

Four years later I published my first book, Huge Profits with a Tiny List: 50 Ways to Use Relationship Marketing to Increase Your Bottom Line and now I’m about to publish my 25th book next week.

I began my intermittent fasting practice in March of 2020 and did not lose any weight for a few weeks. But I believed in the people who were leading and guiding me with this, as well as the practice itself. I’ve now had miraculous results and it’s all because of the consistency with which I have continued my IF practice.

Social media is another example I’ll share with you where consistency continues to pay off for me in terms of visibility, credibility, and profitability. In its infancy in 2006, social media finally took off as a strategy to connect and stay connected with people all over the planet, quickly and easily. I put in the time and learned how to navigate the waters and these days my rule for social media is “Get in, get out, and get back to work!” in no more than fifteen minutes each day. I now teach what has become my longest running live training program, Syndication Optimization that teaches you how to use social media platforms to syndicate your content and build a following.

Novelist Harper Lee published To Kill a Mockingbird in 1960 and it was made into a film before she was awarded the Pulitzer Prize in literature. She had such great success that it deterred her from being consistent with her writing. This is what Lee had to say about this in 1964:

“I never expected any sort of success with Mockingbird. I was hoping for a quick and merciful death at the hands of the reviewers, but at the same time I sort of hoped someone would like it enough to give me encouragement. Public encouragement. I hoped for a little, as I said, but I got rather a whole lot, and in some ways this was just about as frightening as the quick, merciful death I’d expected.

I want you to have a modicum of success, but not great success early on. This will be enough to encourage you and help you stay on course. Great success is down the road and will arrive, but only after you work for it day in and day out. Be consistent with everything you do, and make a commitment with your consistency.

Perhaps you’re ready to set up a blog or get started using Medium to syndicate your content.

Who will help you? Are you working on strategies or tactics for your life and business? Again,

Welcome to Episode 68 of Praestabilis: Excellence in Marketing



In episode 68 the topic is “Consistency… in regards to short-term profits or long-term legacy. I’m talking about the importance of being willing to do the work and put in the time every day to reach, achieve, and even surpass your goals.

I use the example of my writing as a starting point. I was not a writer when I came online in 2006. Every day I wrote a short – 250 word – article that was first published on my blog and then to the article directories that were popular at that time. This writing was good enough to get me started and in the spring of 2006 someone clicked on a link I had included and purchased an affiliate product for $37. My commission was $21.60 and it felt like a lottery win to me at the time. This small success encouraged me to keep going and to stay consistent with my writing.

Those short and simple articles written during my first few years online led to blogging on three separate sites these days, as well as to my full-length books.

Four years later I published my first book, Huge Profits with a Tiny List: 50 Ways to Use Relationship Marketing to Increase Your Bottom Line and now I’m about to publish my 25th book next week.

I began my intermittent fasting practice in March of 2020 and did not lose any weight for a few weeks. But I believed in the people who were leading and guiding me with this, as well as the practice itself. I’ve now had miraculous results and it’s all because of the consistency with which I have continued my IF practice.

Social media is another example I’ll share with you where consistency continues to pay off for me in terms of visibility, credibility, and profitability. In its infancy in 2006, social media finally took off as a strategy to connect and stay connected with people all over the planet, quickly and easily. I put in the time and learned how to navigate the waters and these days my rule for social media is “Get in, get out, and get back to work!” in no more than fifteen minutes each day. I now teach what has become my longest running live training program, Syndication Optimization that teaches you how to use social media platforms to syndicate your content and build a following.

Novelist Harper Lee published To Kill a Mockingbird in 1960 and it was made into a film before she was awarded the Pulitzer Prize in literature. She had such great success that it deterred her from being consistent with her writing. This is what Lee had to say about this in 1964:

“I never expected any sort of success with Mockingbird. I was hoping for a quick and merciful death at the hands of the reviewers, but at the same time I sort of hoped someone would like it enough to give me encouragement. Public encouragement. I hoped for a little, as I said, but I got rather a whole lot, and in some ways this was just about as frightening as the quick, merciful death I’d expected.

I want you to have a modicum of success, but not great success early on. This will be enough to encourage you and help you stay on course. Great success is down the road and will arrive, but only after you work for it day in and day out. Be consistent with everything you do, and make a commitment with your consistency.

Perhaps you’re ready to set up a blog or get started using Medium to syndicate your content.

Who will help you? Are you working on strategies or tactics for your life and business? Again,

17 min

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