10 episodes

Praestabilis is Connie Ragen Green's podcast on marketing excellence for entrepreneurs. Discover the latest trends and strategies with marketing tips geared toward new and newer online entrepreneurs. Connie shares her experiences with authorship, affiliate marketing, information products creation, online courses, and membership sites.

Praestabilis - Marketing Excellence with Connie Ragen Green Praestabilis - Marketing Excellence with Connie Ragen Green

    • Business
    • 4.5 • 4 Ratings

Praestabilis is Connie Ragen Green's podcast on marketing excellence for entrepreneurs. Discover the latest trends and strategies with marketing tips geared toward new and newer online entrepreneurs. Connie shares her experiences with authorship, affiliate marketing, information products creation, online courses, and membership sites.

    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 69 of Praestabilis: Excellence in Marketing



    In episode 69 the topic is “eCourses to build and grow your business.” I’ve created an eCourse on the topic of leadership, and I’m using it as an example for what I am teaching during this podcast episode.

    An eCourse is an electronic course, presented as a series of short lessons on a topic of interest to your target audience. Leadership, like time management, productivity, and many others, is a topic that is almost universal to people throughout the world. This gives you the opportunity to connect with prospects and build an ongoing relationship based on what you are offering.

    Once I chose leadership as the topic of this new eCourse, I began to outline the information I wanted to share. I thought past the initial impact my eCourse lessons would have on someone interested in knowing more about leadership, and on to what would be possible for those who took the time and made the effort to become leaders in their chosen fields.

    Personally, I had never thought of myself as a leader until I became a school teacher at the age of thirty. It was my first school administrator who tapped me to lead a committee of teachers in the area of technology. I ended up writing a grant that put three computers in my 5th/6th grade classroom, something that was extremely rare in 1987.

    This principal, Sue Shannon, made it possible for me to shine in the areas I was most interested in and passionate about. She thrust me into the role of a leader and I went on to achieve many goals based on her guidance and the faith she had in me.

    Effective leadership requires a host of skills that you can learn, such as:

    Accountability – Not only do you need to understand how to take responsibility when needed, but you also, as a leader, need to understand how to hold others accountable too ethically and fairly.

    Assertiveness – You must learn how to say no, or yes when it’s the right thing to do and express your fact-based opinions confidently. Part of being a leader is other people’s perception of you as a leader. If the people around you believe you and know you’ll stand up for them and your causes, the perception is you’re a good leader.

    Communication – Knowing how to talk, listen, and when to do both is a skill a good leader processes and a skill you can learn. The more you learn about the process of communication, the more you can add to your leadership skill set.

    Ethical – Doing the right thing, regardless of what others think, is what a strong leader does. They have a strong awareness of their morals, values, and principles and make decisions that demonstrate them.

    Focused – A good leader knows when and how to get things done. They pay close attention to details and don’t allow distractions to lower the quality of their work or slow them down.

    Honesty – Despite how it sometimes seems in the media, a good leader knows how to be truthful and doesn’t try to hide the truth from their audience.

    Open-Mindedness – A good leader knows that they don’t know what they don’t know and may not even know what questions to ask about what they don’t know. Therefore, they keep an open mind and pay close attention to facts as they reveal themselves to change course if needed.

    Organized – Don’t worry. Even if you aren’t naturally organized, you really can learn to improve your organizational skills. But even if you can’t keep your home uncluttered, you can learn how to manage all your work using the tools of the trade.

    Relationship Builder – Due to their understanding of themselves, human nature, and conflict resolution, a good leader is an effective relationship builder both at work and personally.

    Reliable – If a good leader tells you they will do something, they always do. You can trust them at their word. But this is also why they are not afraid to say no because they’re not saying yes...

    • 20 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 68 of Praestabilis: Excellence in Marketing



    In episode 68 the topic is “Consistency… in regards to short-term profits or long-term legacy. I’m talking about the importance of being willing to do the work and put in the time every day to reach, achieve, and even surpass your goals.

    I use the example of my writing as a starting point. I was not a writer when I came online in 2006. Every day I wrote a short – 250 word – article that was first published on my blog and then to the article directories that were popular at that time. This writing was good enough to get me started and in the spring of 2006 someone clicked on a link I had included and purchased an affiliate product for $37. My commission was $21.60 and it felt like a lottery win to me at the time. This small success encouraged me to keep going and to stay consistent with my writing.

    Those short and simple articles written during my first few years online led to blogging on three separate sites these days, as well as to my full-length books.

    Four years later I published my first book, Huge Profits with a Tiny List: 50 Ways to Use Relationship Marketing to Increase Your Bottom Line and now I’m about to publish my 25th book next week.

    I began my intermittent fasting practice in March of 2020 and did not lose any weight for a few weeks. But I believed in the people who were leading and guiding me with this, as well as the practice itself. I’ve now had miraculous results and it’s all because of the consistency with which I have continued my IF practice.

    Social media is another example I’ll share with you where consistency continues to pay off for me in terms of visibility, credibility, and profitability. In its infancy in 2006, social media finally took off as a strategy to connect and stay connected with people all over the planet, quickly and easily. I put in the time and learned how to navigate the waters and these days my rule for social media is “Get in, get out, and get back to work!” in no more than fifteen minutes each day. I now teach what has become my longest running live training program, Syndication Optimization that teaches you how to use social media platforms to syndicate your content and build a following.

    Novelist Harper Lee published To Kill a Mockingbird in 1960 and it was made into a film before she was awarded the Pulitzer Prize in literature. She had such great success that it deterred her from being consistent with her writing. This is what Lee had to say about this in 1964:

    “I never expected any sort of success with Mockingbird. I was hoping for a quick and merciful death at the hands of the reviewers, but at the same time I sort of hoped someone would like it enough to give me encouragement. Public encouragement. I hoped for a little, as I said, but I got rather a whole lot, and in some ways this was just about as frightening as the quick, merciful death I’d expected.

    I want you to have a modicum of success, but not great success early on. This will be enough to encourage you and help you stay on course. Great success is down the road and will arrive, but only after you work for it day in and day out. Be consistent with everything you do, and make a commitment with your consistency.

    Perhaps you’re ready to set up a blog or get started using Medium to syndicate your content.

    Who will help you? Are you working on strategies or tactics for your life and business? Again,

    • 17 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 67 of Praestabilis: Excellence in Marketing



    In episode 67 I’m talking about two books that continue to have an impact on my life, both personally and professionally:



    * The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results by Gary Keller and Jay Papasan

    * The Icarus Deception: How High Will You Fly? by Seth Godin



    Ask yourself every day… What ONE thing do I want or need right now? Perhaps you’re ready to set up a blog or get started using Medium to syndicate your content.

    Who will help you? Are you working on strategies or tactics for your life and business? Again, what is the one thing, the single most important item on your list to accomplish as soon as possible? Keep these things in mind…



    * Don’t wait to be picked or chosen… Ship!

    * You already have what it takes… Step forward!

    * People want and need what you have to offer… Pull back the curtain and reveal yourself!

    * You are an artist and a creative… there are NO rules and you won’t be reprimanded for making a mistake.



    Did you know that entrepreneurs are three times as likely to be dyslexic or have some degree of ADHD. I chose to embrace these traits in myself when I came online in 2006 and know this has helped me to achieve more goals than I ever could have imagined!

    The ONLY thing holding you back is YOU! Take full responsibility for everything that occurs or has occurred in your life and watch what happens. I promise you that you will not be able to go back to who you were before, and this is a great feeling. Read the two books I mentioned above and get started with the rest of your life.

    Check out my most recent articles and essays at Monday Morning Mellow.

    Reinventing myself is a concept and process I know something about. Most recently, I have reinvented myself through intermittent fasting. I’m even writing a book on this topic and the working title is In Pursuit of Healthy-ness: How I Reinvented Myself with Intermittent Fasting. This book is scheduled for release during the fall of 2021.

    By my willingness to reinvent myself I’ve been able to change my life significantly through the decades. I’ve written a post about this called Reinventing Myself… Version 5. We’re always moving forward when we surrender and reinvent.

    What are you doing right now in your life and your business that is working? Where do you need to make some changes? How may I best serve you as you surrender to doing what it takes? As humans, we are capable of reinventing ourselves as we change and grow.

    See all of my published titles at Connie Ragen Green Books and connect with me on Twitter to see what else I’m doing, personally and professionally.

    ~ ~ ~

    I began back in 2006 with affiliate marketing. I did not have a list, and used my blog and my articles to get my name and message out to the world. I still earn an excellent income with affiliate marketing and it accounts for just over 40% of my income. You may become my affiliate at Affiliate Links and Tools.

    Soon, I added local business marketing to what I had to of...

    • 15 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 66 of Praestabilis: Excellence in Marketing



    In episode 66 I discuss…  “How to be the best You that you can be!” I’ve been online since 2006 and during that time have learned some things about how to make great progress in life and business. Believe in yourself and all things are possible!

    Two quotes stand out to me in regards to “bettering your best”:



    * “You must do the things you think you cannot do.” ~ Eleanor Roosevelt

    * “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us.” ~ Marianne Williamson



    In 2009 I entered a contest to “Better My Best.” Throughout that year, I worked hard and focused on improving every little thing I could. It wasn’t long before I realized that even if I did not win the grand prize of twenty-five thousand dollars in cash, I had already won simply by looking at my life and business differently. I DID win, and wrote about my experiences during that time in a post entitled “Sleeping on a Cloud.”

    Choose an area of expertise and then do everything you can to be the best that you can be. Whether you came from humble beginnings or had everything you wanted and needed early on, either way you have choices. Learn, teach, serve others, create, and grow to become the best YOU that you can possibly be. Our time on earth is short; refuse to settle for less than you want and never, ever phone it in! You ARE more powerful beyond measure and can achieve any goal you want to take on in your life.

    If you want to level up your life: Drink more water. Eat healthy food. Help more people. Exercise daily. Strive for greatness. Lift more weights. Set great goals. Walk more often. Add plenty of value. Do the work. Focus on results… And you’ll realize great success!!

    Check out my most recent articles and essays at Monday Morning Mellow.

    Reinventing myself is a concept and process I know something about. Most recently, I have reinvented myself through intermittent fasting. I’m even writing a book on this topic and the working title is The Pursuit of Healthy-ness: How I Reinvented Myself with Intermittent Fasting. This book is scheduled for release during the fall of 2021.

    By my willingness to reinvent myself I’ve been able to change my life significantly through the decades. I’ve written a post about this called Reinventing Myself… Version 5. We’re always moving forward when we surrender and reinvent.

    What are you doing right now in your life and your business that is working? Where do you need to make some changes? How may I best serve you as you surrender to doing what it takes? As humans, we are capable of reinventing ourselves as we change and grow.

    See all of my published titles at Connie Ragen Green Books and connect with me on Twitter to see what else I’m doing, personally and professionally.

    ~ ~ ~

    I began back in 2006 with affiliate marketing. I did not have a list, and used my blog and my articles to get my name and message out to the world. I still earn an excellent income with affiliate marketing and it accounts for just over 40% of my income. You may become my affiliate at Affiliate Links and Tools.

    Soon, I added local business marketing to what I had to offer.

    • 16 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 65 of Praestabilis: Excellence in Marketing



    In episode 65 the question is…  What skills do I need to become a successful entrepreneur?” I’ve been online since 2006 and during that time I’ve determined that some skills are necessary, and others can be outsourced.

    The four things I do almost every day include:



    * Writing – email messages, blog posts, books, social media updates, and more.

    * Creating – products, courses, short reports, marketing campaigns, and more.

    * Marketing – this is the basis for all sales, so I think of it as the most important skill for your business. Learn to love marketing, and your income will skyrocket!

    * Mentoring/Learning – I’ve always considered myself to be a mentor and never related to coaching. The word mentor means teacher and this describes my approach to mentoring online. Also, I spend time learning what I need to as a part of my business. The idea here is to outsource what you can to others, and not spend precious time with learning everything in that area.



    There are also skills like technology, clerical tasks, information product creation, and teaching that you must decide how to approach to achieve your goals, online or offline. I will also add the softer skills here, such as consistency, perseverance, focus, and maintaining a positive attitude.

    What’s working for you right now? What do you wish to change? Create and live your true, authentic self with everything you say and do. You are worth it!

    Check out my most recent articles and essays at Monday Morning Mellow.

    Reinventing myself is a concept and process I know something about. Most recently, I have reinvented myself through intermittent fasting. I’m even writing a book on this topic and the working title is The Pursuit of Healthy-ness: How I Reinvented Myself with Intermittent Fasting. This book is scheduled for release during the fall of 2021.

    By my willingness to reinvent myself I’ve been able to change my life significantly through the decades. I’ve written a post about this called Reinventing Myself… Version 5. We’re always moving forward when we surrender and reinvent.

    What are you doing right now in your life and your business that is working? Where do you need to make some changes? How may I best serve you as you surrender to doing what it takes? As humans, we are capable of reinventing ourselves as we change and grow.

    See all of my published titles at Connie Ragen Green Books and connect with me on Twitter to see what else I’m doing, personally and professionally.

    ~ ~ ~

    I began back in 2006 with affiliate marketing. I did not have a list, and used my blog and my articles to get my name and message out to the world. I still earn an excellent income with affiliate marketing and it accounts for just over 40% of my income. You may become my affiliate at Affiliate Links and Tools.

    Soon, I added local business marketing to what I had to offer. Initially, I was helping a family member who’d started a new business. After my results improved and I was able to help make his office phone ring, I began offering marketing help for small, local businesses in my community.

    Other business models to consider are digital information products, coaching and consulting, niche sites and authorship. I would encourage you to pursue your interests and ...

    • 21 min
    Praestabilis: Excelllence in Marketing

    Praestabilis: Excelllence in Marketing

    Welcome to Episode 64 of Praestabilis: Excellence in Marketing



    In episode 64 the question is…  Should I start a podcast?” I’ve been podcasting for over a decade. This most recent podcast, Praestabilis: Excellence in Marketing launched in January of 2019 and I will continue to share my thoughts and ideas on marketing until I feel this podcast is complete.

    What about you? Are you thinking about starting your first podcast? A client recently asked me about doing this with her friend and I decided to answer her questions on my own podcast.

    Ask yourself “Why am I starting a podcast? What message do I wish to share with the world, or at least with people in my target audience? Make a list of the pros and cons, remaining as objective as possible. This is not a decision you want to make quickly, without first weighing your options and then taking action.

    First, how will you record? I use a teleseminar service I’ve been with since they started the company in 2007. It’s called Instant Teleseminar and yes, I’m an affiliate for them. It’s a simple process for me to call in to my line on my iPhone or land line, start recording, and then publish the mp3 to this site, where my podcast lives on the internet.

    What will your format be for your podcast? I’ve done it all ways, including doing a weekly interview series for just over two years. For this podcast, I talk for about twenty minutes, twice a month, on topics around excellence in marketing. You may also wish to consider being a guest on other people’s podcasts before starting your own. I’ve been a podcast guest many times and recommend you consider this to get started. Kathleen Gage helps people with this, and you may download her podcast checklist here.

    Think about the audience you wish to reach, and use keywords in your podcast title and domain name. The word “praestabilis” translates from Latin to mean extraordinary, outstanding, or excellent. I can guarantee no one in the world in searching for this word, but they are searching for “excellence in marketing” and variations of that phrase.

    iTunes ended a couple of years ago and morphed into Apple Podcasts. Search for my name – Connie Ragen Green – there and see what comes up. For my podcasts to be listed there, my podcast “feed” must talk to Apple Podcasts. If you want to keep the technology to a minimum, check out a site called Anchor.fm for more simplicity.

    How long will you talk each time? The average commute time in North America is 22 minutes, so I’ve used that as a guideline for my own recordings and show.

    I also have a site called Podcast Show Notes where people may find my current and previous podcasts.

    The final question to ask yourself is “How will I monetize my podcast?” Subscription fees are not common, and my goal is to send people only to my main websites, blogs, and evergreen resources.

    Keep podcasting once you begin, or you will become a statistic and experience something called “pod fade.”

    What’s working for you right now? What do you wish to change? Create and live your true, authentic self with everything you say and do. You are worth it!

    Check out my most recent articles and essays at Monday Morning Mellow.

    Reinventing myself is a concept and process I know something about. Most recently, I have reinvented myself through intermittent fasting. I’m even writing a book on this topic and the working title ...

    • 20 min

Customer Reviews

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Succinct Tips & Strategies

All of us value our time and so many podcasts are full of fluff and banter and take a while to get to the point of their message of the day. Connie doesn’t waste your time. In under 30 minutes or less you get actionable nuggets to use in your business in an easy, well explained, friendly way.

The name Praestabilis may be hard to spell but rolls off the tongue in a nice way and is memorable.

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