9 episodes
Profits Through Podcasting: Turn Listeners Into Customers East Coast Studio
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5.0 • 1 Rating
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Profits Through Podcasting is your go-to resource for turning engaged podcast listeners into paying customers. Learn from entrepreneurs who successfully employ a podcast as their main marketing tool, generating quality leads and growing their business.
Host Joel Oliver, owner of East Coast Studio, has assisted hundreds of entrepreneurs in producing successful podcasts. Hear their stories and strategies and find out how to turn your podcast into a lead-generating machine!
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17 Years of Coaching: A Podcast’s Role In Staying Relevant with Dr. Amy Johnson
Dr. Amy Johnson makes running an online coaching business look easy! Although after 17 years, that’s how it should be.
Amy shares her experience with transitioning from one-to-one coaching to impacting lives on a larger scale through her innovative programs, and the significant role her podcast ‘Changeable’ has played in that process.
Dr. Johnson reflects on the strategic decisions that have allowed her to mold a business that not only resonates with her personal values, but also offers freedom and fulfillment. She illustrates how Changeable is a trust-building tool, attracts the right audience, and ultimately, serves as a filter for potential clients. We also explore the business model behind her Little School of Big Change, largely fueled by organic growth.
Today’s episode includes:
How Amy launched the Little School of Big Change.
How the Changeable podcast contributes to her business model.
Why organic growth and freedom are core to her business strategy.
Where Amy finds inspiration to consistently produce content.
The role authenticity plays in standing out in the coaching industry.
Why a hustle mindset is not necessary for business success.
How the podcast helps filter and connect with the right audience.
Why Amy considers a mix of solo and interview episodes to be effective for her podcast.
How Amy maintains a calm approach to her business and podcast management.
Advice to new podcasters seeking to carve out their niche.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar!
Dr Amy Johnson’s Website: https://dramyjohnson.com
Dr. Amy Johnson on Instagram: https://www.instagram.com/dr.amy.johnson/
Dr. Amy Johnson on Facebook: https://www.facebook.com/DrAmyJohnson/
Changeable on Apple Podcasts: https://podcasts.apple.com/us/podcast/changeable-podcast/id1434131959
Changeable on Spotify: https://open.spotify.com/show/0QSIiTy7fcvqK3JXuYlGN8 -
How to Maximize Your ROI from Podcasting
One of the great things about podcasting is how much value you can squeeze from creating a single episode. From shareable social media to blog posts that improve your website SEO, discover how each episode can blossom into a multitude of assets that keep on giving. We’ll also discuss the invaluable networking and collaborative opportunities that arise through podcasting, allowing you to forge meaningful connections and tap into guest audiences to amplify your podcast's impact. Beyond easily measurable metrics, we delve into other personal gains from podcasting, such as sharpened speaking skills and boosted confidence.
Today’s episode includes:
How to transform each podcast episode into a variety of digital content assets.
Why repurposing content is key to extending reach.
Strategies for using podcasting as a networking tool.
Crafting compelling calls to action that drive listener engagement and monetization.
How to systematize and automate the repurposing of podcast content for efficiency.
Why guest collaborations are great for podcast growth and reach.
How to encourage audience engagement and foster community.
How to use listener feedback and analytics to adapt and improve podcast content.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar! -
Make Podcasting SIMPLE Using Systems and Processes with Joe Casabona
To succeed in podcasting, you must publish consistently. To do that, you must ensure the process is as simple and frictionless as possible. And how do you accomplish that? Well, today we’re finding out from Joe Casabona, an expert when it comes to podcast systems and automations. How else could he juggle THREE thriving podcasts while balancing a fulfilling family life? We’ll discuss the secrets to streamlining your podcasting process, enabling busy solopreneurs to save precious hours each week. Joe opens up about his flagship podcast, Streamlined Solopreneur, sharing his methods on how he makes his podcasts both relevant and profitable.
Today’s episode includes:
Why focusing on big-picture questions and actionable advice is key to podcast success.
How to identify and eliminate time-wasting tasks to streamline your business and podcast.
Why understanding the value of your time is crucial for podcasting efficiency.
A personal crisis Joe had that led to a transformation in his approach to content creation.
Why storytelling and intentionality in podcast content leads to audience engagement.
The huge problem with “off the cuff conversation” podcasts.
How Joe decided to rebrand his podcast to align with his evolved mission and audience.
Why you may not even be aware of how easy things COULD be when it comes to your podcast.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar!
Podcast Workflows: https://podcastworkflows.com/joel
Streamlined Solopreneur: https://streamlined.fm/ (Formerly titled How I Built It)
Joe on LinkedIn: https://www.linkedin.com/in/jcasabona/
Joe on Instagram: https://instagram.com/jcasabona
Joe on X: https://twitter.com/jcasabona -
Spring Cleaning Tasks to Keep Your Podcast Fresh
What better time than spring to freshen up your podcast? Today we’re peeling back the layers and adding a fresh, lemony scent to ensure your podcast is gleaming and attractive to listeners! We’re so busy day-to-day with our businesses and producing podcast episodes, we can forget that some bits of content could be getting stale or boring. Not to mention technical problems that can arise, and other optimizations we can do by periodically taking a step back and looking at how our podcast is working. Grab a notepad for this one!
Today’s episode includes:
Why you might wish to update your podcast.
How revising episode titles and descriptions can boost SEO and engagement.
Why considering a new show format can keep content vibrant and listeners engaged.
Refining intros, outros, and calls to action for better audience resonance.
The importance of a technical checkup on various devices.
How to plan future content strategies for a focused and innovative podcast.
Leveraging listener feedback to generate more relevant content.
How outsourcing podcast production can help you focus on core business activities.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar! -
B2B Podcasting as a Full Time Job With Greg Myers
Greg Myers, the visionary behind the Leaders in Payments podcast and Podcast609, explains how he turned his niche passion into a thriving podcast enterprise in this episode. With over 300 episodes under his belt, Greg takes us through how he turned the mic into a magnet for success, growing his network of CEOs and establishing a robust revenue stream that has overtaken the income he was making as a consultant.
Today’s episode includes:
Why the Leaders in Payments podcast was started, and its focus on CEOs in fintech.
How Greg's podcasting journey surpassed 300 episodes and impacted his professional network.
Why Greg stopped consulting work in favor of full-time podcasting revenue.
How themed months and exclusive sponsorships contribute to podcast monetization for Greg.
What strategies Greg employs to grow his podcast's profitability and audience engagement.
Why operational dynamics and strategic thinking are crucial for a podcast's success.
How Greg's dedication transformed his podcast into a thought leadership platform.
What the role of storytelling plays in captivating podcast audiences and enhancing a brand.
How Podcast609 assists podcasts in the payments and fintech sector.
How external support networks and various tools facilitate podcast and business operations.
Why expressing gratitude for partnerships is important for future success and prosperity.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar!
Podcast609: https://podcast609.com/
Leaders in Payments: https://leadersinpayments.com/
Leaders in Payment on Apple Podcasts: https://podcasts.apple.com/us/podcast/leaders-in-payments/id1493191701
Podcast609 on LinkedIn: https://www.linkedin.com/company/podcast609
Greg on LinkedIn: https://www.linkedin.com/in/gregsmyers -
How Profitable Podcasters Use Momentum to Podcast for Years
Have you ever wondered why some podcasts soar to the top while others seem to vanish into thin air? Our latest episode tackles this head-on, as I explain the sheer power of momentum in podcasting. Drawing from the uncomfortable truth that many podcasts fizzle out after a few episodes, I’ll show you how it’s persistence that separates the successful from the silenced. You’ll also learn strategies on staying persistent so that you can keep your podcast moving upwards, allowing you to capture more leads for your business.
Today’s episode includes:
Why so many podcasts fail early and how to avoid becoming part of that statistic.
How managing expectations and starting small contribute to podcast longevity.
How to set up sustainable podcast systems and schedules for consistent content creation.
Why perseverance and patience are necessary for gradual podcast growth.
How to reduce friction in the podcasting process through efficient systems and delegation.
Why understanding workload capacity is key to preventing podcast abandonment.
How to plan and integrate podcasting into your life for long-term benefits.
Why recording in batches or staying ahead of schedule can minimize stress.
Why it's essential to make podcasting easy to maintain over the long term.
How to recognize the indirect impact of podcasting on business growth and revenue.
Why it's important not to obsess over immediate podcast audience numbers.
Ready for a professional team help you produce quality podcast episodes so you can grow your business? Visit https://eastcoaststudio.com/apply.
Learn how to get high-profit clients from your podcast and save hours each week in our free webinar!
Customer Reviews
Must listen for podcasters!
This show is a must listen for anyone with a podcast. I’ve gotten so many simple ideas already, just by listening to a few stories. Joel is definitely an expert in this field—he’s seen it all. I highly recommend for you podcasters!