Quarter Four Podcast with Michael Elkins

Michael Elkins

Quarter Four covers the intersection between business and sports, providing listeners an inside look into the psychology of what makes individuals successful on and off the field.

  1. 01/03/2022

    Episode 30: Andrew Donovan - Vice President of Collegiate Partnerships at Altius Sports Partners

    Welcome to a brand new episode of  The Quarter Four Podcast! I’m Michael Elkins, labor and employment attorney, founder of the law firm MLE Law, and your host. My guest this month is Andrew Donovan: Vice President of Collegiate Partnerships at Altius Sports Partners. In this episode, we’re talking about the three biggest words in sports right now … Name, Image and Likeness. Altius is leading the NIL revolution, working directly with the most prominent universities in the country in developing comprehensive and compliant programs to equip all stakeholders to successfully navigate this new era in intercollegiate athletics! Altius is unique in that their work doesn’t center on just what the universities can do, they’re also educating the athletes on a multitude of NIL-related issues including intellectual property, financial literacy, and how to leverage their brand in conjunction with their university. Andrew and I discuss his transition from University employment to working with a cutting-edge start-up. We talk about the NIL revolution, discussing issues ranging from current athlete branding to potential future issues like collective bargaining for university athletes. If you’re interested in the mesh between sports, business, the NCAA and athlete rights then this is the episode for you. So sit back and enjoy my conversation with Andrew Donovan. You can follow the show on: Instagram @melkins1, @mle_law Twitter: @melkins31175 https://mlelawfirm.com

    45 min
  2. 05/14/2021

    Episode 29: Elisa Gaudet - Golf Entrepreneur and Author

    Welcome to a brand new episode of  The Quarter Four Podcast! I’m Michael Elkins, labor and employment attorney, founder of the law firm MLE Law, and your host. My guest this month is golf executive and entrepreneur Elisa Gaudet. Elisa has over 20 years of experience in the golf industry spanning across the United States, Europe and Latin America. In 2002, while working for the PGA Tour, she led the 2002 2002 EMC World Cup. She also headed up sponsorship, marketing and PR for the Latin PGA Tour. After working for the PGA Tour, Elisa became an entrepreneur as the founder of Executive Golf International, a strategy driven golf marketing firm that was responsible for creating Women’s Golf Day. Started in 2016, Women’s Golf Day is a global event held on the first Tuesday in June everywhere around the world. To date over 900 locations in 68 countries have participated engaging thousands of women worldwide through the game of golf thus creating a global movement. In a historically male dominated sport, Elisa has created an international movement that transcends language, culture, religion, politics and age. Prior to golf, Elisa worked in the entertainment industry for over ten years as a model and actress, appearing on numerous radio and television programs as well as being a guest speaker on a variety of golf topics. She’s also an author, writing a three-book series known as the Two Good Rounds book series. In her second book, Two Good Rounds SUPERSTARS– Golf Stories from the World’s Greatest Athletes, Elisa spoke to 54 of the top athletes in the world who shared ther passion for golf including Ray Allen, Wayne Gretzky and John Smoltz to name a few. In this episode, Elisa and I talk about her rise in the sports business world, how she made the transition from the PGA Tour to owning her own business, the evolution of Womens Golf Day and A LOT more. There isn’t much Elisa hasn’t done in the world of business and sports, and we talk about it all! So sit back and enjoy my conversation with golf entrepreneur, author and my friend, Elisa Gaudet. You can follow the show on: Instagram @melkins1, @mle_law Twitter: @melkins31175 https://mlelawfirm.com Thank you for listening and enjoy the show!

    52 min
  3. 12/29/2020

    Episode 27: Adam Grossman - Executive Vice President of the Boston Red Sox

    Welcome to a new episode of Game 7: The Sports, Business and Lifestyle Podcast. I’m Michael Elkins, labor and employment attorney, founder of the law firm MLE Law, and your host. My guest this month is the Executive Vice President / Chief Marketing Officer for the Boston Red Sox , Adam Grossman.  Adam leads marketing and communications efforts for the Red Sox and Fenway Park. Adam oversees all aspects of the team’s Marketing, Media Relations, Corporate Communications, Social Media, Advertising and Content, and Creative Service departments. Adam is also head of marketing for Red Sox sister company Fenway Sports Management, a leading sports and entertainment agency that provides sales, marketing, and consulting services for Fenway Sports Group's elite portfolio of properties, including Liverpool FC, LRMR Marketing & Branding (a LeBron James company), NESN, and Roush Fenway Racing. Beginning his career with the Red Sox in 2002 as an intern, Adam was named Special Assistant to President/ CEO Larry Lucchino in 2004, and promoted to Vice President of Marketing in 2008. Prior to assuming his current role, Adam served as Senior Vice President of Public Affairs for the Miami Dolphins from 2009 to 2011. In this episode we discuss running a sports team during a pandemic, Adam’s rise through the sports business world, the differences between marketing in the NFL and major league baseball and a lot more! So sit back and enjoy my conversation with Red Sox Executive Vice President, Adam Grossman. Thank you for listening and enjoy the show! You can follow the show on: Instagram @melkins1, @mle_law Twitter: @melkins31175 https://mlelawfirm.com

    42 min
  4. 09/20/2020

    Episode 25: Jeff Darlington - ESPN NFL Television Reporter

    Welcome to a new episode of Game 7: The Sports, Business and Lifestyle Podcast. I’m Michael Elkins, labor and employment attorney, founder of the law firm MLE Law, and your host. My guest this month is Jeff Darlington. Jeff is an American television reporter with ESPN Productions, where he’s a regular on such shows as SportsCenter and NFL Countdown. He is known for high-level interviews with NFL stars like Antonio Brown, Tom Brady and Jared Goff. Jeff is known for breaking the story that Tom Brady was leaving the New England Patriots (something we discuss in detail in the show). Jeff previously covered the NFL for the NFL Network and NFL.com. For six seasons prior to 2011, he covered the Miami Dolphins for The Miami Herald and in 2010, he was named South Florida's "Best Sports Writer." Some of the things we discuss on the show: 1. Jeff’s road from print journalism to television; 2. The evolution of sports journalism from print media to social media platforms; 3. Maintaining journalistic integrity in the minute to minute sports news cycle; 4. The psychology of breaking the biggest player movement story in sports history; and much more. If you’ve ever wanted an inside peek into the day to day of those that are breaking sports news at the highest level, then this is the show for you. So, with that, I bring you my conversation w/ ESPN NFL reporter, Jeff Darlington. You can follow Jeff on Twitter: @jeffdarlington and Instagram: @jeffdarlington You can follow the show on: Instagram @melkins1, @mle_law Twitter: @melkins31175 https://mlelawfirm.com Thank you for listening and enjoy the show!

    44 min
5
out of 5
41 Ratings

About

Quarter Four covers the intersection between business and sports, providing listeners an inside look into the psychology of what makes individuals successful on and off the field.