Redesigning Your Sales Plan During a Recession with Steve Benson Hey Salespeople

Steve Benson founded Badger Maps with the goal of helping outside salespeople be more successful. He’s also host of the Outside Sales Talk podcast. In this episode, Steve and Jeremey talk about why sales leaders need to adjust their mindset and strategy in a down economy. Listen in as they discuss the importance of value-driven sales conversations, navigating pricing negotiations, what to expect from procurement teams, and how to make your messaging resonate with buyers in difficult times. Visit SalesLoft.com for show notes and insights from this episode.