97 episodes

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted.
We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.

Sales for Nerds Reuben Swartz

    • Business
    • 4.9 • 26 Ratings

The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted.
We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.

    AI with ChatGPT for Solo Consultants

    AI with ChatGPT for Solo Consultants

    AI is all the rage these days (I get lots of pitches, some of them seemingly AI-generated, to come on Sales for Nerds and talk about AI). 
    I decided to go to the source and have a conversation with ChatGPT from OpenAI.
    It was mindblowing, scary, and uncanny, all at the same time.
    Take a listen and decide for yourself, plus get tips on using AI for your business.
    Brought to you by Mimiran, the fun, "anti-CRM" built for solo consultants who love serving clients but hate selling, not a VP of sales who wants to keep track of a sales team. Find out more, get proposal templates and other resources, and start a free trial at www.mimiran.com.
     

    • 17 min
    Tim Hyde on Getting Organized with a CRM

    Tim Hyde on Getting Organized with a CRM

    Tim Hyde from Win More Clients shares his entrepreneurial journey and the importance of using a CRM to get and stay organized.
    Tim also delves into how to find your ideal customers, and why you have to go where they are, because the number one problem solopreneurs face is that their best clients don't even know they exist...
    Brought to you by Mimiran, the fun, "anti-CRM" for independent consultants who love serving clients, but hate selling.

    • 33 min
    Steve Ramona on Doing Business with a Servant's Heart

    Steve Ramona on Doing Business with a Servant's Heart

    Sales may feel "icky", but serving others feels good, and leads to great results. In this episode, Steve Ramona, host of the Doing Business with a Servant's Heart podcast and the Together We Serve TV show discusses how he learned that his network was his net worth, and how you can do the same, even (especially?) if you're an introvert who doesn't like selling.
    Brought to you by Mimiran, the fun, "anti-CRM" for solo consultants who love serving clients but hate selling, with networking features to make Steve's advice easier to implement.
     

    • 28 min
    S4N 094 Meridith Grundei on Effective Speaking

    S4N 094 Meridith Grundei on Effective Speaking

    A lot of people hate public speaking. But whether you're officially a "speaker", or just someone who needs to talk to a "Zoom room" now and again, speaking effectively is critical to your business.
    Speaking coach Meridith Grundei shares how she went from shy kid who didn't want to answer questions in class to helping others overcome their fears of speaking, and how you can communicate more effectively.

    • 39 min
    Alistair McDermott on becoming a Recognized Authority

    Alistair McDermott on becoming a Recognized Authority

    Alistair McDermott sits down with some whiskey to talk about becoming the Recognized Authority in your consulting niche.
    This leads to easier marketing and sales and less wasted time and effort.
    Alistair shares his 5 step process for niching down and becoming that Recognized Authority.
    (An approach that dovetails nicely with the Mission & Positioning screen in Mimiran CRM.

    • 43 min
    Reuben Swartz on the 2 Step Sales Process for Consultants

    Reuben Swartz on the 2 Step Sales Process for Consultants

    It's easy to make sales overly complicated. (I've been guilty of that many times.)
    So here's the simple, 2-step sales process for consultants that doesn't require fancy sales skills or any of the hard selling at all.
    You can implement it when you're busy with clients or don't have any client work.
    And it's fun, sustainable, and effective
    (Naturally, Mimiran, the fun CRM for solo consultants, makes this all easy.)

    • 38 min

Customer Reviews

4.9 out of 5
26 Ratings

26 Ratings

EricaGoodeCPA ,

Nerd love

Great podcast for an accounting nerd like me!
-Erica Goode, CPA

Tom Antion ,

Solid Immediately Usable Info

Reuben puts together high level experts that give you info you can actually use. No fluff. Just great stuff.

rebeccapm1 ,

Wholly Engaging!

Reuben’s podcast is wholly engaging, entertaining, and full of sensible, practical, action-oriented business advice. He finds the most interesting guests and is an exceptional interviewer. Time well spent!

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