11 min

🤓 Sam Kuehnle: Refine Labs, VP of Demand Generation Market-to-Revenue

    • Management

11 minutes with Sam Kuehnle, VP of Demand Generation at Refine Labs. Today's buyers are very savvy. Talk to your customers more. Stay close to platforms. Seeing from the front. Staying at the cutting edge. Going against the grain. Running a win-loss analysis regularly. Focusing less on the competition. Attracting top talent. Positive word of mouth. Helping customers get unstuck in their growth and achieve their revenue goals. 18 insights. 6 rapid-fire questions.

11 minutes with Sam Kuehnle, VP of Demand Generation at Refine Labs. Today's buyers are very savvy. Talk to your customers more. Stay close to platforms. Seeing from the front. Staying at the cutting edge. Going against the grain. Running a win-loss analysis regularly. Focusing less on the competition. Attracting top talent. Positive word of mouth. Helping customers get unstuck in their growth and achieve their revenue goals. 18 insights. 6 rapid-fire questions.

11 min