39 min

Shining a Spotlight on Small Business Solutions with Herman Man SMB Tech Innovators, powered by Gusto | Embedded Finance, Vertical SaaS, Payroll API

    • Business

On this episode, Somrat Niyogi, General Manager & Head of Business Development at Gusto, speaks with Herman Man, Chief Product Officer at Bluevine.

For too long, small businesses have struggled to access traditional banking services and, as a result, have been restricted in their opportunities to truly scale.

By providing streamlined end-to-end banking solutions to simplify business payments for small businesses, Bluevine has been on a mission to fill that demand.

Today, Herman discusses why small businesses are so underserved, what they should consider before they add banking solutions to their offerings, and what else they can offer to stay competitive in the markets they serve.

Highlights include:

- What exactly is a chief product officer?
- Why companies decide to take on new brand identities.
- Unique features Bluevine offers customers that banks don’t.
- What are the criteria for a business to be considered a small business?
- Why it’s easier to offer banking products today.
- Herman’s take on the emerging embedded lending market.
- Adopting an embedded lending solution vs creating your own.
- Using customer segmentation to drive roadmap priorities.
- Advice to companies considering offering banking solutions.


Herman Man - https://www.linkedin.com/in/hermanjman/
Learn more about Bluevine at https://www.bluevine.com/



Any specific guest you’d like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/

Thanks for listening to The SMB Tech Innovators Podcast. If you enjoyed this episode, hit the subscribe button and never miss another insightful conversation. And be sure to leave a review to help get the word out about the show.

This episode of The SMB Tech Innovators Podcast is brought to you by Gusto. Gusto has spent a decade building and testing its payroll, tax filing, and compliance infrastructure, which is available as a robust set of APIs, so you can develop custom-tailored payroll solutions.

For more information, go to https://gusto.com/



#SMB #Fintech #Innovation #SmallBusiness

On this episode, Somrat Niyogi, General Manager & Head of Business Development at Gusto, speaks with Herman Man, Chief Product Officer at Bluevine.

For too long, small businesses have struggled to access traditional banking services and, as a result, have been restricted in their opportunities to truly scale.

By providing streamlined end-to-end banking solutions to simplify business payments for small businesses, Bluevine has been on a mission to fill that demand.

Today, Herman discusses why small businesses are so underserved, what they should consider before they add banking solutions to their offerings, and what else they can offer to stay competitive in the markets they serve.

Highlights include:

- What exactly is a chief product officer?
- Why companies decide to take on new brand identities.
- Unique features Bluevine offers customers that banks don’t.
- What are the criteria for a business to be considered a small business?
- Why it’s easier to offer banking products today.
- Herman’s take on the emerging embedded lending market.
- Adopting an embedded lending solution vs creating your own.
- Using customer segmentation to drive roadmap priorities.
- Advice to companies considering offering banking solutions.


Herman Man - https://www.linkedin.com/in/hermanjman/
Learn more about Bluevine at https://www.bluevine.com/



Any specific guest you’d like to hear on the show? Leave your suggestions at https://www.smbtechinnovators.com/

Thanks for listening to The SMB Tech Innovators Podcast. If you enjoyed this episode, hit the subscribe button and never miss another insightful conversation. And be sure to leave a review to help get the word out about the show.

This episode of The SMB Tech Innovators Podcast is brought to you by Gusto. Gusto has spent a decade building and testing its payroll, tax filing, and compliance infrastructure, which is available as a robust set of APIs, so you can develop custom-tailored payroll solutions.

For more information, go to https://gusto.com/



#SMB #Fintech #Innovation #SmallBusiness

39 min

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