1 hr

Simple Ways to Increase Your Mobile Game Retention & Revenue App Marketing by App Masters

    • Marketing

Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

Topics Covered:


02:30 - Simple ways to increase retention
04:00 - How a dynamic background increased retention by 40% 
12:15 - Remote config feature or launch hardcoded to a small user base  
13:20 - A/B testing using Google 
15:30 - Charades - Heads up app audit
22:34 - What comes first the narrative or the core gameplay loop 
27:16 - Math Games - Adapted Mind app audit
39:28 - Retention is the holy grail  
45:05 - Perfect Pitch Toddler Games app audit
54:40 - Thoughts on banner ads as a revenue generating ad unit 

You can watch this video: https://youtu.be/6iyRj6TDDsI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************  

Get your app audited: http://www.appmasters.com/audit

***************  

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************


---

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Hugo Obi is the founder of Maliyo Games; a design studio known for developing African-inspired games for mobile devices. He is a pioneer in his field, having created gaming classics like Mosquito Smasher, Okada Rider, Aboki Run and Whot King.

Topics Covered:


02:30 - Simple ways to increase retention
04:00 - How a dynamic background increased retention by 40% 
12:15 - Remote config feature or launch hardcoded to a small user base  
13:20 - A/B testing using Google 
15:30 - Charades - Heads up app audit
22:34 - What comes first the narrative or the core gameplay loop 
27:16 - Math Games - Adapted Mind app audit
39:28 - Retention is the holy grail  
45:05 - Perfect Pitch Toddler Games app audit
54:40 - Thoughts on banner ads as a revenue generating ad unit 

You can watch this video: https://youtu.be/6iyRj6TDDsI

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

***************  

Get your app audited: http://www.appmasters.com/audit

***************  

SPONSORS

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

CHECKASO is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io

Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.

***************

Follow us:

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

***************


---

Send in a voice message: https://anchor.fm/app-marketing-podcast/message

1 hr