27 min
Sionic Mobile ULink Technology with Bob Burroughs Websuasion Conversation
-
- Business
Sionic Mobile ULink Technology with Bob Burroughs
Sionic Mobile
Bob led Bellsouth Mobility (now AT&T) in the launch of several consumer products including voice connect and one-number service. He headed product planning and marketing for IntelliOne and launched the company’s ioVector application for iPhone and Blackberry – a traffic navigation and trip planning app marketed through Rogers Communications throughout Canada. He has been head of EVP Products for Sionic Mobile since 2010.
In this episode of Websuasion Conversation, we discuss mobile payments, universal linking, and connected commerce.
Sionic Mobile
Insights on Medium
Listen Now!
Introduction
Bob tells us about attending Auburn University and choosing marketing as his major.
Technical Marketing
Bob tells us about moving to Atlanta and transitioning to a product focus on marketing.
A Move to Consulting
Bob talks to us about taking early retirement from AT&T and moving into a consulting role with West Management.
Product Innovation
Bob talks about his first experience with a small entrepreneurial business, working on an early version of traffic prediction.
Sionic Mobile Marketing and Payments
Bob tells us about the early idea of Sionic Mobile as being a pioneer in mobile payments.
Sonic Mobile and the Payment Industry
Bob talks about the challenges of a being a smaller company trying to get into the payment space.
Creating A Loyalty Currency
Bob talks about starting out offering product rewards and moving towards a more versatile loyalty currency.
Sionic Mobile ULink Technology with Bob Burroughs
Sionic Mobile
Bob led Bellsouth Mobility (now AT&T) in the launch of several consumer products including voice connect and one-number service. He headed product planning and marketing for IntelliOne and launched the company’s ioVector application for iPhone and Blackberry – a traffic navigation and trip planning app marketed through Rogers Communications throughout Canada. He has been head of EVP Products for Sionic Mobile since 2010.
In this episode of Websuasion Conversation, we discuss mobile payments, universal linking, and connected commerce.
Sionic Mobile
Insights on Medium
Listen Now!
Introduction
Bob tells us about attending Auburn University and choosing marketing as his major.
Technical Marketing
Bob tells us about moving to Atlanta and transitioning to a product focus on marketing.
A Move to Consulting
Bob talks to us about taking early retirement from AT&T and moving into a consulting role with West Management.
Product Innovation
Bob talks about his first experience with a small entrepreneurial business, working on an early version of traffic prediction.
Sionic Mobile Marketing and Payments
Bob tells us about the early idea of Sionic Mobile as being a pioneer in mobile payments.
Sonic Mobile and the Payment Industry
Bob talks about the challenges of a being a smaller company trying to get into the payment space.
Creating A Loyalty Currency
Bob talks about starting out offering product rewards and moving towards a more versatile loyalty currency.
27 min