53 min

Someone Has To Go First – Let It Be You KDS: 137 The Kim Doyal Show

    • Marketing

Someone Has To Go First.I don’t remember where I heard that (or read it), but it certainly struck a nerve.
I wrote it down because I knew it would be a podcast episode the minute I read it.
Before we go into that, though, let’s do a quick catch-up and recap, shall we?
I’m kind of tripping out that we’re almost halfway through March already.
Mind you, I’m not complaining. I looked at the weather for the next ten days, and after a couple of days of potential showers and clouds, it’s all blue skies, sunshine, and warmer weather (mid to upper 60s).
I feel like I’ve been quiet lately because I had the “Everything is Content” episodes ready to go (even if the last two didn’t go out when I had hoped).
I’m going to do a full break-down of Everything is Content now that I’ve:
Published the email series and blog postPublished the email series as videos and podcast episodesRepublished the series on MediumI hosted my first live workshopI am about to offer the first live cohort
This is all part of a long-term strategy for me, and hot damn if it isn’t working.
The gas is about to be poured on this using Laurel Portié’s $ 5-a-day ad strategy, and I’m beyond excited to see how this all unfolds.
On the personal side of things…
I shared that I’ll be moving back to Costa Rica this summer sometime last month (maybe that’s why I’m tripping out that it’s mid-March already), and as the time gets closer, I’m getting more and more excited.
But there’s a lot to do in the meantime.
My Dad has finally decided to list his house for sale and is looking at moving down to the city where my siblings live (the same city where I raised my kids). We’re hoping to get the house up for sale before the end of the month.
Which means decluttering and getting the house ready for staging, photos, and viewings.
Keep in mind there are 56 years of stuff in this house. 😳
We’ve already started the process, and my siblings are coming up to help, so we should be able to knock things out by the end of this weekend.
And between you and I… I’m kind of hoping I’m not here for the actual move. I have done so much moving in the past five years I wouldn’t mind skipping this one (although I’ll be doing a lot of packing and purging before I leave).
That’s the beauty of moving back to Costa Rica... all I have to do is take my clothes, my dog, my computer, and any decor I want for my place. It’s completely furnished (although I will be hauling another mattress down).
OK… I think we’re all caught up now.
Let’s Get Into “Someone Has To Go First”First, what I’m referring to here isn’t about being ‘first to market’ or ‘first to adopt’ (although I do think the ‘first to adopt’ comes into play here).
This is specifically related to content and the creator economy as we know it today.
When I was getting started in 2008, it felt like everyone was new to the online marketing space, and we were all figuring it out as a collective.
Of course, some direct-response marketers were much more seasoned and had brought their offline skills online, but for the most part, it was a fairly new space at the time.
Social media was new, blogging was still new, and...

Someone Has To Go First.I don’t remember where I heard that (or read it), but it certainly struck a nerve.
I wrote it down because I knew it would be a podcast episode the minute I read it.
Before we go into that, though, let’s do a quick catch-up and recap, shall we?
I’m kind of tripping out that we’re almost halfway through March already.
Mind you, I’m not complaining. I looked at the weather for the next ten days, and after a couple of days of potential showers and clouds, it’s all blue skies, sunshine, and warmer weather (mid to upper 60s).
I feel like I’ve been quiet lately because I had the “Everything is Content” episodes ready to go (even if the last two didn’t go out when I had hoped).
I’m going to do a full break-down of Everything is Content now that I’ve:
Published the email series and blog postPublished the email series as videos and podcast episodesRepublished the series on MediumI hosted my first live workshopI am about to offer the first live cohort
This is all part of a long-term strategy for me, and hot damn if it isn’t working.
The gas is about to be poured on this using Laurel Portié’s $ 5-a-day ad strategy, and I’m beyond excited to see how this all unfolds.
On the personal side of things…
I shared that I’ll be moving back to Costa Rica this summer sometime last month (maybe that’s why I’m tripping out that it’s mid-March already), and as the time gets closer, I’m getting more and more excited.
But there’s a lot to do in the meantime.
My Dad has finally decided to list his house for sale and is looking at moving down to the city where my siblings live (the same city where I raised my kids). We’re hoping to get the house up for sale before the end of the month.
Which means decluttering and getting the house ready for staging, photos, and viewings.
Keep in mind there are 56 years of stuff in this house. 😳
We’ve already started the process, and my siblings are coming up to help, so we should be able to knock things out by the end of this weekend.
And between you and I… I’m kind of hoping I’m not here for the actual move. I have done so much moving in the past five years I wouldn’t mind skipping this one (although I’ll be doing a lot of packing and purging before I leave).
That’s the beauty of moving back to Costa Rica... all I have to do is take my clothes, my dog, my computer, and any decor I want for my place. It’s completely furnished (although I will be hauling another mattress down).
OK… I think we’re all caught up now.
Let’s Get Into “Someone Has To Go First”First, what I’m referring to here isn’t about being ‘first to market’ or ‘first to adopt’ (although I do think the ‘first to adopt’ comes into play here).
This is specifically related to content and the creator economy as we know it today.
When I was getting started in 2008, it felt like everyone was new to the online marketing space, and we were all figuring it out as a collective.
Of course, some direct-response marketers were much more seasoned and had brought their offline skills online, but for the most part, it was a fairly new space at the time.
Social media was new, blogging was still new, and...

53 min