488 episodes

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing Sean Callanan aka @seancallanan

    • Business
    • 4.7 • 42 Ratings

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

    Localising content for international fanbase, Paul Rogers

    Localising content for international fanbase, Paul Rogers

    In this Sports Geek Throwback episode, Sean Callanan interviews Paul Rogers who was at AS Roma, and now Investment Analyst at Raptor Group. They discussed localising content for international fanbase. Show notes - https://sportsgeekhq.com/podcast/throwback/localising-content-for-international-fanbase-paul-rogers

    • 7 min
    Adapting to the Changing Fan Demographics - Dean Madders, Gold Coast Titans

    Adapting to the Changing Fan Demographics - Dean Madders, Gold Coast Titans

    In this Sports Geek interview, Sean Callanan chats with Dean Madders from Gold Coast Titans. They discuss the changing habits of sports fans, the evolution of sports entertainment, and the importance of data in growing a fan base. Show notes - https://sportsgeekhq.com/podcast/dean-madders-gold-coast-titans/

    • 47 min
    Technology advancements in Golf, Kevin Bain

    Technology advancements in Golf, Kevin Bain

    In this Sports Geek Throwback episode, Sean Callanan interviews Kevin Bain, who was at The Open, and now Technical Product Manager at Arsenal F.C. They discussed the challenges of rolling out new technology advancements on golf courses. Show notes - https://sportsgeekhq.com/podcast/throwback/technology-advancements-in-golf-kevin-bain

    • 7 min
    Amplifying Big Wins - SportNXT panel replay

    Amplifying Big Wins - SportNXT panel replay

    SportNXT panel replay - Sean moderates a panel with Collingwood’s Nadine Rabah, Netball Australia’s Spencer Retallack and Football Australia’s Peter Filopoulos, recorded at SportNXT on March 19 2024. Show notes - https://sportsgeekhq.com/podcast/amplifying-big-wins-replay/

    • 42 min
    Brand campaigns and the role of digital, Kevin Kinghorn

    Brand campaigns and the role of digital, Kevin Kinghorn

    In this Sports Geek Throwback episode, Sean Callanan interviews Kevin Kinghorn who was at the Vancouver Canucks They discussed how brand campaigns have changed and the role that digital plays.  Kevin is now EVP & Chief Marketing Officer at the Portland Trail Blazers. Show notes - https://sportsgeekhq.com/podcast/throwback/brand-campaigns-and-the-role-of-digital-kevin-kinghorn

    • 6 min
    Understanding Your Audience: A Ticketing Perspective - Jen Fusci, Dallas Wings & Panther City Lacrosse

    Understanding Your Audience: A Ticketing Perspective - Jen Fusci, Dallas Wings & Panther City Lacrosse

    In this Sports Geek interview with Sean Callanan, Jen Fusci from Panther City Lacrosse Club and Dallas Wings discusses the importance of understanding audiences, digital marketing, and ticket sales strategies. Show notes - https://sportsgeekhq.com/podcast/jen-fusci-dallas-wings/

    • 53 min

Customer Reviews

4.7 out of 5
42 Ratings

42 Ratings

SportsTechFsn ,

Great Podcast

This is a great podcast for anyone interested in the business side of the sports industry. Sean interviews the best of the best and their perspective is incredibly interesting and insightful.

Starksfor3 ,

A good listen

Found this pod recently and love the different interviews with folks across sports, marketing, teams, sales, etc. Loved the Mike Leon episode, he was incredibly informative & already subscribed to his Can We Please Talk? podcast too! Keep up the great work Sean!

Credibility specialist ,

Credibility specialist

I took some time today to listen to your show!! Sports Geek- A look into the world of Sports Marketing, Sports Business, and Digital Marketing is a fantastic podcast with great info, advice, and perspectives. You won't regret listening to and learning from the podcast.

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