Starhotels Chief Commercial Officer on Bottom Up Tech Strategy Hotel Tech Insider

In this episode of Hotel Tech Insider, we have the pleasure of speaking with Antonio Ducceschi, the Chief Commercial Officer of Star Hotels. Antonio shares his impressive career journey, starting from being one of Italy's youngest hotel General Managers to his current role at Star Hotels.
Antonio discusses the importance of having a clear vision for technology implementation to support growth, highlighting the shift from reactive to proactive technology adoption. He emphasizes the significance of distribution and revenue management systems in maximizing profitability.
Antonio shares insights on the impact of the pandemic on the hotel industry, emphasizing the need for hoteliers to hone their communication skills and challenge the status quo to drive success in today's dynamic world. He also stresses the importance of understanding cultural differences and preferences in a globalized industry.
The conversation delves into the essential skills for hoteliers, focusing on communication skills and the ability to adapt to diverse cultural backgrounds. Antonio highlights the role of technology in enhancing customer experiences, optimizing revenue, and managing reputation through tools like TrustYou for sentiment analysis.
The episode concludes with a discussion on the importance of personalization in the guest experience, utilizing technology to streamline processes and meet evolving customer expectations. Antonio's insights shed light on the evolving landscape of the hospitality industry and the critical role of technology in driving success.