10 episodes

Welcome to Success Unscrambled where I help women who want to live a life of time and freedom become wildly successful using proven organic marketing strategies. Grab business ideas like how to start a business without a degree, 50+ ideas to market your business. Learn to get paid by blogging, monetise your blog, get your blog noticed and how to blog consistently. Also, check out things that rich people do differently as well as SEO for beginners.

Success Unscrambled | Blog Traffic Tips | Business Success Storie‪s‬ Alvern Bullard

    • Entrepreneurship
    • 5.0 • 11 Ratings

Welcome to Success Unscrambled where I help women who want to live a life of time and freedom become wildly successful using proven organic marketing strategies. Grab business ideas like how to start a business without a degree, 50+ ideas to market your business. Learn to get paid by blogging, monetise your blog, get your blog noticed and how to blog consistently. Also, check out things that rich people do differently as well as SEO for beginners.

    How to Start a Service Business Online [And Actually Find Clients]

    How to Start a Service Business Online [And Actually Find Clients]

    So you've always wanted to start a service business online but you don't know how to get started.







    You've watched a ton of YouTube videos and listened to several podcast episodes of entrepreneurs who've done it.







    However, they make the process seem so easy and they all appear to be experts in their field.







    Your steps to getting there seem more like this.







    Despite the fact that you've watched a ton of content and taken loads of notes.







    You're not sure if you should get a website to promote your services.







    Finding your first client seems like a pretty daunting task since you're not really sure what to offer.







    The fact that you don't have any testimonials is a huge obstacle that you need to overcome.







    If only there was a way to get all your ducks in a row so that you can start your serviced business in a matter of months.







    Enabling you to leave your corporate, 9-5 job in 1-2 years.







    In this post, you will learn the steps involved in finding your strengths, pin-pointing your skills.







    How to get testimonials and finally land your first client, especially for women.







    Disclosure: Please note that this post may contain affiliate links which means that if you buy one of my recommended products I get paid a commission for sharing the link at no additional cost to you.  I only recommend products that I have tried myself and have experienced success.















    Why Start a Service Business Online this Year







    Before diving into the granular details of how to get started with your online service-based business.







    Here are some statistics you need to keep in mind.







    66% of small businesses will outsource their services to other small businesses.







    It only takes 6 days to start a business in the US.







    54% of all small businesses are actually home-based businesses.







    The main challenge to start up success is generating new business or finding new clients.







    Did you know that 1 in 3 people start their business with less than $5,000?







    Another interesting statistic is that 40-year-olds make up 3% of startups compared to 1.7% of 25-year-olds.







    Tech-driven opportunities offer better pay compared to other industries as they offer a rate of $102,000 compared to the average of $48,000.







    So what does this all mean?

    • 24 min
    7 Editing Apps for Instagram Stories to Create Binge-worthy Content

    7 Editing Apps for Instagram Stories to Create Binge-worthy Content

    Using editing apps for Instagram Stories is one of the quickest ways to create content for your IG profile.







    You know that creating stories featuring a more casual version of you and your business is needed.







    Another strategy is taking your existing content and repurposing it to fit the required IG size of 9:16 or 1080x1920.







    However, it all seems as if it is a lot easier to say it compared to actually getting it done.







    Let me know if this is relatable.







    As a small business owner, you create content every week consistently which you then promote once to social media.







    Creating a blog post, video or podcast episode 50-52 weeks a year is not an issue for you at all.







    The real struggle comes when it is time to take that existing content and turn it into a different format.







    If only there was a way to take your existing video, podcast episode or blog post and turn it into an Instagram Story easily.







    In this post, you'll learn about the 7 apps that you can use to seamlessly create IG Stories in a matter of minutes.















    Why Publish to IG Stories







    Did you know that over 500 million people use IG Stories every day according to statistics from Hootsuite?







    What's even more surprising is that 81% of people use IG to research products and services.







    The fact that over 130 million people tap on shopping posts every month is nothing short of jaw dropping.







    After seeing a product or service 50% of people will visit a website to make a purchase.







    Are you tapping into these 500 million potential users to get your slice of the IG Stories pie?







    The number one reason why Instagram continues to be a difficult platform for entrepreneurs and small business owners may surprise you.







    Engagement is the one thing needed for your IG feed content to reach the explore page.







    However, engagement takes a lot of time because it is a manual process that needs to be done daily.







    When it comes to Stories more time is spent creating it and engagement isn't necessarily needed to promote it.







    7 Examples of IG Stories from Entrepreneurs







    Instead of giving you Instagram Story ideas from my personal experience I wanted to show you real life examples.







    Here are 7 examples I found on IG Stories over the weekend.







    1. Nussbaumlife







    First up is a post from a mother who is also an entrepreneur and you would be surprised the kind of content you'll find.















    As you can see, there is nothing super professional about this image but what the children are doing is very interesting.







    2. 6amsuccess







    As with everything you'll find a mix of fun and philosophical content in IG Stories.















    There is an element of curiosity associated with this Story. You'll need to swipe up to learn more.







    3. Holliclarke







    As you can imagine it is the weekend and people do fun things around the house or in the garden depending on the weather.















    Whatever you do I am not advising you to record your entire weekend and post it on IG Stories.

    • 20 min
    This Planoly vs Plann Review Will Enhance Your Content Planning

    This Planoly vs Plann Review Will Enhance Your Content Planning

    Okay, you have done your research on IG schedulers but a Planoly vs Plann comparison can really help you make a decision.







    Instagram is a beast of a platform with so many ways to display a brand to potential clients.







    Publishing regularly on IG Stories is one of the secrets to getting in front of your ideal audience 24 hours a day.







    Daily users of the platform spend 80% of their time binge-watching IG Stories.







    Before giving up or ignoring the platform altogether let me know if you can relate to any of this.







    Pushing out content 5 days a week can potentially be exhausting.







    No matter how many resources are available you still seem to suffer with a feeling of indecision.







    It would really help you if publishing content by themes was easily available.







    If only there was a way to effectively plan your IG content in such a way that would match your content pillars.







    In this post, you will learn the similarities and differences between Planoly vs Plann as well as why you should use one compared to the other.















    Why Use IG Stories for Business







    Before looking at Planoly and Plann it is important to bear a few important facts about IG Stories.







    The number one reason why Instagram continues to be a difficult platform for entrepreneurs and small business owners may surprise you.







    Engagement is the one thing needed for your content to reach the explore page.







    However, engagement takes a lot of time because it is a manual process that needs to be done daily.







    Did you know that over 500 million people use IG Stories every day according to statistics from Hootsuite?







    What's even more surprising is that 81% of people use IG to research products and services.







    The fact that over 130 million people tap on shopping posts every month is nothing short of jaw dropping.







    After seeing a product or service 50% of people visit a website to make a purchase.







    Are you tapping into these 500 million potential users to get your slice of the IG Stories pie?







    Why Publishing to Stories is a Struggle







    You are probably thinking in your head that there's no way you are going to be able to keep up with publishing to IG Stories.







    Simply because the effort involved in planning, creating and publishing to IG Stories is a real struggle.







    In fact, did you know that branded Stories have an 86% completion rate compared to other types?







    So, if there is a way to plan, create and publish IG Stories easier would you be interested.







    When it comes to planning and creating IG Stories I will leave that aspect to the upcoming Planoly vs Plann comparison.







    However, if you want an easier way to publish your Stories consistently then I have great news for you.







    I wrote a comprehensive resource outlining 5 applications that you can use to publish stories to IG automatically.







    Yes, auto-publishing to Instagram Stories is now possible so take a look at how you can do it.

    • 23 min
    The Ultimate Preview vs Planoly IG Scheduler Comparison

    The Ultimate Preview vs Planoly IG Scheduler Comparison

    If you are still looking for an Instagram scheduler that will blow your mind this Preview vs Planoly comparison may be what you need.







    You will agree with me that there are a ton of IG schedulers on the market that promise the sun, moon and even the stars.







    However, not all social media schedulers are created equal.







    While some allow you to schedule weeks in advance others will let you publish automatically with the 1st comment.







    Let me know if you can relate.







    Instagram seems like the most attractive platform for your business but there are a few challenges.







    Content creation continues to be a huge obstacle for you because you just don't have the time.







    Graphic design is not in your wheelhouse so batch creating graphics is the least attractive option for you.







    Hashtag research takes forever which means researching 100 hashtags every month is a no go area.







    If only you can find a solution that gives you the inspiration to create 30 days of content in 8 hours or less.







    In the post, you will learn about the similarities and differences between Planoly and Preview.







    You'll also experience a quick and easy way to create a month's worth of IG content in one day or less.















    Why Use a Scheduler







    If you a have been publishing content to Instagram for a while you know that IG has several features.







    Apart from the IG feed you also have the ability to publish content to Stories, Reels, IGTV, IG Live, Guides and Highlights.







    While this may sound overwhelming at first using all these features depends on your niche, time constraints as well as your audience.







    Instagram rewards publishers for using as many of their features as possible.







    So, it is for this reason that using a scheduler suitable for IG content is a productive idea.







    Unless you are an octopus with nine brains and eight arms it will be virtually impossible to use all these IG features.







    Yes, taking one piece of content and repurposing it to match each IG platform takes quite some time.







    Imagine doing that 3-5 days a week?







    What Makes a Good IG Scheduler?







    Before doing the Preview vs Planoly comparison it is important to set a standard for good IG schedulers.







    In my opinion, a good scheduler should help you as a business owner to save time and reduce that feeling of overwhelm.







    A few ways that a scheduler can help you save time include:







    * Offer a grid view of your IG feed* Seamlessly apply filters* Has a media library* Assist with hashtag research* Offers IG analytics* Helps with caption formatting* Has a hashtag bank feature* Schedules feed posts, carousels, Stories, Reels and IGTV content* Suggests the best time to post* Shows upcoming events and hashtag holidays* Can schedule mixed media carousels (photos + videos in one post).







    While this may seem like a lot to expect from a single IG scheduler stay with me while I show you what Preview and Planoly have to offer.















    Preview vs Planoly Comparison







    Now that you know what you can expect from a good IG scheduler, let's spend some time looking at the two tools.







    I will review each one individually to include pricing, features and a video showing how each one works.







    PreviewApp

    • 18 min
    21+ Things to Automate in a Small Business [and 9 That you Can’t]

    21+ Things to Automate in a Small Business [and 9 That you Can’t]

    If you've been in business for a while you'll know that there are things to automate in a small business.







    You'll also be aware that getting these things automated can be a bit of a challenge.







    Automation can be a pipe dream for many entrepreneurs because setting up these workflows can take time.







    Let me know if this sounds familiar.







    The process of making money online can be a lot of fun when you enjoy what you do.







    However, the process of optimising your income generating machine can be a bit of a nuisance because of the steps involved.







    For example, if you are a blogger, dealing with brands can involve a host of emails and contracts to manage.







    If you offer services, finding those clients, doing discovery calls, sending out contracts and taking payments can bog you down.







    Owning an Etsy shop or selling on Amazon Seller Central can also be a challenge with getting reviews and keeping goods in stock.







    As well as pricing, packaging, improving ranking and managing customer returns and feedback.







    Wouldn't it be nice to automate as many steps as possible so that you can get more done in less time?







    In this post, you will learn 20 business things to automate as well as what you can easily outsource to reduce overwhelm.















    What is Business Automation?







    Before diving into how to automate your business it would make sense to take a look at automation itself.







    For obvious reasons, there are a number of aspects of any business that you will never be able to automate.







    As an example, talking to someone in customer care is essential to keeping your customers happy.







    Yes, with the rise of chatbots and similar initiatives businesses have been trying to answer common questions by automation.







    However, there are many other tasks that have a repeatable process that can be easily automated by software.







    Think of the things that you do in your business every day, week or month that has a step by step process.







    Of course, this process should only require human intervention at the start but could be completed by one or several software applications.







    Spend some time thinking of those repeatable processes in your business that can be completed by a robot.







    21+ Things to Automate in a Small Business







    Now that you have a clearer understanding of what automation looks like in a small business.







    Let's spend some time looking at 25 business things that you can automate starting right now.







    1. Onboarding a New Employee







    If you have reached that point in your business where you started hiring virtual assistants to help with tasks then listen up.







    Onboarding a new employee can be a bit of a headache because that person will need to know about the business.







    As well as how things work to maintain certain levels of satisfaction.







    The best way to get this done is by automating the process with the help of a welcome packet plus a series of videos.







    You can use a tool like Asana to set up an onboarding process.







    2. Onboarding a New Client







    An equally important task in any business that is serviced-based is bringing a new client on board.

    • 25 min
    A Letter to my Younger Self

    A Letter to my Younger Self

    How to Live Your Life in your 20s to Experience Freedom in Your 40s







    As I quickly approach my 50th birthday I thought it would be appropriate to write a letter to my younger self.







    Like many other humans, I had hopes, dreams and aspirations in my 20s.







    With passing time I have come to understand myself better and learned a number of key lessons.







    It is safe to say that I've had a mixed bag of experiences that helped me to become who I am today.







    This letter will cover several areas including health + well-being, business, wealth, recreation, environment, relationships and spiritual.







    Many other people like me have written letters to their younger self so this is not a unique idea at all.







    At the end of the day, this letter is going to be my take on life, love and self-growth.







    It will also serve as advice to my children so that they can learn from my mistakes and have a better experience in life.







    Hopefully, it will inspire you too so that you can avoid some of the mistakes that I have made and achieve your dreams minus the pain.















    To Write or Not to Write







    Oh, how I wish that I had taken the time to write down and cherish all my dreams, plans and aspirations.







    Because I would've had something tangible to look back on to help with this reflection post.







    I have to confess that I did write down my dreams over the years but it was never done in a cherished way.







    In fact, I wrote them down on scraps of paper or in notebooks that I used for a variety of other things.







    Of course, it is never too late to write down your dreams and aspirations.







    Even at the age of 50, I would still have another 20 years of life to live so I need to get a journal.







    A special book that I can cherish for 20-30 years. If you have any suggestions let me know in the comments.







    In the meantime, let me see if I can remember what was in my dreams during my 20s.







    My Dream







    I know for certain that I wanted to get married, have a lovely wedding and have 2-4 kids.







    The specifics of where I wanted to live remain unclear.







    It is frustrating to think that in my 20s I never really saw marriage as a form of lifelong companionship.







    At least I don't remember seeing it as super important.







    However, I wanted to become a medical doctor because I saw it as a career as well as a way to provide for my family.







    It's weird but I wanted to be a home owner and live somewhere stable but again no specifics about where I wanted to live.







    Being able to pay my bills and afford food, clothing and shelter were super important to me.







    Most importantly, I didn't want to become bored in my career so I was always thinking of the next step.







    My excitement for travel was a big focus, so positioning myself with the ability to do that was a priority for me.















    Health + Well-Being







    As someone who grew up in an environment where it was common for my parent's relatives to be ill.







    It was important for me to ensure that I lived a healthy lifestyle.







    Thanks to my parents, my siblings and I were brought up on a vegetarian and sometimes vegan lifestyle.







    So,

    • 15 min

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