Successful Aggregators Are Expert Brand Protectors Owning The Buy Box

Protecting your brand and revenue on Amazon can be a difficult task. Trademark protection, brand registry and keeping your Buy Box free of unauthorized sellers feels overwhelming for many brands. Thankfully, on Owning The Buy Box we bring in experts, with practical solutions, and battle tested advice.

Our guest today is Olivier de Combret, the head of IP at SellerX. Olivier and SellerX are Europe’s leading aggregator of e-commerce business, partnering with over 40 different brands and selling over 25,000 different products. Oliver and his seasoned team evaluate brands of all sizes, with global responsibility for everything from brand protection, IP consolidation & management, acquisition due-diligence and portfolio management.

Join as we discuss:

Luxury brand perspective vs Ecommerce perspective companies sales channels
Risk Mitigation vs Revenue GrowthCombating bad sellers on Amazon
Trademark ownership in the U.S. compared to Europe
Changes in the dynamics of digital seller space
SellerX’s positioning in the current Aggregator space economy
Amazon’s removal of friction, making seller invisible
SellerX’s global reach to combat counterfeit sellers