44 min

Take control of your personal brand Lay of the Brand

    • Marketing

As PR and marketing professionals, we’re consumed by the brand reputation of the clients and organizations we represent, but often fail to build our own personal brand. Carol Blymire, founder and CEO of Neon Strategies and professor at Georgetown University, joins us on Lay of the Brand to show us  how cultivating your personal brand can be critical to how you market your company -- and how you grow your career.

As PR and marketing professionals, we’re consumed by the brand reputation of the clients and organizations we represent, but often fail to build our own personal brand. Carol Blymire, founder and CEO of Neon Strategies and professor at Georgetown University, joins us on Lay of the Brand to show us  how cultivating your personal brand can be critical to how you market your company -- and how you grow your career.

44 min