44 min
Taking The Lean Startup from Silicon Valley to the State Department The Growth Show
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- Marketing
More than a decade ago, Steve Blank helped lay the groundwork for The Lean Startup movement. Instead of innovating in a vacuum, he told entrepreneurs they needed to get outside and talk to customers. In this episode, Steve explains why innovation is fundamentally different in startups, how the Lean Startup can be applied almost anywhere, and what you should do if your company’s innovation engine starts to sputter.
More than a decade ago, Steve Blank helped lay the groundwork for The Lean Startup movement. Instead of innovating in a vacuum, he told entrepreneurs they needed to get outside and talk to customers. In this episode, Steve explains why innovation is fundamentally different in startups, how the Lean Startup can be applied almost anywhere, and what you should do if your company’s innovation engine starts to sputter.
44 min