15 min
Taking Stock of the Digital Shelf Commerce Confidential
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- Marketing
With brands routinely selling their products across multiple digital channels, having relevant, detailed, reusable product content and data, often across thousands of SKUs, is essential in delivering consistent customer experiences. On this episode, we speak with Dennis Peek of Wunderman Thompson Netherlands about all things digital shelf, their new product Shelf Master, and a little World Cup soccer to boot. Listen and find out what it takes to win on today’s digital shelf.
With brands routinely selling their products across multiple digital channels, having relevant, detailed, reusable product content and data, often across thousands of SKUs, is essential in delivering consistent customer experiences. On this episode, we speak with Dennis Peek of Wunderman Thompson Netherlands about all things digital shelf, their new product Shelf Master, and a little World Cup soccer to boot. Listen and find out what it takes to win on today’s digital shelf.
15 min